f!word - the agency experience Podcast

f!word - the agency experience Podcast

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f!word - the agency experience Podcast episodes

  • f-word! Goes Fishing!

    For the final instalment of series 1 of f!word – The Agency Experience, we go on location with two production heavyweights – Stu Brown (Head of Production) and Kevin Sparkes (Senior Technical Director), for an honest conversation, set against a slightly competitive fishing trip.

    From navigating talent and pitching pressures, to finding balance, managing burnout and sustaining a long-term career in production, Stu and Kevin share real-world lessons from their time in the industry, with a few curveballs (and fish) along the way.Insightful, reflective and refreshingly candid, this episode explores what a career in event production really involves.Tune in for the f!word – goes fishing! 🎣

    Full episode links are in the bio and don’t forget to like and subscribe to our YouTube channel.


    00:00 – Intro

    00:19 – The perfect start to the week

    01:36 – Switching off: fishing as a reset

    02:25 – Falling into production

    05:00 – Rising through the ranks

    06:25 – Opening doors into the industry

    08:09 – Work hard, play hard culture

    09:56 – Why full-time? Why fresh?

    11:51 – The reality of flexible working

    14:23 – What’s next for the industry?

    16:33 – Fish On!

    17:07 – Delivering events overseas

    19:24 – Talking budget (the tricky bit)

    21:12 – The art of a quality brief

    23:04 – That’s all we’ve got time for!


    Fresh: https://freshwebsite.co.uk/

    LinkedIn:   / fresh-group  

    Instagram:   / lifeatfresh  

    Stu Brown:   / stuart-brown-67285225  

    Kevin Sparks:   / kevin-sparkes-079a0a2b3  

    24 min
  • Gen Z's take on the agency experience

    What’s it really like starting out in agency life today?

    In this episode of f!word – The Agency Experience, Lily Rippon (Account Manager) hosts an honest and illuminating chat with Madison Radford (Assistant producer) and Anna Clarke (Senior Account Manager), as they share what it’s like navigating agency life in their twenties, including discussing what young people need from their employers to thrive.

    From steep learning curves transitioning from uni life to work life, to the pressure of proving yourself and the importance of finding your voice - this conversation explores the real experience of starting out in an agency career today.


    00:00 Intro

    00:32 Welcome to episode 5

    00:59 How did agency life start for you?

    03:12 What was your path from student life to work

    05:04 What did you think it would be like vs. what is it actually like

    07:12 The good, bad and ugly of working in an agency in your 20's

    08:26 The importance of the work life balance

    10:50 Recognising talent

    12:13 Feeling confident to speak up!

    12:57 Opportunities to develop and progress

    14:35 What advice would you give to someone starting out

    16:04 That's all we've got time for!

    Fresh: https://freshwebsite.co.uk/

    LinkedIn: https://www.linkedin.com/company/fresh-group/

    Instagram: https://www.instagram.com/lifeatfresh/

    Lily Rippon: https://www.linkedin.com/in/lily-rippon/

    Madison Radford: https://www.linkedin.com/in/madison-radford-/

    Anna Clarke: https://www.linkedin.com/in/anna-clarke-910b2886/

    17 min
  • Motherhood, Menstruation, Menopause & Mental Health!!!

    In our latest episode of F!Word – The Agency Experience, host Suzy Woods is joined by Amelia Barratt-Moores and Laura Lee for an open, honest, and deeply personal conversation covering the the 4M's - Motherhood, Menstruation, Menopause & Mental Health, nothing is off limits.


    Tune is as our guests share their lived experiences, whilst shining a light on the moments that often go unspoken in agency life.

    00:00 Intro

    00:32 Welcome to Episode 3

    01:08 Returning to work after babies

    05:19 Our paths into parenthood

    07:10 Managing mothers in the workplace

    08:00 The juggle

    10:16 The events industry is stressful!

    11:02 fresh's support network

    13:01 70% of fresh are female

    14:06 Menopause in the workplace

    20:55 That's all we've got time for!

    Fresh: https://freshwebsite.co.uk/

    LinkedIn: https://www.linkedin.com/company/fresh-group/

    Instagram: https://www.instagram.com/lifeatfresh/

    Laura Lee: https://www.linkedin.com/in/laurataylorevents/

    Suzy Woods: https://www.linkedin.com/in/suzy-woods-47417b25/

    Amelia Barratt-Moores: https://www.linkedin.com/in/ameliabarrattmoores/

    22 min
  • Why Internal Culture Is the Hidden Power Behind Every Brand

    Alastair McCall (Creative Director) Natasha Morris (Head of Comm) and David Roberts (Director - fresh Edinburgh) come together to explore the fascinating shift in internal culture reshaping external comms. As experts leading both sides of the conversation they dive into the brands getting it right, the consequences when you don't and finally how fresh are not just talking the talk, but walking the walk. Tune in for a candid, no-holds-barred take on why culture is the new comms strategy.


    00:00 Intro

    00:40 So what does internal culture have to do with external comms?

    01:40 Get to know the guests

    04:30 Getting internal messaging right

    04:52 How can companies build a good internal culture

    06:40 Bringing internal culture into external comms

    08:10 What are the deliverables?

    08:50 Brands we love!

    11:15 Who's getting it right

    12:34 The driving forces

    14:40 The bad and the ugly - what is at stake?

    16:45 Speaking to the people on the ground

    17:40 We've been working on ourselves too

    20:00 Bye for now


    Fresh: https://freshwebsite.co.uk/

    LinkedIn: https://www.linkedin.com/company/fresh-group/

    Instagram: https://www.instagram.com/lifeatfresh/

    Alastair McCall: https://www.linkedin.com/in/alastair-mccall-a999ab133/

    Natasha Morris: https://www.linkedin.com/in/natasha-morris-025708146/

    David Roberts: https://www.linkedin.com/in/david-roberts-30a07a18/

    21 min
  • The agency experience, 20 years of highs, lows and lessons learned

    Join CEO Lee Harris and Group Account Directors Suzy Woods and Rachel Sugden as they dive deep into the realities of today’s business landscape. From the biggest challenges clients face to hot topics such as brand experience agency culture, sustainability, and the true value of pitching.

    00:00 Intro

    01:14 The 20 year milestone

    03:43 The challenging moments

    06:48 What's next for fresh?

    12:03 Navigating the next 20 years

    14:08 To pitch or not to pitch

    18:48 The ideal agency culture

    22:19 New and emerging talent

    25:45 Talent vs. culture

    27:51 The picture round - what would you tell your 20 year old self.

    31:24 Bye for now


    Fresh: https://freshwebsite.co.uk/

    LinkedIn:   / fresh-group  

    Instagram:   / lifeatfresh  

    Lee Harris:   / lee-harris-b63ba542  S

    uzy Woods:   / suzy-woods-47417b25  

    Rachel Sugden:   / rachel-sugden-09667b19  

    32 min

About f!word - the agency experience Podcast

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A podcast from brand experience agency fresh - f!word the agency experience.