Get Socially Inclined

On this episode of The Get Socially Inclined Podcast, we dive deep into the world of AI tools for small businesses and solopreneurs. Jess shares her list of must-have AI tools that have made an enormous difference in her two-person team's success.

We cover everything from Fireflies, a meeting assistant tool that uses natural language processing, to Personal AI, an AI-powered personal assistant that can simplify everyday tasks.

We also explore Jasper, a content generation tool that has been a leader longer than expected, and Chat GPT, a powerful tool that's currently free and a great option for entrepreneurs.

Tune in to learn how to incorporate these cutting-edge AI tools into your digital marketing strategy and free up more time for creativity.

This Podcast by the minute:

[00:01:37] AI tools can be a game changer for solopreneurs and small businesses, filling in gaps of time and helping with tasks at a lower cost than hiring another person.

[00:02:44] Discover seven cutting-edge AI tools, starting with Murph AI, an AI-powered text-to-speech platform for businesses and content creators to convert written text into natural human-like audio.

[00:05:23] AI technology creates a new approach to art; both professional artists and casual users can experiment with AI content generation. Fireflies is a meeting assistant that uses natural language processing.

[00:06:51] Natural language processing drives the AI revolution. Fireflies is a meeting assistant that uses natural language processing to record, transcribe, and search conversations.

[00:09:43] Jasper is currently better than Chat GPT for passing the human test, but Chat GPT is powerful and available for free through Sociallyinclined. Jasper now has a Chat feature.

[00:14:13] Personal AI helps with smarter conversations, curates knowledge, and can perform mundane tasks like booking flights and scheduling meetings.

[00:15:21] Personal AI and Chat Fuel are tools to streamline processes and create chatbots without coding.

[00:16:46] Chatbots and legal support AI can be specific and accessible to businesses to ease legal processes. Legal robot helps decipher complex legal contracts through natural language processing.

[00:18:30] 7 lesser-known AI tools for digital marketing to stay ahead in a hyper-competitive world.

On this episode of The Get Socially Inclined Podcast, we dive deep into the world of AI tools for small businesses and solopreneurs. Jess shares her list of must-have AI tools that have made an enormous difference in her two-person team's success.

We cover everything from Fireflies, a meeting assistant tool that uses natural language processing, to Personal AI, an AI-powered personal assistant that can simplify everyday tasks.

We also explore Jasper, a content generation tool that has been a leader longer than expected, and Chat GPT, a powerful tool that's currently free and a great option for entrepreneurs.

Tune in to learn how to incorporate these cutting-edge AI tools into your digital marketing strategy and free up more time for creativity.

Important Links:

💡Learn how to use Chat GPT for your business with our Chat GPT Marketing 101 Training

🚀Let us take your social media marketing off your plate with our world-class social media management system (complete with built-in AI to create social posts, lead magnets, emails, marketing strategies, and more). Get started at: https://www.sociallysuite.com/

Thanks for listening!

In this episode of The Socially Inclined Podcast, Jess talks about how to maximize your success on social media. She emphasizes the importance of knowing your target audience and using analytics to measure results. Jess also shares tips on creating engaging content, optimizing your profile, and using paid advertising.

This podcast even offers a free Customer Avatar Worksheet to help identify your target audience. Download it here: https://www.sociallyinclined.com/free Listen in to learn more about social media and how to get the most out of your online presence!

From Likes to Leads to Sales by the Minute:

• [00:00:46] "Mastering Social Media Success: A Guide"
• [00:02:36] "Maximizing Social Media Reach with Audience Awareness"
• [00:03:50] "Get to Know Your Target Audience Better"
• [00:06:29] "Maximizing Social Media Presence for Your Business"
• [00:07:36] "Optimize Social Media Profiles for Business Success"
• [00:08:38] "Crafting a Recognizable Brand Image Online"
• [00:10:40] "Maximize Your Bio Link for Better Engagement"
• [00:21:25] "Maximize Sales with an Adjustable Ad Budget"
• [00:22:25] "Maximize Your Social Media Reach with Analytics"
• [00:24:38] Summary!

Key Topics and Takeaways To listen for in this podcast:

1. Paid Advertising

2. Social Media Success

3. Building Relationships

4. Marketing Analytics

5. Customer Avatar Worksheet

- The Customer Avatar Worksheet helps in creating a detailed buyer persona. Download one for free in our toolbox: https://www.sociallyinclined.com/free

6. Profile Optimization

- Make a good first impression in the first seven seconds of someone seeing your social media profile

7. Canva Strategy

Thanks for listening!

Simple Actions, Big Impact! In this episode, Jess discusses nine actionable tips to make your business stand out in a crowded market. From prioritizing leads over sales to owning your niche and engaging with your community, Jess breaks down how small actions can have a big impact.

