Generation Social Media

Generation Social Media

By ChatterkickBusinessMarketing
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Generation Social Media episodes

  • The Architecture of Authenticity with Special Guest Imani B.

    In this episode, your host Keyiera Wright sits down with the remarkable Imani Brisco, also known as Imani B., an experiential marketer and founder of Generations of Hope. Join us as we delve into the roots of community building, the future of community work, and how brands can create authentic connections that last.


    We’re laying out the blueprint on:
    - What makes communities actually feel connected (and what doesn’t)?
    - How to create events that feel like love letters—and leave a lasting impact
    - Real-world examples that prove even "unsexy" industries (yes, we’re talking finance and B2B) can show up with heart.
    - The systems and storytelling, both IRL and on social, that fuel real community momentum

    38 min
  • 5 Unethical (and Illegal) Social Media Practices You Might Be Guilty Of

    Join Chatterkick for a bold, eye-opening conversation about the unethical (and often illegal) mistakes that brands make every day on social media—many without even realizing it. From stealing content to influencer fraud, fake reviews, and sneaky brand accounts, we’re pulling back the curtain on common missteps that can put your brand at risk—and what to do instead.

    42 min
  • Creating Content from Events

    Step into the world of Generation Social Media by Chatterkick with Beth Trejo and Mariah Black-Overholt. In this episode, they dive into the nitty-gritty of making content magic happen at events, turning everyday moments into memorable stories.

    16 min
  • Employee Brand Advocates and Leveraging Creators

    In this thrilling episode of Generation Social Media Podcast, Beth Trejo, the Captain of Creativity (CEO) and founder of Chatterkick, delves into the exhilarating world of crafting authentic content on a grand scale. Joining her on this adventure is Allison Gates, Creative Maestro (Manager). Buckle up for an epic chat about unlocking the power of creators, influencers and the unsung heroes of your company – your employees!

    17 min
  • Capturing Genuine Content Your Consumers Want

    In this exciting episode, your trusty guides, Visual Content Wizard (Strategist), Hannah Maymon and the Creative Dynamo (Manager), Allison Gates explore the concept of capturing genuine content that resonates with consumers.

     

    They discuss the importance of content captures, which involve creating an authentic bank of photos and videos that showcase a brand’s unique identity, culture and people. By working with skilled photographers and videographers and carefully planning shot lists, brands can showcase their uniqueness and connect with their consumers on a deeper level.

    20 min
  • Capturing Content Virtually

    A virtual content capture is a method used to gather content

    remotely from clients or individuals in different locations. It allows for flexibility and creativity in content creation, resulting in a diverse range of assets that can be used effectively in social media marketing and other promotional efforts.


    In this episode, creative nerd and Visual Content Strategist, Hannah Maymon, is joined by our Customer Experience Manager, Kristy Plucker, to discuss the concept of a virtual content capture and its significance in social media marketing.

    15 min
  • How to Infuse Creativity in Your Organization by Developing Strategic Creative Partnerships

    In this episode, our very own CEO, Beth Trejo, is joined by

    our Creative Manager, Allison Gates, to discuss the importance of building a
    creative strategic partnership network for businesses. These partnerships can help
    infuse creativity into organizations, make them more elastic and agile, and
    provide additional creative resources when needed.

     

    The goal is to align with partners who share core values and

    establish relationships that allow for flexibility and expansion without incurring
    unnecessary costs.

     

    Listen, watch & read more on the podcast at https://generationsocialmediapodcast.com

     

    Learn more about Chatterkick at https://chatterkick.com

    18 min
  • Executive Social

    In this episode, Allison Gates and Keyiera Wright discuss

    the concept of “Executive Social”. Executive social is a branding solution for
    personal brands, particularly for executives and business owners who want to
    elevate their brand beyond what they typically post on platforms like LinkedIn.

     

    Unlike typical social content for brands, executive social

    focuses on showcasing the full human behind the brand, including their
    backstory, career journey and advice for others.

     

    Listen, watch & read more on the podcast at https://generationsocialmediapodcast.com

     

    Learn more about Chatterkick at https://chatterkick.com

    20 min
  • Social Due Diligence

    How does social media play into the role of mergers and acquisitions within an organization? Beth is joined by Liv Myers, a Customer Success Specialist for Chatterkick, to give you all of the answers you may need.

    15 min

About Generation Social Media

From the publisher's feed

Millennials aren’t on Facebook, Baby Boomers don’t know how to use Snapchat, and Gen X is only active half of the time. As as a social media agency, we’ve heard it all and are here to challenge the…