Get Socially Inclined

Welcome back to another episode of Get Socially Inclined! In today's episode, hosts Jessica and Julie dive into the world of social media planning for the month of October. 

It's a fun one! DOWNLOAD the reference October Social Media Planning Calendar here: https://sociallyinclined.com/pages/october-planning

They kick off the episode by discussing the power of asking polarizing questions on social media. They focus on the example of Candy Corn, a topic that may seem unrelated to Linda's handbag business but can attract attention and increase engagement for her upcoming posts about deals and product quality. 

They highlight the importance of visibility posts during this season, allowing them to talk about their favorite fall happenings, such as Halloween, Thanksgiving, and football season. 

Recognizing the overwhelming nature of social media for many business owners, especially solopreneurs and beginners, Jessica and Julie share tools, shortcuts, and resources to improve efficiency in posting and content planning. They introduce the MVP strategy – motivational, visibility, and presence – as a rotating posting method that helps businesses avoid being too sales-oriented. 

With a focus on content relevancy and attracting new people, our hosts delve into content ideas for October, including tying posts to birthdays, milestones, and seasonal promotions. They emphasize the power of social proof and user-generated content in marketing efforts, highlighting the importance of sharing positive feedback and testimonials. 

Join us as we explore the MVP strategy and dive into actionable planning tips to make the most of social media in October. Let's get socially inclined together!

October Content Planning by the Minute:

00:01:44 Overwhelming business owners need efficient social media strategy.

00:04:45 MVP strategy: motivation, visibility, presence in posting.

00:08:11 Ask engaging questions to increase visibility and conversions.

00:11:28 Balanced content eases pressure, promotes without feeling icky.

00:13:59 Non-business content can attract potential customers.

00:18:18 Julie mentioned planning promotions and holidays.

00:22:33 Wins are essential. Social proof matters.

00:24:59 Download the October MVP social media calendar here: https://sociallyinclined.com/pages/october-planning

00:29:43 Use motivational posts to create bigger content.

00:32:38 Increase engagement by posting about October activities.

00:34:32 Fall presence posts highlighting football and tailgating.

00:37:37 Download, plan, execute, successful October. Comment, join, and see you next time.

In this episode, we dive into how to write posts that people actually respond to.

We've all experienced the disappointment of crafting a post, pouring our time and energy into it, only to receive minimal engagement.

But fear not! There are strategies and tips that can turn the tide and start getting people to take action on your content.

In this episode, we'll explore nine strategies that will help spur engagement and make your posts more effective. Along the way, we'll also touch on the importance of understanding your target audience, analyzing your competition, and setting clear goals for each post.

So if you're ready to level up your social media game and start generating meaningful responses, you're in the right place. Let's get started!

This episode by the minute:

• [00:01:10] Strategies to improve social media engagement.
• [00:04:42] Capture social media viewers, build email list.
• [00:09:43] Increase social plan subscriptions and engagement.
• [00:11:29] Editable, brandable content with watermark & action. Add relevant images or video.
• [00:14:10] Optimize content for ideal client engagement.
• [00:20:01] Get engagement, build relationships, and take action.

Important Links:

🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast

💡NEVER WRITE ANOTHER POST AGAIN with our incredible selection of Social Media Shortcuts - Done-for-you content and posting plans! Shop our store: https://sociallyinclined.com

🚀Save time on all of your social content with our world-class social media management tool (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://www.sociallysuite.com

Welcome to this episode of The Get Socially Inclined Podcast! This episode is for our new listeners and overwhelmed business owners. In a world full of complex marketing strategies and overwhelming information, we are here to simplify things for you.

In this episode, I share a four-step marketing strategy (we use at Socially Inclined that gets the results we want every time) that can work for any business or solopreneur looking to get out of a rut and make progress!

We firmly believe that simplicity is the key to success, and our proven strategy has helped numerous small business owners achieve jaw-dropping results. So, without further ado, click Play, and let's dive into these four steps and discover how to create a simplified social media marketing strategy that will deliver the results you desire every single time. Tune in!

This Episode by the Minute:

00:01:18 Simple social media marketing gets results.

00:05:46 Focus on one problem at a time.

