Going Solo
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Going Solo episodes

  • From Litigation Lawyer to Entrepreneur Featuring Tsufit
    After 10 years as a Dean's List litigation lawyer, Tsufit left law for the limelight, performing comedy on national TV and gaining international attention for her debut music CD.
    We discuss:
    -The transformation process of going from “practical” to “impractical” [2:15]
    -Step into the spotlight: How to be your own publicist [10:48]
    -How to live the dream, not only sell it [13:49]
    -How to keep moving forward when thoughts are overwhelming you at 3 o’clock in the morning [19:19]
    Learn more about Tsufit at http://www.tsufit.com, LinkedIn and Twitter.
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    28 min
  • How to Persevere Until Your Idea Sells Featuring Marc Halpert
    Marc W. Halpert is a self-described “multi-preneur.” Since leaving the corporate finance world in 2001, Marc has started 3 companies, all of which he still operates. In 2010 he started his third company, connect2collaborate, to spread his LinkedIn and networking evangelism.
    We discuss:
    -Becoming an entrepreneur when the world seems to come to its end [3:18]
    -When the time is right but people are not ready [6:22]
    -An old guy in a new industry [8:00]
    -What goes around comes around [9:11]
    -How to build your network once you are out of the corporate world [13:21]
    -A list of great people who are going to help you in any which way [15:54]
    -How to keep a client for many years despite competition [20:04]
    -A LinkedIn course for baby boomers who want to refire their career [21:53]
    Marc offers professionals the opportunity to better explain their brand and positioning on their LinkedIn profile pages: why them vs. the competition. His book "LinkedIn Marketing Strategies for Law and Professional Practices," published in June 2017 by the American Bar Association, helps all types of professionals learn to better market themselves using the tools in LinkedIn.
    His latest book "You, Us, Them: LinkedIn Marketing Concepts for Nonprofit Professionals Who Really Want to Make a Difference," self-published in June 2018, is the only book of its kind aimed at the nonprofit/NGO/association industries.
    Marc is currently working on an online LinkedIn course for baby boomers and other encore career seekers.
    29 min
  • From Employed Banker to Entrepreneur Featuring Peter Smyth
    Peter Smyth has been a mortgage loan originator since 2006. He is the business manager at Americana Mortgage where he’s been since 2008.
    We discuss:
    -The necessary knowledge to employ yourself [2:41]
    -What outplacement firms do and don’t do for people who want to transition into entrepreneurship [6:32]
    -How building on your success gets you through challenges [9:22]
    -Techniques to help you keep a positive mindset when you’re unemployed [11:56]
    -How to build a good referral network [13:11]
    -Who does a person who likes management like to serve? [16:53]
    Peter has 30 years of experience in commercial banking and finance and technology. He is a member of NYAMB, treasurer of Hastings House Tenants Corporation, treasurer of RAC, Westchester and former president of Rivertown Soccer Club.
    Learn more about Peter at https://www.americanamortgage.com/ and LinkedIn.
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    25 min
  • Building Your Business Following a Debilitating Job Featuring Geri Mazur
    Geri Mazur has been a marketer and brand strategist for more than 30 years. During her corporate career she worked with clients as diverse as Pfizer, Purdue Chicken and Princess Cruises.
    We discuss:
    - The person who figures out the little piece of the puzzle [2:57]
    - You never know how good you are at something until you start doing it [4:27]
    - The emerging and encompassing role of the planner [6:46]
    - How the best job you ever had could turn into the worst job you ever had [9:31]
    - The alternative path to working with Fortune 500 companies [11:10]
    - If you’re not passionate about it, you cannot sell it [18:22]
    - Life is easier when you have recurring revenue [22:57]
    Today, Geri’s focus is on emerging and mid-size businesses and her practice ranges from marketing coaching of solopreneurs to providing CMO services to larger organizations. With experience in many diverse categories over the course of her career her practice is industry agnostic.
    Good marketing is a process that can be applied successfully to any business. That’s because the basis for marketing is understanding of the customer. If you know what your customer wants, then you can figure out where your product or service fits into their lives.
    27 min
  • Don’t Do It Alone Featuring Tammy Gooler Loeb
    In her 20 years as an executive career and executive coach, facilitator and speaker, Tammy Gooler Loeb has inspired people to engage in work that is fulfilling, meaningful and satisfying.
    We discuss:
    Different ways to go once on a crossroad [3:06]
    A wake-up call for people who have been going along in a profession for years [5:15]
    What [not] to do during the first days of unemployment [9:14]
    How to find a good employment lawyer [14:12]
    The conversation you need to have with yourself regarding money [17:30]
    How to stay on top of emotions as you move through the loss of a job [23:40]
    Tammy provides a variety of services to individual clients and businesses in a range of sectors and industries, including executive and career coaching, group facilitation, training and speaking. This work focuses primarily on workplace communication, leadership strategies, and team development. Tammy hosts a podcast, Work from the Inside Out, which showcases the inspiring stories and practical lessons of people who have transitioned to more satisfying and meaningful work. Her expertise has been showcased in many publications, such as Fast Company, The Boston Globe, Monster.com, The Ladders.com, and recently in the book, Stretched Too Thin: How Working Moms Can Lose the Guilt, Work Smarter, and Thrive by Jessica Turner.
    Tammy holds an M.B.A. from Boston University and is a Certified Professional Co-Active Coach by the Coaches Training Institute.
    31 min
  • Controlling the Complexity of Business Ownership Featuring David Barnett
    David has been working with small businesses for over 20 years and has been helping people buy and sell businesses since 2008. In 2011 he closed his business brokerage office and took a job with a bank! Thankfully, David is back in the world of entrepreneurship.
    We discuss:
    Being proactive in leaving the corporate world [2:35]
    How to extend on unemployment benefits [7:00]
    Keeping a cool head while being self-employed [8:37]
    The tension between emotion and logic when we’re on the cusp of transition [10:09]
    How to “buy” peace of mind and other resources to help control the fear [13:54]
    The outside voices you need to listen to [15:58]
    Why you should look for people who are both further ahead and behind on the same curve as you [20:00]
    The worst thing that can happen is not that bad and is not the final word [24:48]
    29 min
  • Transforming Age 60 Unemployment into a Successful Business Featuring Lorianne Vaughan-Speaks

