Podcasting connects people everywhere — and chances are, you already have listeners tuning in from around the world. Whether it’s Canada, the UK, India, or beyond, international audiences bring new perspectives and opportunities for growth. In this episode, Dave Clements and Mike Dell talk about how to expand your reach beyond your home country, understand your international audience data, and make your podcast more accessible — no matter where your listeners are tuning in from.

Expanding your reach can help your show grow faster and feel more connected:

Blubrry helps: Our IAB-certified podcast statistics show listener data by country and metro area — so you can see exactly where your audience is growing and tailor your outreach accordingly.

A few simple adjustments can help your content resonate worldwide:

Blubrry helps: With flexible publishing tools, you can schedule releases at times that work for multiple regions — keeping your show consistent and accessible no matter the listener’s location.

Accessibility is key to growing your global reach — and transcripts are a major part of that.

Blubrry helps: Our Transcripts Add-On automatically generates accurate episode transcripts that can be easily translated — making your podcast discoverable and inclusive, even for audiences who don’t speak your language.

To reach and retain international listeners, try:

Blubrry helps: With Blubrry’s platform, you can easily update episode metadata, add transcripts, and ensure your show looks professional and discoverable worldwide.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussion and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call for a tech checkup with Mike ([email protected]).