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Future Tribe - Business Podcast
Future Tribe - Business Podcast episodes
- Is this the NEW TikTok? (Future Tribe Show) E82
It's episode 82 of the Future Tribe podcast AND the final show for the year! We're taking an early Christmas break and will be back better than ever next year.
On this episode we discuss:
- We're hiring! Head to futuretheory.co/careers to see the jobs
- More on YouTube's dislike button
- Instagram introduces 'badges' to support creators
https://www.theverge.com/2021/11/16/22776064/instagram-live-badges-creator-support-launch-us-comments-questions-livestreams- GoDaddy acquires Pagely
https://wptavern.com/godaddy-acquires-pagely-to-deploy-new-woocommerce-saas-product- Top 100 products this holiday season according to Google
https://drive.google.com/file/d/1-67nUuAq85Y0VE0ai6lrKmwwN_9TABoi/view- Racket, the 99 second audio feed similar to TikTok
https://drive.google.com/file/d/1-67nUuAq85Y0VE0ai6lrKmwwN_9TABoi/view- Google is rolling out a core update
https://searchengineland.com/google-november-2021-core-update-rolling-out-today-376124- Google is showing translated search results
https://www.searchenginejournal.com/google-translated-serps/427428/- Sydney Film Festival's 2021 Identity
https://www.underconsideration.com/brandnew/archives/new_identity_for_2021_sydney_film_festival_by_for_the_people.php_______________
Find us on socials: https://www.instagram.com/futuretri.be/
Join the group: https://www.facebook.com/groups/joinfuturetribe
_______________
Discover more about Futuretheory: futuretheory.co
Check out FT Studio: canberrastudio.com.au
58 min - YouTube Removes Dislikes (Future Tribe Show) E81
It's episode 81 of the Future Tribe podcast and Germaine and Kelsey are discussing the introduction of games to Netflix, Instagram rolling out even MORE features, and YouTube hiding the dislike count on all videos.
This episode we discuss:
- Brand trust for Meta fell after their name change
https://www.fastcompany.com/90694560/facebook-trustworthy-meta-brand?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss- Games have been launched on Netflix
https://www.fastcompany.com/90694560/facebook-trustworthy-meta-brand?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss- TikTok is also experimenting with games
https://techcrunch.com/2021/11/09/tiktok-ventures-into-mobile-gaming-initially-in-partnership-with-zynga/- Instagram is rolling out a 'take a break' feature in December
https://www.theverge.com/2021/11/10/22774827/instagram-take-a-break-feature-test-meta-facebook- Instagram is also rolling out a text to speech feature for Reels
https://techcrunch.com/2021/11/11/instagram-adds-tiktok-like-text-to-speech-and-voice-effects-tools-to-reels/- YouTube is removing the dislike count on all videos
https://techcrunch.com/2021/11/10/youtube-is-removing-the-dislike-count-on-all-videos-across-its-platform/- Facebook no longer allows advertisers to target political beliefs, religion, sexual orientation
https://techcrunch.com/2021/11/09/facebook-will-no-longer-allow-advertisers-to-target-political-beliefs-religion-sexual-orientation/- What we can learn with Coca Cola's changed marketing strategy
- https://www.marketingweek.com/coca-cola-executes-agency/
- Australia is the most active online retail market
- https://www.marketingmag.com.au/news-c/australia-named-the-most-active-online-retail-market-in-the-world/
- Kelsey is finishing up and we're hiring!
_______________Find us on socials: https://www.instagram.com/futuretri.be/
Join the group: https://www.facebook.com/groups/joinfuturetribe
_______________
Discover more about Futuretheory: futuretheory.co
Check out FT Studio: canberrastudio.com.au
50 min - Brand trust for Meta fell after their name change
- Disappointing New FIFA Logo (Future Tribe Show) E80
It's episode 80 of the Future Tribe podcast (and Germaine's Birthday!) and Germaine and Kelsey are discussing the FIFA Women's World Cup logo for AU/NZ in 2023, Instagram introducing an "add yours" sticker, and a heap of Google news.
