What if nothing is technically wrong with your life—but something inside you knows it no longer fits? In this episode of Get Your House in Order, Elke Rubach sits down with AJ Jones, founder of More, and two-time survivor of widow-maker heart attacks, to explore the uncomfortable space between success and aliveness. After his first heart attack, AJ knew he needed to change—but fear, identity, financial security, and the comfort of what he already knew eventually pulled him back into the same world. It took a second wake-up call for him to fully confront what his life was telling him.
Together, Elke and AJ explore: ● "Numb success" — what happens when achievement is high but aliveness is low. ● Why successful people postpone change: identity, golden handcuffs, fear, lifestyle expectations, and the difficulty of stepping away from a life that looks perfect from the outside. ● How to reinvent yourself without blowing up your life: AJ argues for intentional change, not recklessness, and encourages people to examine what no longer fits before making major moves. ● The five-year question: Will I be happy if this is my life in five years? If the answer is no, it may be time to start laying the foundation for change.
AJ also shares a simple exercise for anyone feeling stuck: "I want..." Write down what you truly want—without caveats, expectations, or excuses—and then look for the patterns. Sometimes clarity starts with giving yourself permission to admit what you actually want. You don't need to wait for a crisis to change your life. The real courage may be having the difficult conversations, questioning your definition of success, and making intentional choices while you still have the luxury of choosing.
Connect with AJ Jones Website: https://www.bemorealigned.com/
Connect with Elke Rubach Website: https://www.elkerubach.com LinkedIn: https://www.linkedin.com/in/elkerubach/