From The Green Notebook

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Lieutenant General Tony Hale, the Army G-2, joins Joe for a conversation on military intelligence, judgment, and decision-making in modern war. Drawing on nearly four decades of service, Hale reflects on the evolution of the intelligence profession—from red pens and acetate maps to AI-enabled platforms—and why human judgment still matters most.

Hale shares his path into military intelligence, challenges common misconceptions about the field, and explains why intelligence is foundational to maneuver, lethality, and command. From battalion S2 shops to JSOC, Afghanistan, and the Army’s highest intelligence roles, he offers a clear view of how intelligence professionals shape outcomes across every echelon.

They discuss the responsibility of “putting your rank on the table,” developing junior analysts, and creating environments where ideas matter more than hierarchy. The conversation also explores self-development, operating amid disinformation, balancing OSINT with historical context, and how AI can enhance—but never replace— disciplined thinking.

In this episode, LTG Hale and Joe explore:

• Why “lethality starts with intelligence”
• The role of intelligence in enabling decision dominance
• Making analytical calls under uncertainty
• Developing confident, capable intelligence professionals
• The limits of AI and the enduring value of human judgment
• Preparing for future conflict while mastering the fundamentals

Whether you’re an intelligence professional, commander, or leader navigating uncertainty, this conversation is a reminder that seeing clearly—and thinking well—remains the decisive advantage.

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Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside complex, high-consequence environments where leadership, discipline, and execution matter. Their teams support large user communities and mission-critical systems across defense and civilian agencies.

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On the release of his latest thriller, The Viper: A Zig and Nola Novel, Brad Meltzer joins Joe for an in-depth conversation on writing, curiosity, service, and the often-hidden moments that shape a life. From bestselling thrillers to children’s books, Meltzer reflects on how stories—both real and imagined—help us make sense of who we are, what we’ve lived through, and the paths we choose moving forward.

Drawing on his own unlikely origin story, Meltzer shares how a single teacher’s encouragement set him on the path to becoming a writer, why falling in love with the process matters more than chasing outcomes, and how curiosity has been the throughline of his career. They explore how paying attention—to people, details, and quiet acts of kindness—can open doors we didn’t even know existed.

The conversation also dives into Meltzer’s deep connection to the military community, from his work with the USO to the research behind his Zig and Nola thriller series set at Dover Air Force Base. 

In this episode, Brad Meltzer and Joe also explore:

• How one teacher’s belief can change the trajectory of a life
• Why curiosity is a more powerful tool than talent
• Falling in love with the process—not the outcome—of creative work
• What writing thrillers has taught Meltzer about human nature
• Why Dover Air Force Base became the heart of his Zig and Nola series
• How small acts of kindness ripple outward in unexpected ways
• The challenge of transitioning from a life of constant motion to stillness
• Why seeking help is a sign of strength, not weakness
• How reading builds empathy, critical thinking, and resilience
• Why transformation is the hardest, and most important, kind of change

Whether you’re a writer, a leader, a veteran, or someone navigating a transition, this conversation is a reminder that paying attention and staying curious can lead to a life richer than any plan you could have written in advance.

Watch the full episode on Youtube! 

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside complex, high-consequence environments where leadership, discipline, and execution matter. Their teams support large user communities and mission-critical systems across defense and civilian agencies.

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General Christopher Donahue, commanding general of U.S. Army Europe and Africa joins Joe for a wide-ranging conversation on leadership, culture, and what it takes to drive real change at scale across massive, dispersed organizations.

Having led at the division, corps, and now theater Army level, Donahue reflects on what doesn’t change as responsibility grows. Regardless of rank or scope, leaders must still create belief in the why, articulate a clear vision, translate that vision into a workable plan, and embed it into culture and process so change actually sticks.

They also explore what is changing rapidly. From the impact of emerging technologies to the realities of modern warfare—where sensing, drones, and data shape every decision—they discuss why leaders must continuously adapt, integrate new tools, and keep developing themselves to stay ahead. The conversation reinforces a timeless truth: while the tools evolve, leadership remains the decisive factor.

