Are credit card fees just the cost of doing business, or are they quietly eating away at your profits? In this episode, Brian shares why he changed his mind about absorbing processing fees, the real financial impact on growing companies, and how business owners can make smarter decisions to protect their margins without sacrificing customer service. This is a practical discussion every contractor and small business owner needs to hear.

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

Jason Cromley has built Hidden Creek Landscaping into one of the most respected landscape companies in the country. In this conversation, we discuss leadership, company culture, creating premium client experiences, and what it takes to build a landscape brand that stands out in a crowded market. Jason also shares lessons learned from scaling a high-performing team and pursuing excellence at every level.

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

At The People Intensive, I sat down with several lawn and landscaping business owners from across the country to get a quick season update, hear what's new in their companies, and uncover their biggest lessons on hiring, leadership, culture, and team development.

In this special compilation episode, you'll hear from key leaders in a series of short interviews packed with real-world insights on building stronger teams, retaining great employees, and leading people more effectively. Whether you're managing a crew of two or a team of twenty, there's a takeaway in this episode that can help you grow.

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

What if the biggest thing holding your business back isn't your marketing, your pricing, or your equipment?

In this episode of Fullerton Unfiltered, Brian shares the four decisions that shape every successful landscaping company: the type of business you want, the type of work you want to be known for, the type of customer you want to serve, and the service area you want to dominate. This episode is a powerful reminder that growth without direction can leave you with a business you never intended to build.

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

In this episode, I sit down with the team from Coast Pay to discuss their nationwide tour, the mission behind their company, and what they've learned from visiting business owners across America. We talk entrepreneurship, technology, leadership, company culture, and the common challenges contractors face regardless of market size.

Sign up for Coast Pay: coastpay.com/brian

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

In this replay, we break down the importance of knowing your numbers and how LMN helps lawn and landscaping companies estimate, budget, and price work for profit. If you're looking to improve margins, gain financial clarity, and make smarter business decisions, this training is packed with actionable insights to help you grow a healthier, more profitable company. Connect with Troy: [email protected] https://granum.chilipiper.com/shared/troy-woodham/lmn-self-sourced-60-minutes

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

What would you choose: $1 million cash or 100 million followers? A business that pays you forever or one you can sell for millions? Growth or profit? Brand or reputation?

In this episode, Brian and Adam put each other in the hot seat with a series of "Would You Rather?" questions covering business, marketing, leadership, wealth building, entrepreneurship, family, and legacy. The answers aren't always obvious, and the conversations behind the decisions reveal how successful entrepreneurs think.

Whether you're building a business, growing your brand, or trying to create long-term wealth, this episode will challenge your assumptions and get you thinking differently about success. Grab a notebook and play along as you decide which side you'd pick.

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

Welcome back to Fullerton Unfiltered! In this episode, we're sharing the audio version of one of our latest YouTube videos from the Brian's Lawn Maintenance channel. Whether you're driving between jobs, mowing lawns, or working in the shop, this episode is packed with practical business insights, lessons learned, and real-world experiences from the green industry.

Thank you for supporting the channel and helping us reach over 250,000 subscribers. We appreciate each and every one of you. Be sure to subscribe to the podcast, leave a review, and share this episode with a friend who's looking to grow their lawn and landscape business.

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

Today's podcast features a live webinar where Brian Fullerton and experts from LMN demonstrate business management software for landscaping and snow removal professionals. The discussion centers on the LMN platform, specifically highlighting its budgeting, estimating, and CRM tools as essential for companies looking to transition from guesswork to data-driven profitability. Representatives Troy Woodham and Stephen Bennett explain the software's features, including a new crew app for field tracking and integrated e-learning through Greenius. Fullerton shares his personal experience adopting the technology and invites you to participate in a live weinar on Saturday, June 6, 2026.

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Go Behind the Scenes with Brian

Join Brian Fullerton and the team from LMN for an exclusive live webinar on Saturday June 6th at 7:00 am EST. Register Now!

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/

In this episode, we're talking about one of the most important questions in marriage: How do you make your spouse feel like your best friend again? Between work, kids, responsibilities, and the busyness of life, it's easy to drift into being roommates instead of partners. We'll share some of the best relationship advice we've heard lately, simple habits that create deeper connection, and practical ways to rekindle friendship, fun, and intentionality in your marriage. If you want a stronger relationship and a closer connection with your spouse, this episode is for you.

🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

Together In The Trades (The summit for couples in business * July 16th - 19th, 2026)

Go Behind the Scenes with Brian

Join Brian Fullerton and the team from LMN for an exclusive live webinar on Wednesday, June 3rd at 2:00 pm EST OR Saturday June 6th at 7:00 am EST. Register Now!

Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

Coast Pay Fuel Card https://www.CoastPay.com/Brian

EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

🌱 LINK Membership

Be part of a community where your success isn't diminished by helping others succeed.

Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

🔗 Helpful Links & Resources

📬 Free Newsletter

Stay up to date with Brian's latest tips and updates.

Subscribe here: https://www.lawntrepreneuracademy.com/

🎥 Follow Brian Online

YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

📘 Resources to Grow Your Business

Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

🧠 LMN Mastermind Sessions

Try LMN Landscape Software — use code BRIAN for special savings.

Learn more

💼 Business Services

Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

🔧 Top Tools & Equipment – Affiliate Partners

Use code BRIANS10 to save 10% at the links below.

Equipment Defender https://www.equipmentdefender.com/

NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

ISOtunes – Save 10% https://bit.ly/3wzhaI4

Proven Locks https://www.provenlocks.com/

Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

Darwin's Grip https://www.darwinsgrip.com/

Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

Ballard Inc. https://www.ballard-inc.com/

EarthWay Spreaders https://www.earthway.com/

Rhino Hitch https://www.rhinohitch.com/

SureCan USA https://www.surecanusa.com/

Comfort Trim https://www.comforttrim.com/