This episode focuses on easily replicable actions rather than complex marketing strategies and emphasizes the importance of continuous learning and staying humble. By the end of this episode, listeners will learn how to tailor their messaging to their ideal client's pain points and optimize their pricing to align with the level of service they offer.

Tune in to learn how to make a difference and achieve a competitive edge.

Get Involved with Us:

• Your Social Plan - A Daily Posting Plan for Better Engagement: https://www.sociallyinclined.com/your-social-plan
• Socially Suite - Expert Social Media Management System: https://www.sociallysuite.com/
• Grit, Grind, & Grace - Our Women in Business Movement: https://www.gritgrindgrace.com/
• Success Club - Monthly Small Business Marketing Trainings: https://www.sociallyinclined.com/store

By the minute:

• [00:00:06] "9 Tips to Make Your Business a 10"
• [00:02:17] "Putting Leads First: Don't Make Them Feel Like Leads"
• [00:03:23] "Mastering the art of attraction: Entrepreneur tips"
• [00:05:11] "3 Simple Ways to Optimize Your Pricing"
• [00:06:07] "Maximizing Premium Brand Pricing: Exclusive Benefits and Availability"
• [00:08:56] "Strategic Freebies: Boost Sales with Timely Offers"
• 
  
• [00:10:41] How Community Support Can Benefit Your Business
• [00:13:53] "Owning Your Niche: Preparation, Opportunity, and Humility"
• [00:14:57] "Level Up Your Social Media Game Today!"
• [00:15:56] "9 Simple Tips for Small Business Success"

In this episode, you'll learn how to leverage the power of email marketing the way the pros do. From building an engaged list to creating compelling content, we share valuable insights for businesses of all levels.

We discover the importance of making emails visually appealing and mobile-friendly, along with the advantages of webinars, tutorials, and lead magnets. "The ultimate goal is to get people to open our emails and take action", and we cover exactly how you can do that!

You'll also learn how to measure email success using metrics such as click-through rates and conversion rates. Join us as we explore the ins and outs of email marketing and how it can help businesses grow beyond social media.

This Podcast by the Minute:

• [00:00:57] Email marketing helps separate clients and leads from noise. Stronger relationships & brand awareness drives sales effectively. Inbox is a better place to capture leads & compete with promotions. Building a quality email list is necessary.
• [00:02:42] To build an email list, offer something of value like exclusive content or discounts to potential subscribers, promote it on social media and websites, and give something in exchange for an email.
• [00:05:49] Offer simple alternatives to creating a PDF/ebook such as a how-to video or a contest with incentives. Tailor giveaways to ideal clients for more sign-ups.
• [00:08:15] The host discusses webinars and workshops, their obsession with creating lead magnets for clients, and a live training series on how to create a lead magnet and install it on a website for email marketing. The training series is available for purchase on https://www.sociallyinclined.com/takeaction
• [00:14:06] Email service with monthly fees, limits on certain subscriptions, B testing, and emphasis on creating less image-based emails for better deliverability. TakeAction training series available for email marketing education.
• [00:18:46] Compelling emails require concise language and mobile-friendly design. Get people to open your emails by making them visually appealing and easy to read on mobile devices.
• [00:21:32] Open rates can be misleading due to iOS changes, click through rates are a better measure of success.
• [00:30:30] Email marketing is a powerful tool to increase sales and helpful resources are important. It can help businesses grow and be successful.
• [00:31:32] Email marketing is approachable and a great place to start for shy business owners. You only need a laptop to build relationships and engage customers.
• [00:32:32] Focus on providing value and relevant content to subscribers, don't rush emails. Practice makes it easier. 100 of our highest-impact email templates are available here: https://www.sociallyinclined.com/offers/44LBDxJK/checkout

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On this episode of The Get Socially Inclined Podcast, we explore the world of user-generated content and its power in driving traffic and sales for businesses.

User Generate Content (UGC) is when a customer loves a particular brand and shares authentic and unbiased perspectives - creating increased trust and loyalty for that particular brand.

We also dive into how user-generated content fosters a sense of community and turns customers into fans. Plus, we discuss the benefits of incorporating UGC into marketing strategy and the importance of asking for permission and ensuring no special attribution is required when using it.

We also touch on the benefits of online reviews, claiming listings on sites such as Yelp and TripAdvisor, and how UGC provides search engines with fresh and relevant content without requiring a lot of effort on the business's part.

Tune into this episode to learn how UGC can help small businesses tap into the power of their customers' voices and experiences in a highly effective way without a big budget or expensive equipment.