This episode we discuss:
- Qatar had a rebrand
https://www.underconsideration.com/brandnew/archives/new_logo_for_qatar_national_tourism_council_by_tarek_atrissi_design.php- FIFA Women's World Cup is disappointing
https://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_fifa_womens_world_cup_by_works_collective_and_public_address.php- Instagram introduces an 'add yours' sticker
https://techcrunch.com/2021/11/01/instagram-rolls-out-an-add-yours-sticker-in-stories-to-create-threads-users-can-respond-to/- More on Facebook's Meta rebrand
- Facebook removes facial recognition features
https://www.abc.net.au/news/2021-11-03/facebook-to-shut-down-facial-recognition-system/100589540- Microsoft is now the world's most valuable company
https://www.inc.com/jason-aten/microsoft-just-dethroned-apple-as-worlds-most-valuable-company-with-a-brilliant-strategy-be-boring.html- Microsoft acquires Clipchamp
https://www.microsoft.com/en-us/microsoft-365/blog/2021/09/07/microsoft-acquires-clipchamp-to-empower-creators/- Google is using page experience to rank desktop site
https://9to5google.com/2021/11/04/google-page-experience-desktop/- Google MyBusiness is changing to Google Business Profile
https://searchengineland.com/google-my-business-now-known-as-google-business-profile-as-google-migrates-features-to-maps-and-search-375767?utm_source=feedburner&utm_medium=feed&utm_campaign=feed-main- Google ads are leading people to get scammed
https://searchengineland.com/phishing-scams-in-google-ads-led-searchers-to-fake-crypto-wallets-375789?utm_source=feedburner&utm_medium=feed&utm_campaign=feed-main- Google launched a new version of PageSpeed Insights
- Google recommends placing videos on their own page
https://searchengineland.com/google-recommends-placing-videos-on-dedicated-pages-for-maximum-exposure-375746- Yahoo has left China
https://searchengineland.com/google-recommends-placing-videos-on-dedicated-pages-for-maximum-exposure-375746_______________
Find us on socials: https://www.instagram.com/futuretri.be/
Join the group: https://www.facebook.com/groups/joinfuturetribe
_______________
Discover more about Futuretheory: futuretheory.co
Check out FT Studio: canberrastudio.com.au
1 hr 5 min - Qatar had a rebrand
- Goodbye Facebook, Hello META (Future Tribe Show) E79
It's episode 79 of the Future Tribe podcast and Germaine and Kelsey are discussing the introduction of Meta (formerly Facebook), Dollarmites from Commonwealth Bank is finished and how Australian authorities are cracking down on Google's default search monopoly.
This episode we discuss:
- Vistaprint rebrands to Vista and buys Crello (a Canva competitor) and DepositPhotos
https://techcrunch.com/2021/10/27/vistaprint-acquires-crello-and-depositphotos-rebrands-as-vista-to-better-take-on-canva-and-others-in-online-creative-design-for-businesses/- Facebook changes their name to Meta
https://techcrunch.com/2021/10/28/facebook-changes-its-corporate-branding-to-meta/Watch the 11 minute video mentioned:https://www.youtube.com/watch?v=gElfIo6uw4g- Instagram is letting anyone share story links now
https://techcrunch.com/2021/10/27/instagram-rolls-out-the-ability-for-all-users-to-share-links-in-stories-via-link-stickers/- Dollarmites, the popular CommBank program, is finishing
https://www.businessinsider.com.au/dollarmites-school-program-ends-commonwealth-bank- LinkedIn launches their freelance platform to compete with Fiverr and Upwork
https://www.businessinsider.com.au/dollarmites-school-program-ends-commonwealth-bank- Google might not be the default Android search for much longer
https://techcrunch.com/2021/10/28/android-search-choice-screen-is-needed-to-tackle-googles-market-power-says-australias-accc/- AMP was brining less revenue to publishers
https://wptavern.com/unredacted-antitrust-complaint-unsealed-google-internal-documents-show-amp-pages-brought-40-less-revenue-to-publishers- TikTok is testing a tipping function (try saying that 5 times fast!)