In this episode, General Donahue and Joe also explore:

• Why culture without process is just wishful thinking
• How leaders turn intent into execution through clear systems and standards
• Why meaningful change must be measured, not just announced
• How repetition, standards, and accountability build real readiness
• What improved culture looks like when performance rises and negative indicators fall
• Why realistic training standards matter—especially under stress
• Avoiding groupthink by rotating teams and encouraging honest feedback
• Creating a climate where people can speak truth to power without fear
• Why leaders should never expect to fight the last war again
• The growing challenge of offense in a world of constant sensing and surveillance
• How technology, data, and modeling are reshaping how leaders think about risk and capability
• Why, in the end, it still always comes back to leadership

Whether you’re leading a small team or a global organization, this conversation offers a grounded reminder that clarity, discipline, and culture—not slogans—are what allow leaders to turn complexity into coherent action.

Watch the full interview our our YouTube Channel

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

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Alpha Coffee co-founder and retired Army lieutenant colonel Carl Churchill joins Joe for a candid conversation on leadership, resilience, and what it really takes to build something that lasts after the uniform comes off.

After serving more than two decades in the Army, Carl found himself facing an unexpected second career shaped not by careful planning, but by crisis. In the wake of the Great Recession, he and his wife Lori cashed out their savings and took an all-in leap to build Alpha Coffee from their basement—navigating years of uncertainty, near-misses, and hard-earned lessons before the business finally found its footing. Drawing on his military background, Stoic philosophy, and a refusal to quit, Carl shares how discipline, culture, and clarity of purpose carried him through nearly a decade of struggle.

In this conversation, Joe and Carl explore what leadership looks like when there’s no rank to hide behind: how military lessons translate into entrepreneurship, why culture matters more than strategy, and how leaders must adapt their style as contexts and generations change. Along the way, they reflect on stress, perspective, boundaries, and the quiet confidence that comes from having faced truly hard things before.

In this episode, Joe and Carl also explore:

• Tips for making great coffee
• Why Carl chose to walk away from promotion to keep leading people, not staffs
• What “burning the boats” looks like when your family and future are on the line
• How military hardship inoculates leaders against stress and uncertainty
• Why culture—not strategy—is the true differentiator between great and failing teams
• Leading younger generations without abandoning standards or expectations
• The challenge of setting boundaries when you genuinely love your work

Whether you’re navigating life after military service, building something from scratch, or leading people through uncertainty, this episode offers a grounded reminder that the habits forged in discipline, humility, and persistence still matter—long after the mission changes.

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

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Retired Marine Corps fighter pilot, Top Gun instructor, and leadership consultant Dave Berke joins Joe for an honest conversation about ego, responsibility, and what it truly means to lead—both in the arena of combat and in everyday life.

As the bestselling author of The Need to Lead, Dave pulls back the curtain on the high-pressure world of fighter aviation, the chaos of ground combat in Ramadi, and the quiet challenges of becoming a better leader at home.  He reveals how his biggest breakthroughs came not from triumphs, but from failure—from dogfights he should have won, leadership roles he wasn’t ready for, and moments where ego clouded judgment.

In this episode, Joe and Dave also explore:

• Why ego is the most dangerous threat to good leadership—and how to recognize the voice that “loves you to death”
• How Top Gun actually works (and why the instructors are more humble than Hollywood suggests)
• Lessons from Ramadi—operating in chaos, fighting self-doubt, and learning fast under pressure
• Why leaders fail when they cling to control instead of developing others
• The danger of complacency—and how one “guaranteed win” dogfight changed Dave’s approach to preparation
• Preparing for your own departure as a leader—why good leadership outlasts the leader
• The hard emotional work of transition and why believing in your next mission matters more than salary, title, or prestige

Whether you’re leading in uniform, managing a team, or navigating a major life transition, this episode offers hard-earned wisdom on how to stay grounded, remain teachable, and build teams capable of enduring whatever comes next.

Dave Berke is a retired U.S. Marine Corps officer, former TOPGUN Instructor, and now the Chief Development Officer and a leadership instructor at Echelon Front. As an F/A-18 pilot, he deployed twice from the USS John C. Stennis in support of combat operations in Iraq and Afghanistan. He later spent three years at TOPGUN as an Instructor Pilot, Training Officer, and senior staff pilot overseeing the course.

He also served on the ground in Ramadi in 2006 as an ANGLICO Forward Air Controller with the Army’s 1st AD, leading his team on scores of combat missions and accompanying SEAL Task Unit Bruiser on nearly every major operation of the Battle of Ramadi.

