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Disclaimer: "The opinions and thoughts of the guest and Walter Pape are of their own and do not represent Zoom." 
Shownotes: 
Why starting Churro Media and the story behind the documentary, “Outside the Valley” [:50]Ryan sharing how talking to Founders outside of the USA was the catalyst to Churro Media [5:50]Observations from working internationally and effects of COVID-19 on fundraising [8:57]How VC’s are approaching this time between early stage vs late stage bets [10:20]Vintage of Startups that will come from COVID-19 [11:20]Ryan’s background in advising and VP of Sales : [13:30]Why you should write out your sells process [15:05]What does your buyer say when you are not in the room? [16:05]How writing your sales process allows you to create experiments as a Founder [16:56]Advice for sales reps to stand out [17:30]How writing out your sales process helps you identify what type of rep you should hire [18:20]How writing out your sales process as a rep prepares you for running your book as a entrepreneur [19:25]Why finding pattern matching matters [20:30]What it takes to become an expert [23:55]How it applies as a sales rep [25:00]Examples of meta questions that Ryan coaches on [28:38]Ryan ties meta questions with a story about a big career decision and an observation by his wife. [29:42]How Ryan created his perfect day [31:00]Questions to answer to optimize for the best experience [34:40]Interview questions to ask to identify fit [35:00]A question that reveals bias and reveals what people care about - [36:00]Message for the listeners [37:45]
People Mentioned:Hunter WeeksBen WitteMalcom GladwellEdward AbbeySuresh Khana


Stuff Mentioned:InVision AdRollRecessOutliers Guns and Ammo MagazineEA

Intro to what this podcast will be about.