https://www.theverge.com/2021/10/28/22751715/tiktok-new-tips-feature-creators- Apple forgot they added a notch
https://www.theverge.com/2021/10/27/22748371/apple-macbook-pro-notch-issues-inconsistencies-appshttps://thenextweb.com/news/macbook-pro-notch-design-fail- Direct integration of Mailchimp and Shopify
https://www.techradar.com/news/mailchimp-and-shopify-team-up-in-ecommerce-boost_______________
Find us on socials:
https://www.instagram.com/futuretri.be/https://www.facebook.com/groups/joinfuturetribe_______________
Discover who Futuretheory is: https://www.futuretheory.co/
Check out FT Studio: https://ftstudio.com.au/
51 min - Vistaprint rebrands to Vista and buys Crello (a Canva competitor) and DepositPhotos
- Apple Caused a Stir With a Notch (Future Tribe Show) E78
Welcome back to another episode of the Future Tribe Show. This episode Germaine and Kelsey discuss a few updates in the tech world, new logos and a brand refresh, and why you shouldn't update to Windows 11 (yet).
This episode we discuss:
- Facebook inflating their ad numbers
- https://gizmodo.com/facebook-announces-its-fake-ad-numbers-are-going-to-get-1847886359
- Brands are 'stealing' users images
- https://fstoppers.com/news/delta-airlines-now-using-hashtag-order-grab-rights-use-customers-images-582808
- Don't update to Windows 11 (yet)
- Apple releases a new Macbook with a notch
- Intrepid Travel have a brand update
- https://mumbrella.com.au/intrepid-travel-rebrands-including-new-logo-via-southsouthwest-708498
- Google released the Pixel and Pixel Pro
- Google calendar updates
- https://www.theverge.com/2021/10/20/22736837/google-calendar-focus-blocks-entries-auto-decline-meetings
- Nielsen have a new (fun) logo
- https://www.theverge.com/2021/10/20/22736837/google-calendar-focus-blocks-entries-auto-decline-meetings
- Instagram introduces partnered posts
- https://www.theverge.com/2021/10/19/22734118/instagram-collabs-desktop-posts-superbeat-dynamic-3d-lyrics-product-week
- Netflix updates how they rank popular shows
- https://www.theverge.com/2021/10/19/22735379/netflix-changing-ranking-metric-popular-titles-hours-viewed
- BBC has introduced new brand assets
- https://www.bbc.com/news/entertainment-arts-58970323
- Facebook are changing their name
- https://www.theverge.com/2021/10/19/22735612/facebook-change-company-name-metaverse
_______________
Find us on socials:
https://www.instagram.com/futuretri.be/https://www.facebook.com/groups/joinfuturetribe_______________
Discover who Futuretheory is: https://www.futuretheory.co/
54 min - Guerrilla Marketing With Squid Game (Future Tribe Show) E77
It's episode 77 of the Future Tribe Podcast! This season, your hosts are Germaine and Kelsey, who discuss all things business, tech, marketing, branding and more!
This episode we discuss:
- The Way Forward Machine
(https://wayforward.archive.org/)- Brands jumping on the vegan bandwagon
(https://www.creativebloq.com/news/can-this-cute-but-scary-dino-turn-you-vegan)- Netflix introduces 'Fast Laughs'
- It happened with Harabara, it's happening with Space Grotesk
- Hotjar has a new logo
(https://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_hotjar_by_howhow.php)- Canva launches video editing
(https://www.marketingmag.com.au/news-c/canva-launches-video-editing-suite/)- Australian advertisers wasted $54m last quarter!
