Kicks Khronicles is a weekly sneaker history & lifestyle podcast that takes a nostalgic stroll through the sneaker history of some amazing people.  

I caught up with George in person at Crep Collection Club in Bluewater and had an awesome conversation. We got into his sneaker history, how he fell in love with kicks, before ultimately founding a Sneaker Media company way before that was really even a thing - at least in the UK. He explains he love for the Air Force 1 a far cry from the Lacoste 3-Straps he was forced to wear as a kid.

We talk industry gatekeepers, lessons he’s learned in his journey at Sole Supplier, plans for the company moving forward and his thoughts on the sneaker culture now.

Lastly we end up with some quick fire questions and Adam tells us what being a ‘Sneakerhead’ means to him.