Geography Is Everything

Geography Is IKEA: How You Ended Up With A LACK Table


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IKEA is one of the most famous companies in the entire world, having revolutionized the furniture industry with its flatpack logistical designs and "build it yourself" ethos. But while it seems like IKEA is everywhere these days, they had pretty humble beginning and, even to this day, have a fairly limited geography. In today's episode, Hunter and Geoff explore the origins of IKEA, how it spread around the world, and even the geography of the interior of IKEA's stores.
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Geography Is EverythingBy Geoff Gibson and Hunter Shobe

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