00:08:32 Importance of scheduling social media content.

00:10:12 Engage more with diverse questions, themes.

00:16:31 Stay agile and flexible for marketing success.

00:17:53 Staying agile means adjusting content strategy – it works.

Important Links:

Important Links:

🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast

💡NEVER WRITE ANOTHER POST AGAIN with our incredible selection of Social Media Shortcuts - Done-for-you content and posting plans! Shop our store: https://getsociallyinclined.com

🚀Save time on all of your social content with our world-class social media management system (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://www.sociallysuite.com

In this episode of the Get Socially Inclined Podcast, we dive deep into the world of content creation and reveal powerful strategies that will revolutionize your approach. If you've ever felt stuck, unsure of how to create engaging content without having to write a single word, this is the episode for you!

Content is king, and we all know it. But what if writing isn't your forte? Fear not! We take you on a journey beyond traditional written content, exploring innovative ways to captivate your audience and deliver results. Here's a sneak peek of what you'll learn:

1. 🌟 Visual Content: A picture truly speaks a thousand words. Discover the art of creating impactful visual content using user-friendly tools like Canva and Adobe Spark. We also explore how to get bespoke designs that reflect your brand's personality through the help of local marketing agencies.
2. 🌟 Curated Content: You don't have to be the source of all knowledge. Learn the art of curating top-notch content from various sources, positioning yourself as a knowledgeable guide to valuable insights. Feedly and Pocket are your secret weapons for staying up-to-date with the latest trends.
3. 🌟 User-Generated Content: Harness the persuasive power of your customers' love for your brand. We share effective ways to encourage user-generated content, building a sense of community and stronger connections with your audience.
4. thru 8. Listen for FIVE more great ideas to up your content game without wearing out your fingers!

Say goodbye to "blank page syndrome" and embrace the vibrant world of non-written content. As a small business owner, we know your time is valuable, and these techniques offer an efficient and effective way to create content that adds value without the need for extensive writing.

Join us on this content creation adventure and unlock the potential of non-written content. Tune in to this episode now, and you'll be amazed at how fun, impactful, and rewarding content creation can be without ever writing a single word! 🚀

In this episode, we dive into the topic of getting more engagement on your social media posts. Algorithms play a vital role in determining what shows up on users' home feeds, and engagement is key to boosting visibility.

Tune in for five steps and strategies that WILL IMPROVE your very next post's performance in the algorithm. I cover exactly how to tease upcoming content in stories and ways to generate excitement. I also talk specifically about why and how to create a two-way street of communication and provide interaction, community, and support for your audience!

Get ready to learn the five steps to make algorithms work harder for you and increase engagement on your very next post.

Important Links:

🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast

💡Get your hands on The Ultimate Social Media Shortcut - Done-for-you content and posting plans: https://getsociallyinclined.com

🚀Save time and schedule all of your social content with our world-class social media management tool (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://www.sociallysuite.com/

This episode by the minute:

00:01:28 5 strategies to boost social media algorithm.

00:06:53 Sharing posts in stories builds authority, reliability.

00:09:23 Interacting with comments boosts post visibility.

00:12:15 Engage, interact, and support to build community.

00:15:24 Active participation in social media conversations crucial.

00:19:25 Optimize profile, guide visitors, pin relevant comments.

00:23:15 Engage, pin, and make it easy for clients.

Thanks for listening!

Consistency on Social Media is Key, so here are my 5 Steps for Creating a Social Media Calendar that Works!

Here are 3 key takeaways from the episode:

- Consistency is key to a successful social media strategy.

- Use a mix of promotional and engaging content, with a focus on educational and value-driven posts.

- The five steps to creating a content calendar include goal-setting, identifying themes and events, determining content types and formats, creating a posting schedule, and utilizing automation tools.

Listen in for even more expert advice to increase your online presence and reach more clients.