Dave was the only Marine selected to fly the F-22 and became the first operational pilot qualified in the F-35B, later commanding the Marine Corps’ first F-35 squadron. He holds a Master’s in International Public Policy and an MBA from Johns Hopkins University.

After retiring, Dave joined Echelon Front, bringing deep experience in combat leadership, decision-making, risk mitigation, and building high-performance teams.

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

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Dr. Joseph Loconte joins Joe for a powerful exploration of faith, imagination, and courage in times of crisis—how two Oxford professors used story to resist the darkness of their age and inspire generations to come.

As a historian and author of The War for Middle-earth: J. R. R. Tolkien and C. S. Lewis Confront the Gathering Storm, 1933–1945, Dr. Loconte reveals how the trauma of the First World War and the rise of totalitarianism shaped the moral imagination of both Tolkien and Lewis. While fascism, communism, and nihilism were eroding meaning across Europe, these two friends responded with mythic tales that reawakened the timeless virtues of courage, friendship, sacrifice, and faith.

In this conversation, Joe and Dr. Loconte unpack what it means to lead with conviction in an age of cynicism—how to confront “the gathering storm” of fear and confusion not through force, but through imagination, integrity, and truth. They explore how literature can serve as resistance, how belief can ground moral clarity, and why cultivating the inner life is essential for any leader facing dark times.

Listeners will come away with a deeper understanding of the moral lessons behind The Lord of the Rings and The Chronicles of Narnia—and how these works still speak to the leaders, soldiers, and citizens called to stand in the breach today.

In this episode, Joe and Dr. Loconte also explore:

• How the First World War shaped Tolkien and Lewis’s understanding of evil and heroism
• Why the 1920s and 1930s created a “crisis of meaning” across the Western world
• How their friendship became a creative alliance and a moral counteroffensive
• Why The Hobbit and The Chronicles of Narnia are, at their core, acts of defiance against despair
• What “the cataract of nonsense” teaches us about propaganda and the need for historical literacy
• The spiritual courage required to use one’s gifts—even when the world seems to be falling apart
• How both men modeled leadership through faith, fellowship, and imagination

Whether you’re leading in the military, education, or business, this episode offers timeless lessons on how conviction, creativity, and courage can help us navigate our own modern storms—and remind us that even in the darkest times, grace and goodness still have the final word.

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

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Phil Gilbert joins Joe for a masterclass on leading lasting change—how to move large organizations, overcome cultural antibodies, and build systems that make transformation stick.

As the former head of design at IBM, Phil was tasked with one of the most ambitious corporate transformations of the last decade: to reignite creativity, collaboration, and speed inside a century-old company known for its consistency. Drawing from his new book Irresistible Change: A Blueprint for Earning Buy-In and Breakout Success, he shares the playbook that helped shift IBM’s mindset from compliance to commitment—and what leaders in any field can learn from that journey.

In this conversation, Joe and Phil unpack what it really takes to drive change at scale: how to earn voluntary adoption instead of forcing compliance, why culture must evolve alongside strategy, and how language, branding, and storytelling can make or break a transformation. They explore lessons that resonate from boardrooms to battlefields—how to lead people through uncertainty, protect the integrity of a mission, and create a culture that thrives on iteration and learning.

Listeners will come away with an actionable framework for driving change—one rooted in human behavior, organizational design, and the power of intentional leadership.

In this episode, Joe and Phil also explore:

• Why the status quo is resilient—and how great organizations learn to challenge it continuously
• How IBM’s “Hallmark” program turned change into a desirable brand, not a mandate
• The formula behind lasting culture: people + practices + places
• Why forcing compliance breeds “antibodies,” and how to inspire genuine belief instead
• How storytelling and small-team “boot camps” made transformation go viral inside a 400,000-person company
• The role of senior leaders in rewarding behavior and reinforcing new norms
• What the “magic people” and The Captain Class teach us about influence from within teams
• Why great leaders think like designers—iterating, prototyping, and refining as they go

Whether you’re leading a military unit, a corporate team, or a creative project, this episode offers a field-tested blueprint for driving change that lasts—one built on empathy, clarity, and a deep respect for the craft of leadership.