    Lorianne was laid off and over 60 in Los Angeles. Holy Crap! Did she give up? No! She went through a mid-life reinvention and grew a business working with speakers and authors providing her expertise. Now Lorianne has other talented women of varying ages with various skill sets to support her clients.

    We discuss:

    • How to hire yourself and overcome fear of unemployment [2:43]
    • The moment when you know it’s safe to move from employment to owning your business [6:02]
    • You can always teach an old dog new tricks [8:52]
    • The support we have at our fingertips to accomplish amazing things [10:25]
    • What you can do if you can’t let it go [12:34]
    • Trades that turn out to be a really good win-win [16:41]
    • Having multiple job roles [18:41]
    • The key in finding a good VA [22:17]

    Learn more about Lorianne at http://www.LVSConsultingServices.com, LinkedIn, Twitter and Facebook.

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    Top Ten Ways to Create Massive Growth in Your Speaking Business

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    www.LVSConsultingServices.com

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    27 min
  • From Radio Station Employee to Founder of a Virtual Staffing Agency Featuring Jaime Jay
    Jaime Jay is the founding and managing director of Bottleneck Virtual Assistants.
    We discuss:
    How to get your ex-boss to be your first client [2:33]
    Why it’s important to see termination as a blessing [6:05]
    Ego is the enemy [8:20]
    Time management for the different roles of the entrepreneur [12:40]
    The value of recording and documenting your work processes [14:10]
    Why you can’t confide in your family to make business decisions [15:42]
    What if this does [not] happen? [18:07]
    Together, with an amazing team, they offer professional growth opportunities for ambitious leaders by creating an efficient and systematic approach to identify, hire and cultivate team members who focus on specific roles and responsibilities.
    21 min
  • Make Your Commitment to be an Entrepreneur Featuring Jane Wesman
    Jane Wesman is a president of Jane Wesman Public Relations, Inc. a consulting firm that serves the book publishing industry and has worked with some of the world’s top business leaders.
    We discuss:
    From employment to entrepreneurship [2:56]
    Why being passionate about your business is not enough to get you going [5:05]
    How commitment to business has changed over the last 30 years [7:00]
    Pushed out at age 50: Celebrate and know yourself [8:56]
    When it is the right time to join a mastermind group [12:02]
    How new entrepreneurs can[not] accelerate the sales process [14:23]
    An inspiring example of supporting women entrepreneurs [17:47]
    Why you should sit down and write a business blueprint [18:47]
    She is also the author of Dive Right In - The Sharks Won't Bite: The Entrepreneurial Woman's Guide to Success, which is called "a clear and concise blueprint for the tasks of operating a business" by The New York Times.
    Jane served as president of the New York City chapter of the National Association of Women Business Owners for four years and was named a Woman of Influence by the New York Business Journal. Her articles have appeared in entrepreneur.com and other business websites and magazines.
    A graduate of Simmons University, Jane is currently writing her second book of advice for entrepreneurs.
    24 min
  • Building Your Brand Ecosystem Featuring Philip VanDusen
    Philip VanDusen is the founder of Verhaal Brand Design, a brand strategy, design and marketing agency based in New Jersey, USA.
    We discuss:
    -When your body says it’s enough [2:50]
    -Day 1 on your own [5:55]
    -Beyond Plan B: How to revive your love for branding [7:30]
    -Becoming a self-taught expert out of necessity [12:55]
    -Key influential steps to take before transitioning to building your own business [15:42]
    -How to identify communities that are a good fit for you [21:10]
    As a thought leader, Philip shares his expertise in marketing, design and entrepreneurship on his YouTube channel, to his 170,000 subscribers and in his Brand•Muse Newsletter which is considered a top branding industry publication.
    26 min

About Going Solo

From the publisher's feed

Going Solo shares stories, strategies and ideas to help consultants, coaches and small business owners build success as entrepreneurs following a late-career job loss.