Important Links:

🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast

💡Get your hands on The Ultimate Social Media Shortcut - Done-for-you content and posting plans: https://getsociallyinclined.com

🚀Save time and schedule your REELS and all of your social content with our world-class social media management system (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://www.sociallysuite.com/

Key Points & Take Aways:

Topic: Importance of content calendar for social media marketing

- Why you should create a content calendar

- Emphasizes the importance of consistency

- Suggests using a mix of promotional and engaging content

- Recommends using social media management tools

Topic: Five steps to creating a content calendar

- Setting goals

- Identifying themes and events

- Determining content types and formats

- Creating a posting schedule

- Utilizing automation tools

Topic: Creating a content calendar using examples

- Incorporating fun themes and holidays

- Reviewing business goals and target audience

- Determining the content format and mix

- Provides July as an example with ideas

Get more ideas for specific months, including hashtags, keywords, and ideas build around monthly themes at our blog on https://www.getsociallyinclined.com

Thanks for listening!

Need some "Reels Ideas for the Rest of Us"?

In this episode, we're sharing 10 unconventional ideas for using Instagram Reels and Facebook Reels to promote your business without the need for dancing videos.

Using Reels is a great way to attract new customers, promote your business, and turn viewers into buyers, newsletter subscribers, and blog readers. Jess suggests using chat GPT to generate out-of-the-box ideas and advises businesses to focus on Instagram Reels and Facebook Reels. Highlights include creating a FAQ video reel, product showcase reel, behind-the-scenes reel, employee day-in-the-life reel, and customer testimonial reel.

Reels are gaining more traction and can lead to better engagement and organic reach. Sharing your company's history, mission, and values is important, too. So tune in and let's Get Socially Inclined!

Important Links:

🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast

💡Get your hands on The Ultimate Social Media Shortcut - Done-for-you content and posting plans: https://getsociallyinclined.com

🚀Save time and schedule your REELS and all of your social content with our world-class social media management system (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://www.sociallysuite.com/

This Episode By the Minute:

[00:01:03] "Reels Take Off on Facebook: Boost Organic Reach"

[00:06:10] "Boost Your Business with Reels: Top Ideas"

[00:08:16] "Create Product Showcase Reels to Boost Sales"

[00:13:01] "Creating a Winning FAQ Reel for Businesses"

[00:14:42] "Power of Storytelling: Reintroducing Yourself and Company"

[00:19:40] "Reel in new customers by simplifying content"

Episode Summary:

- Introduction to the importance of Reels for businesses.

- Unconventional ways to attract viewers, generate out-of-the-box ideas and get people talking about the business.

- Excluding TikTok and focusing on Instagram and Facebook Reels.

- Creating different types of reels that businesses can use for promotion.

- The benefits of showcasing the company's story, products, and services through reels and connecting with the target audience.

- Meta, the parent company of Instagram and Facebook, is a great platform for businesses to start.

- Key facts on sharing your story through different media platforms.

Ten Ideas for Instagram Reels/TikTok Content for Local Businesses:

1. FAQ video reel

2. Product showcase reel

3. Behind-the-scenes reel

4. "Day in the life" reel

5. Customer testimonial reel

6. "Tell your story" reel

7. How-To reel

8. Employee spotlight reel

9. Industry news/jargon explained

10. "Caption this" reel

Thanks for listening!

In this episode, we dive into the best ways to boost engagement on social media platforms like Facebook and Instagram and I give you 10 content ideas guaranteed to boost engagement!

We start by discussing how motivational posts and quotes can be a great way to boost engagement, and WHY! There's REAL psychology behind this so listen up!

We also explore how before and after posts, as well as educational guides, can be effective for any type of business. The podcast also offers tips for using contests, memes, and milestone posts to further promote your brand.

Juggling social media with other business tasks can be difficult, but helpful shortcuts can really make all the difference! Don't forget to subscribe for more helpful tips and feedback!

Important Links:

🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast

💡Get your hands on The Ultimate Social Media Shortcut - Done-for-you content and posting plans: https://getsociallyinclined.com

🚀Let us take your social media marketing off your plate with our world-class social media management system (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://www.sociallysuite.com/

This podcast by the minute:

[00:02:05] Tips for improving social media engagement for busy business owners.

[00:03:57] Posting motivational quotes boosts engagement on social media, even if they're not from famous influencers. When people pause to read the quote, it signals to algorithms that the content is important and should be shown to more people.

