It is official - this is the final episode of The Future of Work Campus Podcast.

But don't worry- this is not the end. In fact, it is the start of a new chapter and new podcast, called: Your Brand. Your Future.

How you change is how you succeed and being able to build your Brand, tell your story and evolve with times is how you stay relevant.

Your Brand. Your Future. is designed to help you clarify, communicate and commercialise your Personal Brand.

The actions you take today determine the results you get tomorrow so to take the driver's seat and get to where you want to be, you need to be able to take the right actions to get there.

The new show is far away from a one-way street communication.

Each month, you have the opportunity to join a LIVE and FREE office hour where you can ask any questions on Branding, Marketing, Social media, Content and Career.

Check out upcoming office hours here 

Subscribe to the new podcast here

Connect with Petra Zink on LinkedIn

Big News:

I'm retiring the Future of Work Campus ... the membership and also the podcast!!

But don't stress - it is not the end! It is the beginning of a new chapter and you're invited to be part of this new journey! 

In this episode, I talk you through the why but more importantly - the how - of the decision and how I landed there.

Connect with Petra Zink on LinkedIn 

Subscribe to the new podcast: Your Brand. Your Future.

First things first, it doesn’t matter if you’re still on the fence on whether or not to make a change to your professional or personal life or you’ve already made the call on it, we all have to go through change not only more but also through more significant.

And that means you will face the next challenge that comes with that:

• What are the next steps when you are ready for a change?
• What do you need to consider when you transition?
• And most importantly- how do you manage this transition - the right way?

This is exactly what we cover in this episode. The 5 steps that Petra discussed are:

1.)   Clarify your goal

2.)   Focus on your point of difference

3.)   Develop your brand story

4.)   Make it visible

5.)   Deliver on the promise 

Connect with Petra Zink on LinkedIn

Watch Petra's FREE 28min Masterclass to learn how you can turn your expert ability into global visibility 

The biggest reason why people get stuck where they are is because of the fear of change. They are hesitant to pull the plug, to go all in with something they really care and are passionate about.

Why? 

Because of the uncertainty of what’s next. 

Not knowing how people will respond to their change of thoughts and direction.

The potential loss of an audience.

Having to start from scratch.

But guess what?

The only constant is change and not evolving means you’re slowly but surely irrelevant.

So don’t be one of them. 

Don’t wait until your life or career, well and truly sucks before paying attention to the signs it’s time for a change.

In this episode, Petra discusses 6 signs it's time for a change:

1.     You’ve forgotten you have choices

2.     You let minor irritations become major problems

3.     You’re becoming a person you don’t like

4.     You’re always tired, get sick often or struggle with health-related issues

5.     You’re happy doing average work

6.     You’ve outgrown your environment, responsibilities or people

Watch Petra's new FREE Masterclass on how to turn your expert ability into global visibility

Connect with Petra Zink on LinkedIn

We live in a more complex and faster changing world of work where we don’t just have to change jobs more often but careers.

Navigating through the emotions that come with ending and starting new chapters is an important skill to master.

We are joined by Cheryl Benedict to discuss what we can do to not only handle disruption better but actually initiate it and do it on our terms.

Click here to find more information about the book.

Connect with Cheryl Benedict on LinkedIn

Register for the live masterclass with Cheryl

Personal Branding is a leadership requirement; not an after thought.

With the changes we are constantly facing, having a high level of self-awareness and ability to evolve and reinvent ourselves is key to staying relevant. This is where Personal Branding comes in as it is personal development on steroids.

Ready to build your Leadership Brand?

Watch my FREE 28min Masterclass: How To Turn Your Expert Ability Into Global Visibility

Listen to Epi 43 - What Type of Leader are you?

Connect with Petra Zink on LinkedIn

There is more to leadership than people management and a title. Leaders can initiate change, provoke thoughts or navigate through projects. 

In fact, not everyone's personality is suited to be an outstanding people leader so the question is: What is the difference between thought leadership and leadership and also- how can you become a thought leader?

Watch the free 28min Masterclass: How to turn your Expert Ability Into Global Visibility

Connect with Petra Zink on LinkedIn

Spoiler alert: Leadership is not a title and has also nothing to do with your level of seniority.

It is an action and a skill that can be learnt and trained overtime.

And if you only associate leadership with managing teams, think again. In this episode I discuss the different leadership styles and also my chosen path (hint: it isn’t people management)…

Join the masterclass (8th June) on Psychology Driven Leadership with Dr Maike Neuhaus

Read the show notes 

Connect with Petra Zink on LinkedIn and say hello

Want to build your Leadership Brand and become visible to decision makers?

Check out my free 28-min Training here

Whether you prepare for your first leadership role or want to improve your leadership skills- this episode is for you.

Dr Maike Neuhaus shares with us:

• The 3 principles of self-leadership 
• what the difference is between those who thrive and those who don't get anywhere
• The correlation between self-leadership and team leadership

Enroll to the 75min live masterclass (+ access the recording) with Dr Maike Neuhaus (8th June, 12.15pm AEST)

Check out Dr Maike Neuhaus' free resources 

Become a member and join us in the Future of Work Campus

Connect with Dr Maike Neuhaus on LinkedIn and visit her website

Connect with Petra Zink on LinkedIn

Read the transcript here

The word ‘storytelling’ is everywhere, and it seems it has blown up over the last few years although it is the oldest form of communication there is.

And still- it’s one of the biggest challenges people face when they want to build their Personal Brand: telling their story.

• What to say?
• Which one to choose?
• Don’t think you have a story?
• Or you have a story but it’s not very interesting?

If any of those statements sound familiar, then you’ve come to the right place because in this episode, I’ll share with you the why, the what and of course, the how to when it comes to telling your story to build your Personal Brand.

Want to build your Personal Brand and turn your Expert Ability into Global Visibility?

Check out my FREE 28min Masterclass

Join us as a member in the Future of Work Campus

Connect with Petra Zink on LinkedIn

Check out the show notes