User-Generated Content by the minute:

• [00:00:35] User-generated content is an effective, free marketing tool for small business owners. It builds trust with an audience, increases engagement, and is the king of marketing.
• [00:02:01] User-generated content drives traffic and sales.
• [00:04:49] UGC increases engagement, trust, and loyalty, allowing users to interact with a brand and share experiences without being a brand's post.
• [00:06:17] Power of UGC: Increased engagement through user-generated content.
• [00:07:26] Ask for UGC to increase trust, engagement, and loyalty.
• [00:08:30] Word-of-mouth advertising creates authentic, unbiased perspectives, increasing trust and loyalty, fostering a sense of community.
• [00:11:14] Learn marketing strategies and get support from experts at Socially Inclined Success Club ($15/month).
• [00:19:00] Encourage UGC to improve traffic and the ranking of local businesses.
• [00:21:02] UGC increases user engagement, boosts conversions, and is easy to collect with reviews.
• [00:22:25] Increase sales and search engine rankings by using customer voices and experiences, leading to more authentic conversations about the brand.

Thanks for listening! Please "Subscribe" for more and share our channel with your small business friends! Find more from us at https://www.sociallyinclined.com

In this episode of The Get Socially Inclined Podcast, we dive into the topic of engagement on social media for small business owners. As the digital world becomes more crowded, it's becoming increasingly difficult to stand out and capture the attention of potential customers.

Jess from Socially Inclined explains that posting too much about one thing is the number one reason for low engagement, and shares insight on how businesses can straddle the line between magnetic and informative content.

Plus, we introduce our trademarked MVP posting strategy - including daily motivational, visibility-boosting, and promo and presence-building posts - to help businesses appeal to a wider audience and keep users engaged.

Don't miss out on this valuable episode for small business owners looking to improve their social media presence.

Here are the key points to help you get more Engagement on social media for small business owners:

• Introduction to the difficulty of achieving engagement in the digital environment.
• The number one reason for low engagement - over-posting about one topic.
• The need for businesses to find a balance between being magnetic and sharing expertise.
• Discussion of Socially Inclined's trademarked MVP posting strategy.
• Overview of the different types of posts - motivational, visibility-boosting, promo and presence-building.
• Explanation that the M and V posts appeal to everyone, while the P posts are aimed at those with an interest in the business.

Don't give up on social media just yet! You can still succeed by providing valuable content that resonates with your audience. Let's work together to create a social media presence that truly stands out. Get started at https://yoursocialplan.com

In this episode, we are talking about all things hashtags. What are they, why you can't afford to ignore them, and HOW to use them like a pro to grow your business and increase your reach! 

In this Take Action Training you will learn:

The What...

What are hashtags? What are they used for? What you can (and can't) do with them.

The Why...

Why they are important and why you can't afford to ignore hashtags or use them incorrectly anymore!

The How...

Finally, we'll give you a step-by-step plan for how to use hashtags to see incredible growth in your follower count and reach on Instagram!

Like this episode? Take advantage of our new Take Action Training Program! It's a virtual classroom where Julie & Jess (that's us!), lead you through 50 small business marketing and growth topics that show you how you can TAKE ACTION to change your business right now! 

These are going to sell for $37 a class (that's $1,850 in small biz training and tools) in the near future but we are offering these 50 CLASSES for just $99 to help you get back on your feet and create some momentum after the 2020 we all had! Learn more here https://www.sociallyinclined.com/takeaction

In this episode you will learn:

The What...

What to look for in other people's Facebook Groups when picking the ones that will grow your business.

The Why...

We'll explain why this approach is so effective and is a win-win for everyone involved.

The How...

Finally, we'll get to the good stuff... How to interact and attract people in other Facebook groups the right way -- Keeping everyone benefiting from these new-found connections!

A personal profile presents an incredible opportunity for someone to visit and get an instant idea of who you are, what you do, and how you can serve them...

In this episode we'll discuss ways to optimize your profile for maximum exposure!

The What...

What your Facebook Profile should be used for and how it should play into your marketing strategy! 

The Why...

We'll explain why you can't just put your Personal Profile on the back burner since you're a business owner! <

The How...

Finally, we'll get to the good stuff... How to create and lead capturing machine with your Facebook Profile! We're going to tell you exactly what to do to turn your profile into the perfect introduction to your business. 

If you would like to learn more about our Take Action Trainings please visit https://www.sociallyinclined.com/takeaction

If you’re looking to grow your online business by offering valuable content that your audience can’t get enough of, a Facebook Group absolutely must be in your marketing mix. In this episode, learn up-to-date Facebook Group strategies that will turn your cold leads into happy, paying customers.

Join the Get Socially Inclined Facebook Group here: https://www.facebook.com/groups/getsociallyinclined

Get 50 expertly lead marketing trainings with Julie & Jess and learn how to be authentic, visible, and valuable! Join us in our Take Action membership: https://www.sociallyinclined.com/takeaction