[00:08:29] Online conferences can be just as engaging as in-person ones post-COVID. Memes and viral posts are still useful for social media marketing, and businesses should promote themselves to reach more customers.

[00:10:51] Creating educational guides and how-to posts can boost engagement and trust with followers, provide helpful information, and establish authority in a niche. Examples could include bookkeeping tutorials or fitness equipment exercises.

[00:16:31] "Benefits of before and after posts to showcase transformation and engagement in any industry, including how-to videos."

[00:17:41] Create video tutorials to teach how to use a product, service, or improve outcomes.

Thanks for listening!

In this episode, we explore how small business owners can use Chat GPT as a ZERO-cost marketing assistant to automate tasks and create engaging social media content.

From finding the right platform for your niche to optimizing your social media profiles and captions, Chat GPT can help you increase engagement and brand awareness. We'll also discuss the controversy around Chat GPT and why some marketers don't want small business owners to know about it.

We also provide tips for optimizing social media presence and maximizing Facebook ads budget with Chat. If you're looking for a tool to generate effective marketing strategies, join us in this episode and learn how Chat GPT can be a game-changer for your marketing efforts.

Important Resources:

🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast

💡Learn how to use Chat GPT for your business with our Chat GPT Marketing 101 Training: https://getsociallyinclined.com/products/chat-gpt-marketing-101-the-essential-course-for-small-business-owners

🚀Let us take your social media marketing off your plate with our world-class social media management system (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://www.sociallysuite.com/

This episode by the minute:

[00:03:25] "Discover Chat GPT: Your Secret Marketing Weapon"

[00:04:24] "Maximizing Engagement: Writing Captivating Captions with Chat GPT"

[00:05:30] "Maximizing Social Media Marketing Efforts: Solutions Ahead"

[00:07:58] "Find Your Ideal Social Platform with Chat GPT"

[00:09:15] "Optimize Your Platforms to Reach Your Audience"

[00:13:15] "Get Access to Powerful Chat GPT Training"

[00:20:28] "Optimize Your Profile: Boost Click Rates With Chat!"

[00:21:48] "Maximize Your Ad Campaigns with Chat GPT"

[00:23:35] "Creating Contests with Chat"

[00:26:43] Wrap up and summary!

In this episode, we take on the hottest topic in the digital world right now... Chat GPT! 🔥🔥🔥 So join me as I unpack all things Chat GPT and share the multiple benefits it has brought to the industry. I also share 9 ways you should be using Chat GPT to make your life easier RIGHT NOW!

Important Links:

🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast

💡Learn how to use Chat GPT for your business with our Chat GPT Marketing 101 Training: https://getsociallyinclined.com/produ...

🚀Let us take your social media marketing off your plate with our world-class social media management system (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://www.sociallysuite.com/

This Podcast By The Minute:

[00:02:49] Chat GPT is a powerful tool for business and daily life, generating human-like language using artificial intelligence.

[00:06:05] The power of chat GPT and how some big players in the marketing industry are afraid of it because it allows small businesses to write high-converting sales pages and social media captions without paying for professional help.

[00:07:27] Using Chat GPT for content, email, marketing, strategy, and lead magnets is easy and efficient, as it generates language like humans do.

[00:08:48] Chat GPT is a free and capable tool that can perform various tasks including data analysis and legal research, allowing for more efficient use of human resources.

[00:09:59] Chat GPT won't take away jobs, but rather free up resources for creative tasks. Learning Chat GPT is not as difficult as it sounds.

[00:11:15] Learn to use Chat GPT for unstoppable transformation in work and life, surprising uses revealed, especially useful for content creation and digital marketing.

[00:15:15] Automated email series creation and data analysis can save time and money for businesses.

[00:16:20] Use Chat GPT to save time with data analysis and summarizing text.

[00:18:10] Using Chat GPT can help guide and answer questions for new team members. Converting product features into benefits for an ideal client is crucial. Feed product features into chat GPT and describe the ideal client to see results.

[00:26:39] Chat GPT and 6 surprising uses I've found for it in my personal life. It has potential applications in digital and social media marketing which I cover in our next podcast.

Thanks for listening!