Gestalten

In this episode, Martin Groschwald, CEO of Konzepthaus, sits down with David Woodhouse, Vice President at Nissan Design America and responsible for leading all Nissan and INFINITI design activities in North America.

At the Nissan Design Center in San Diego, Martin and David are meeting up to have an engaging conversation on the key influences on car design in California: culture and diversity. In a deep dive, David explains his view on the differences between car design in California compared to Europe and Michigan. The talk also covers the influence of tech in Silicon Valley and how a mix of perspectives and experiences brings out the best results.

Whether you're an automotive enthusiast, a design professional, or simply curious about the creative forces behind your favorite cars, this season promises to be a treasure trove of insights and inspiration.

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In this episode, Martin Groschwald, CEO of Konzepthaus, sits down with Andre Franco Luis, an Advanced Design Manager at Kia America.

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In this episode, Martin Groschwald, CEO of Konzepthaus, sits down with Chris Chapman, a seasoned automotive designer with over three decades of experience working with BMW and Hyundai and now being active as the Adjunct Professor at ArtCenter College of Design.

Broadcasting from the heart of New Port Beach, California, this episode delves into the unique aspects of Californian car design and its influence on the global automotive industry. We dive deep into the evolution of car design, exploring how it was then and how it is now. Chris discusses what he believes is missing in modern automotive design and offers a nostalgic yet forward-looking perspective on the industry's future. This is a unique opportunity to hear from a design legend who is seldom seen in interviews.

Whether you're an automotive enthusiast, a design professional, or simply curious about the creative forces behind your favorite cars, this episode promises to be a treasure trove of insights and inspiration.

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Anne Forschner, BMW New Class InCar & NonCar Experiences at BMW, and Martin Groschwald, CEO of Konzepthaus delve deeper into the topic of diversity in exterior design teams.

Anne shares her journey as one of the few female exterior designers in the industry. She looks at why there's still a gender gap in exterior design compared to other disciplines such as UX and interiors, due to the competitive nature of this niche.

Tune in to find out why diverse teams are crucial to shaping the future of automotive design and how we can encourage more women to pursue careers in the field.

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Claudia Braun, former head of CMF design for Rivian, Volvo, Polestar, Porsche and Mercedes and now Project Leader at Konzepthaus recounts her remarkable journey navigating a male-dominated industry, discussing challenges such as the lack of female mentors and balancing career aspirations with societal stereotypes around motherhood. As a role model for her children, her team and women in the industry, she candidly shares her struggles to establish her leadership style while remaining authentic amidst professional pressures.

Drawing on her experiences in German and Swedish car design companies, she highlights the influence of Swedish culture on her leadership approach.

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Amy Frascella, former Materiality Director at Jaguar & Land Rover talks about her journey in the automotive design world, navigating a heavily male-dominated industry. From adapting to a non-inclusive environment early in her career to witnessing a shift in leadership mindset, Amy shares personal insights on communicating and collaborating at the executive level, overcoming stereotypes, and finding mentors for personal growth. Join us as she discusses her challenges in evolving automotive design departments.

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The cityscapes and the environment are changing rapidly. Digital influences and new designs are shaping a new image of a modern metropolis.

Listen to the thoughts and visions of Holger Hampf, President at Designworks, A BMW Group Comapny, Thomas Stellmach, Director at TSPA, and Wayne Burgess, Vice President, Design at Ola Electric Mobility.

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What is the influence of design on the perception of cultures, and how does design affect politics? The way we will move in the future will be guided by other factors than simply an OEM.

How will new players like cities creatively react to these challenges?

The panel is hosted by Christopher Butt, writer and critic at Design Field Trip and presented by KONZEPTHAUS GmbH, partner of the IAA Conference.

Listen to the thoughts and visions of Matthias Junganns, Head of Design at BMW i Interior, Yo Kaminagai, Head of design at RATP, and Maximilian Missoni, Head of Polestar Design at Polestar Design.

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Mobility design is more than just the sum of technologies. It strives to create experiences that appeal to all the senses and create an emotional connection between man and machine in the long term.

How user-centred products are created from technologies is the focus of the expert panel.

The panel was hosted by our CEO Martin Groschwald at the IAA Mobility 2021 in Munich.

Listen to the thoughts and visions of Jeremy Offer, Chief Design Officer at Arrival, Christian Eckert, Chief Experience Officer at icon group, and Freddie Geier, CEO at Rightware on how Design and Technology are more than just a product.

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A modern automobile no longer just gets us from A to B. A wide range of comfort functions, entertainment offerings, communication interfaces and digital services are at the heart of the driving experience.

The car has long since matured into an interactive everyday companion. Vehicle designers are paving the way.

How the role of creatives and the nature of their products is changing is the central point of discussion in this session.

The panel was hosted by our CEO Martin Groschwald at the IAA Mobility 2021 in Munich.

Listen to the thoughts and visions of Anne Forschner, Creative Director Automotive at Designworks, a BMW Group Company, Bruno Saint-Jalmes, Chief Designer at Airbus and Kristian Russel, CEO at Ferry on how design can make a substantial impact on the challenges ahead of us.

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