Startup Hustle

From Sales Guy to Tech Founder

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In this episode of Startup Hustle, Matt Watson interviews Robby Yates, co-founder and Chief Everything Officer of FollowApp, a networking software company. They discuss Robbie's journey from being a salesperson to becoming an IT guy and starting his own company. They also talk about the importance of networking, the challenges of being a non-technical founder, and the benefits of white labeling. Robby shares tips for effective networking and emphasizes building a strong team and listening to others. He also highlights the importance of perseverance and believing in oneself as an entrepreneur.

Important Takeaways

  • Networking is a valuable tool for entrepreneurs and should be approached with intention and a focus on helping others.
  • Building a strong team and listening to advisors are crucial for success as a non-technical founder.
  • White labeling can be a game changer for a business, allowing for easier promotion and increased revenue.
  • Effective networking requires being yourself, not wearing a mask, and following up with contacts.
  • Raising funds can be challenging, but networking events can lead to unexpected opportunities.
  • It's important to embrace rejection and keep going, believing in oneself and the value of the product or service being offered.

    • Don't miss this insightful conversation about becoming a non-tech founder in the tech world. 

     

    Find Startup Hustle Everywhere:

    https://gigb.co/l/YEh5

     

    This episode is sponsored by Full Scale:

    https://fullscale.io

     

    Visit the Follow App website: 

    https://thefollowapp.co 

     

    Learn more about Robby Yates:

    https://www.linkedin.com/in/robert-yates-130105 

     

    Sign up for the Startup Hustle newsletter:

    https://newsletter.startuphustle.xyz

     

    Highlighted Discussion Points

    • Creating a software company, challenges and lessons learned. 0:31
    • Entrepreneurship, trust, and business growth. 6:03
    • Pricing sensitivity and value-based pricing, with a focus on B2B vs. B2C. 10:53
    • White labeling software, networking, and app deployment. 12:43
    • Networking strategies for introverts and extroverts. 17:49
    • Using software to manage networking at events. 22:33
    • Entrepreneurship, networking, and fundraising challenges. 25:41
    • Building a tech company, overcoming challenges, and staying motivated. 30:44

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