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

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Stanford professor Jeffrey Pfeffer joins Joe Byerly for a candid and provocative discussion about power—what it is, how it works, and why more good people need to learn to use it. Drawing from his influential books Power: Why Some People Have It and Others Don’t and The 7 Rules of Power, Pfeffer challenges listeners to see the world as it really operates—not as we wish it to be.

In this conversation, Joe and Dr. Pfeffer unpack why power isn’t inherently bad, how to build influence without losing integrity, and why refusing to “play the game” guarantees you’ll lose it. They explore lessons that apply equally to military leaders, executives, and anyone who wants to make change in complex organizations—from overcoming imposter syndrome and likability traps to mastering visibility, networking, and personal branding.

Listeners will come away with a sharper understanding of human nature, organizational dynamics, and what it really takes to lead with impact and authenticity in competitive environments.

In this episode, Joe and Dr. Pfeffer also explore:

• Why power is a skill—and how good people can learn to use it for good
• The critical difference between power and influence
• Why authenticity, likability, and imposter syndrome can quietly sabotage effectiveness
• The importance of appearing powerful—and how confidence often signals competence
• How building a personal brand and network expands your ability to lead and shape change
• The real costs of opting out of power—and how to navigate ambition without ego
• Why leaders need a “personal board of directors” to stay grounded once they gain power

Whether you’re leading soldiers, managing teams, or influencing from the middle, this episode offers a masterclass in understanding power—how to earn it, wield it wisely, and ensure that good people rise to positions where they can make a difference.

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

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New York Times bestselling author Ryan Holiday returns to From the Green Notebook for his third conversation with Joe—this time diving into the themes of his latest and final book in the Stoic Virtues series, Wisdom Takes Work. 

In this wide-ranging conversation, Ryan and Joe discuss the importance of curiosity, humility, and deep reflection in a world where shortcuts and surface-level thinking often dominate. They explore how writing, reading, and journaling serve as tools for developing wisdom—and how, for both leaders and creators, clarity of thought begins with clarity on paper.

Listeners will gain insights into Ryan’s approach to writing books, the power of writing as intellectual accountability, and what he’s learned from studying figures like Montaigne, Lincoln, and even Elon Musk. Along the way, Ryan opens up about his own evolution as a writer, the dangers of intellectual arrogance, and why the pursuit of wisdom is a lifelong endeavor.

In this episode, Joe and Ryan explore:

• Why wisdom isn’t something you have but something you earn through continuous effort
• How writing forces clarity, accountability, and humility in thinking
• The danger of “bad bricks” in our belief systems—and how to guard against misinformation
• Why note-taking and reflection are a form of “time travel” that benefit your future self
• How curiosity and skepticism help protect us from manipulation in an AI-driven world
• The difference between intelligence and wisdom—and why power without self-awareness can be destructive
• Why Ben Franklin remains a model of intellectual and social intelligence

Whether you’re leading a team, writing your next book, or simply trying to think more clearly, this episode offers a masterclass in slowing down, asking better questions, and doing the hard work of becoming wiser.

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind. 

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This is the longest episode ever of From the Green Notebook—and for good reason. Joe brings you a special LANDEURO Talks edition of the podcast, recorded at AUSA’s inaugural LANDEURO conference in Germany back in July.

While at LANDEURO, Joe participated in both the Generation Next Forum and the Leadership Forum, hosted by the AUSA Center for Leadership. These gatherings were designed to educate, inspire, and connect leaders across the Army, NATO, and European partners. During the conference, Joe also caught up with three impressive leaders for one-on-one conversations about community, leadership, and the pivotal moments that shape a career.

In this episode, Joe highlights three powerful conversations with leaders whose stories capture the spirit of growth and connection at the heart of LANDEURO.

• LTG (Ret.) Leslie Smith on how losing his father as a child shaped his life, and how the “village” of family and community taught him the importance of the people we surround ourselves with.
• CSM Phil Blaisdell (44: 06), whose decades of service provide timeless lessons on leadership from the perspective of a noncommissioned officer.
• Sarah Draper (01:26), former Army officer and retired FBI Special Agent, who joins Joe for a fireside chat about career turning points, resilience, and leading through transition.

Together, these stories remind us that leadership is not about titles or positions—it’s about people, connection, and the communities that shape us.

A Special Thanks to Our Sponsors!

Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here!

Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.