Grassfed Life

Getting Customers to Come to You - Crushing on Farm Sales with Michael Covach (GFL62)


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What if you didn't have to wake up early every Saturday and load up and lug down to the farmers market. What if instead you could sleep in, at least till 5 versus 3. What would that be like? And what would sales, specifically your market streams have to look like to make that happen? You would have to be delivering your product off the farm to the customers or you could have the product deliver itself by having the customer come to you. That's how farmer Michael Kovach of Walnut Hill Farm sells 95% of his product. He does in a 20ft by 10ft shed, ie the on farm store. It's a model that's worked really well for him despite his location, which isn't exactly close to a major city at an hour away. Despite the distance customer come out once a week, usually to buy him out of his stock. How's does it all work? Stay tuned to find out in this episode of Grass Fed Life with Micahel Kovach of Walnut Hill Farm.

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