(https://www.cmo.com.au/article/691727/report-aussie-advertisers-wasted-54m-digital-media-campaigns-last-quarter/)- Sensis have rebranded to Thryv
(https://www.cmo.com.au/article/691018/sensis-rebrands-thryv-brings-business-software-australian-market/)- Google rolls out infinity scroll
(https://www.theverge.com/2021/10/14/22726625/google-search-results-continuous-scrolling-mobile-doomscroll)- Dark patterns and ethical website design
(https://theconversation.com/many-of-new-zealands-most-popular-websites-use-dark-patterns-to-manipulate-users-is-it-time-to-regulate-169538)- The guerrilla marketing campaign using Squid Game
(https://www.myclallamcounty.com/2021/10/14/credit-app-using-squid-game-cards-to-warn-customers-about-debt/)_______________
Find us on socials:
https://www.instagram.com/futuretri.be/https://www.facebook.com/groups/joinfuturetribe_______________
Discover who Futuretheory is: https://www.futuretheory.co/
1 hr 1 min - The Way Forward Machine
- Are We All Addicted To Facebook? (Future Tribe Show) E76
It's episode 76 of the Future Tribe podcast and Germaine and Kelsey delve into some ethical conversations as well as branding news and updates with Google.
This season we're going video first - bringing you the latest news in design, tech, branding, business and everything in between. Watch on YouTube here: https://www.youtube.com/watch?v=8XCqfK12vvw
Your hosts this season are Germaine Muller, Founder and Managing Director of Futuretheory, and Kelsey Allen, Marketing Coordinator at Futuretheory and the Manager of the Future Tribe Facebook group (https://www.facebook.com/groups/joinfuturetribe).
_____________________
In this episode we discuss:
- Coca Cola's new "hug" logo
- Firefox is showing ads in their search/URL bar
- Facebook (and it's associated platforms) went down!
- Is it innovation or just marketing?
- Windows 11 is here - Boston Celtics and Vista Print
- The Twenty Twenty Two WordPress default theme
- Canva has lost their circle
- Moving to a 4 day work week
- Unity has a logo refresh - Cadillac goes monochrome
- Google and YouTube stop supporting content that denies climate change
_______________
Find us on socials:
https://www.instagram.com/futuretri.be/
https://www.facebook.com/groups/joinfuturetribe
_______________
Discover who Futuretheory is: https://www.futuretheory.co/
1 hr 6 min - NAB and TAB Support the Jab (Future Tribe Show) E75
It's episode 75 of the Future Tribe podcast and Germaine and Kelsey discuss brand refreshes, changes with Google and domain updates.
This season we're going video first - bringing you the latest news in design, tech, branding, business and everything in between. Watch the video on the Future Tribe YouTube channel: https://www.youtube.com/channel/UC7d4S3w5eRTkEB0SDgk6WDg
Your hosts this season are Germaine Muller, Founder and Managing Director of Futuretheory, and Kelsey Allen, Marketing Coordinator at Futuretheory and the Manager of the Future Tribe Facebook group (https://www.facebook.com/groups/joinfuturetribe).
_____________________
In this episode we discuss:
- .au domain name update
- Volvo logo refresh:
https://www.underconsideration.com/brandnew/archives/new_iron_mark_for_volvo_done_in_house.php- WooCommerce celebrates 10 years:
https://wptavern.com/woocommerce-marks-10-year-anniversary-of-forking-jigoshop- ABC America logo refresh: https://www.underconsideration.com/brandnew/archives/new_logo_and_on_air_look_for_abc_by_trollbackcompany.php
- CNN leaves Facebook in Australia:
https://www.engadget.com/cnn-restricts-access-facebook-pages-australia-083645494.html- Absolut Vodka refresh: https://www.underconsideration.com/brandnew/archives/new_packaging_for_absolut_by_brand_union_stockholm.php
- Google updates:
https://techcrunch.com/2021/09/29/google-is-redesigning-search-using-a-i-technologies-and-new-features/
https://techcrunch.com/2021/09/29/google-search-update-will-provide-more-context-about-websites-including-descriptions-and-what-others-say/
- NAB and TAB's 'JAB' campaign:
https://news.nab.com.au/nab-backs-the-jab-with-new-campaign/
https://www.adnews.com.au/campaigns/tab-launches-jab-for-your-local-via-mandc-saatchi-sydney
- LogoDesignTheory YouTube Channel:
https://www.youtube.com/channel/UC3HgrVllQHkZZ5W0J1pRLXw/videos
56 min - Pepsi FAIL Again?! (Future Tribe Show) E74
On this episode of the Future Tribe show, Germaine and Kelsey talk about rebrands, refreshes, and acquisitions:
- Pepsi has a new campaign that didn't hit the mark with it's audience
- MTV is keeping relevant with a refreshed logo
- Avast introduces a refreshed brand - and we love it!
