What does it take to build and sustain a successful business for nearly 30 years?
In this episode, Amy Cosper sits down with Sherry Goldman, Founder and President of Goldman Communications Group and host of the Let's Talk PR podcast, to discuss entrepreneurship, resilience, and the evolving role of public relations in today's AI-driven world.

Sherry shares her journey from leaving a large agency environment to launching her own communications firm in 1996. She reflects on the realities of entrepreneurship, including navigating client losses, economic downturns, 9/11, the Great Recession, and the pandemic.

The conversation also explores why public relations remains a critical growth strategy for startups and small businesses. Sherry explains the difference between earned media and advertising, how founders can build credibility, and why earned media is increasingly important as AI systems source information from trusted publications and industry outlets.
In this episode, you'll learn:
• How Sherry built a communications agency that has lasted nearly three decades
• The biggest challenges entrepreneurs face when going out on their own
• Why earned media creates credibility that advertising cannot
• How AI is changing the PR and media landscape
• What startup founders should know before investing in PR
• How to identify stories reporters actually want to cover
Whether you're a founder, marketer, entrepreneur, or communications professional, this episode offers practical insights on building trust, visibility, and resilience in business.

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What does it really take to turn your message into a movement?

In this episode, we sit down with Anjel B. Hartwell — award-winning podcast host, executive advisor, speaker, and creator of the BE HEARD By Millions™ framework — to talk about building authority, scaling influence, and creating a purpose-driven business that actually lasts.

Anjel shares her journey from rebuilding after business collapse to launching top-ranked podcasts, selling a successful show, and helping entrepreneurs clarify their message so they can attract aligned opportunities and audiences. We explore podcasting as a business asset, the power of virtual speaking, how to position yourself as an expert, and why clarity is the key to monetization.

If you’re a coach, consultant, speaker, creator, or entrepreneur looking to grow your impact and income authentically, this conversation is packed with actionable insights.

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The exit is the thing. It’s reached almost mythical status among founders. You build something from nothing, push through the parts no one sees, and hold on longer than feels reasonable. Eventually, it works. A deal closes, a number hits, and the thing you’ve been chasing becomes real. This is the story of the exit.

In this episode of The Get Bizee Podcast, Kevin Rice — a serial entrepreneur and software founder — talks about what comes after the exit. The part where something significant has just happened, and yet much of your life looks exactly the same.
It’s a conversation about building, finishing, and figuring out what comes next. 

If you’re in the middle of it — or getting close — you’ll appreciate Kevin’s heartfelt story.

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Artificial intelligence is reshaping how startups build products, hire talent, and operate internally. But according to Artifact founder Boaz Santiago, the real opportunity isn’t replacing people with AI—it’s using technology to amplify human potential.

In this episode, Boaz shares how founders should be thinking about AI strategy today, why experimentation across the entire organization matters, and how emerging tools are lowering the barriers to building companies.
Boaz is also the creator of NeuroMatch, a platform designed to connect neurodivergent individuals with employers who can benefit from their unique skills. The project reflects a broader belief that entrepreneurship should expand opportunity rather than narrow it.

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In this conversation, Rasmus Tscherning breaks down what’s happening beneath the surface of the so-called “creative economy”— and why most people are still underestimating it. Globally and across sectors, it drives $2.3 billion annually. 

This is a story about a network of creators, builders, and artists who are no longer waiting for permission. They are building, and they are creating. Their own economies. Their own paths.

And in some parts of the world, that act alone is a form of resistance.

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Entrepreneur Chad Shepler thrives at “ground zero”—entering unfamiliar industries, asking beginner questions, and building scalable systems. From Home Depot’s repair operations to early Instacart growth and now Gatsby Glass in South Austin, he shares why innovation starts with humility, teams, and curiosity—not a linear plan.

Chad Shepler breaks down the “ground zero” mindset: humility, systems, and relentless problem-solving across industries—from Instacart to Gatsby Glass.

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Amir Azer, owner of Seattle’s Xtadium Lounge, shares lessons from 28 years in nightlife—how to stay “Instagrammable,” manage payroll and hours, survive COVID-era shifts, and build long-term relevance through community involvement.

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ZNi is a Zimbabwean-American musician, entrepreneur, and creator whose music blends African roots with pop, afrobeats, and reggae to create a truly global sound.

In this episode, ZNi shares how his father — legendary Zimbabwean musician Dumi Maraire — shaped his musical foundation and why staying authentic matters in an industry driven by formulas. We dive into his journey as an independent artist, producer, and business owner, including his work with major brands like T-Mobile, Microsoft, Adidas, and Well Being Trust.

Beyond music, ZNi discusses his video production agency and his mission to create opportunities for Southern-African rugby and soccer players through sports development. He also offers powerful advice on resilience, mentorship, navigating criticism, and building a strong team that protects your creative DNA.

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In this episode of The Get Bizee Podcast, Amy talks with Derieontay Sparks, Senior Vice President at Evergreen Goodwill of Northwest Washington.
Derieontay oversees brick-and-mortar retail, e-commerce, marketing, logistics, and donations across the Pacific Northwest—running Goodwill like a traditional retailer with KPIs, productivity targets, and margin accountability. But his north star is different: employee success.
He explains how Evergreen Goodwill uses automation and AI to upskill workers rather than replace them, why leadership by fear is failing today’s organizations, and how jobs truly change lives. The conversation also explores his 22-year salon business, lessons learned from failure, and his advice for entrepreneurs: fuel your passion, do the due diligence, and always know your numbers.

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Ty Ward is the owner of Thank You Hauling, a Seattle-based junk removal business built on gratitude, community, and fairness. In this episode, Ty shares how he went from security work to starting his own business, the early mistakes that almost cost him everything, and why he believes in giving opportunities instead of handouts.
Ty also talks about becoming a partner at Primos Restaurant & Lounge in Bellevue and how working the floor became a powerful networking tool for growing his hauling business. This is a conversation about humility, leadership, and building something meaningful without chasing hype.

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