๐ต๏ธโโ๏ธ We're going undercover to unpack the murky world of data mining in media! Learn how companies covertly monitor your digital footprint to serve creepily targeted ads and content.
๐ We'll unpack relevant communication theories and ethical concerns surrounding privacy, manipulation, and bias. Plus, real world case studies of data misuse like the FacebookโCambridge Analytica scandal.
๐ก๏ธ Get equipped with ways to protect your personal data through privacy tools, vigilance, and advocating for oversight. The truth is out there - let's shed light on the data mining shadows!
How data mining works and why it's used
Media theories like uses & gratifications and agenda-setting
Ethical issues including privacy, surveillance capitalism
Manipulation, echo chambers, and bias
Ways you can safeguard personal data as a media consumer