- Mailchimp is acquired for $12 billion!
- Futuretheory.com.au is now futuretheory.co
- The maker of Monsterinsights acquires the maker of Easy Digital Downloads
- LearnDash was acquired by Liquid Web
- INPUT is the new podcast from the team behind Gravity Forms
Join the Future Tribe Facebook Group:
https://facebook.com/groups/joinfuturetribe
Find us on socials:
https://www.instagram.com/futuretri.be/
https://www.facebook.com/groups/joinfuturetribe
Discover who Futuretheory is:
https://futuretheory.co
38 min - Snapchat‘s New AR Camera (Future Tribe Show) E73
In episode 73 of the Future Tribe podcast, we're talking all things brand design and social media innovation. We discuss:
- Trolli revealing their new logo
- Zip decided they needed a refresh
- Is GrubHub the same as Menulog?
- Facebook shares their Widely Viewed Content report
- TikTok and Shopify join forces
- Snapchat releases an AR camera
- LinkedIn publishes a guide on organic and paid content strategy
- Pinterest launches search functionality for hair pattern searches
- And a fun one - a designer reimagines US states as companies
Your hosts for this season are Germaine Muller, Founder and Managing Director of Futuretheory, and Kelsey Allen, Marketing Coordinator at Futuretheory and Manager of the Future Tribe Facebook group (https://www.facebook.com/groups/joinfuturetribe).
_______________
Here are all the relevant links discussed in the show:
Future Tribe Facebook Group: https://facebook.com/groups/joinfuturetribe
Trolli revealing their new logo
https://www.underconsideration.com/brandnew/archives/new_logo_and_packaging_for_trolli.phpZip decided they needed a refresh
https://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_zip_by_koto.phpIs GrubHub the same as Menulog?
https://www.underconsideration.com/brandnew/archives/new_logos_for_grubhub_and_seamless.phpFacebook shares their Widely Viewed Content report
https://about.fb.com/news/2021/08/widely-viewed-content-report/TikTok and Shopify join forces
https://www.techradar.com/news/tiktok-teams-up-with-shopify-to-offer-in-app-purchasesSnapchat releases an AR camera
https://www.theverge.com/2021/8/26/22642017/snapchat-scan-feature-ar-camera-visual-searchLinkedIn publishes a guide on organic and paid content strategy
https://business.linkedin.com/marketing-solutions/blog/linkedin-b2b-marketing/2021/how-to-blend-organic-and-paid-media-strategies-to-drive-more-conPinterest launches search functionality for hair pattern searches
https://www.socialmediatoday.com/news/pinterest-launches-hair-pattern-search-option-to-boost-inclusion-and-util/605227/And a fun one - a designer reimagines US states as companies
http://keithfleck.com/work/thecorporatestatesofamerica/_______________
Find us on socials:
https://www.instagram.com/futuretri.be/https://www.facebook.com/groups/joinfuturetribe_______________
Discover who Futuretheory is: https://www.futuretheory.com.au/ (and hopefully soon to be futuretheory.au!)
Listen on Apple: https://podcasts.apple.com/us/podcast/future-tribe-business-podcast/id1475493358
Listen on Spotify: https://open.spotify.com/show/66iv9EWcsDa4fd3pal9JgD
Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkLnBvZGJlYW4uY29tL2Z1dHVyZXRyaWJlL2ZlZWQueG1s
54 min
About Future Tribe - Business Podcast
From the publisher's feed
Interviewing entrepreneurs, discussing their achievements, lessons learned and advice for aspiring doers and go-getters.