This week’s guest is Dr. Anna Blakney, a vaccine scientist and recent viral sensation on the social media platform, TikTok, where her videos about vaccines have racked up millions of views since she started creating them just a few months ago, gaining her hundreds of thousands of followers.

She uses her platform to teach people about the Covid-19 vaccines as part of an initiative called Project Halo that was set up last year by the UN and the Vaccine Confidence Project, with the goal of giving the public a better understanding of how the Covid vaccines were developed.

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LINKS

• Anna’s TikTok

• BBC news report on scientists using TikTok for public engagement