Do you actually need a full-time CFO? Or do you need the right financial leader at the right moment?
Megan Hardy sits down with Clint Fendley, CPA, former public-company CFO, and Dallas Business Journal CFO of the Year, to talk about why more growing companies are rethinking what financial leadership needs to look like.
And Clint has seen this from just about every angle.
His career spans Big Four accounting, CFO leadership at RAVE Restaurant Group, multi-unit and franchise operations, capital markets, turnarounds, analytics, and now fractional and interim CFO leadership. That experience gives him a unique perspective on what happens when a business grows faster than its financial infrastructure.
Together, Megan and Clint unpack the rise of the fractional CFO and the point where bookkeeping, reporting, and a decent P&L are no longer enough. They dig into what changes when a business goes from 1 location to 5 to 15+, why an outside financial leader can sometimes see what an internal team cannot, and why the best CFOs are far more than spreadsheet jockeys.
You'll hear about:
- How to know when your business has officially outgrown bookkeeping and needs CFO-level leadership
- Why every stage of multi-location growth creates a different set of financial challenges
- What a fractional CFO can see when they aren't buried in the day-to-day
- Why sometimes the CFO's most valuable job is saying the uncomfortable thing everyone else is avoiding
- Why month-end close should be a daily discipline, not a monthly fire drill
- Where AI and automation can make finance teams dramatically better, and where human judgment still wins
- The surprisingly complex world of franchise accounting, fund tracking, and FDD requirements
- Why great CFOs need to understand the operators behind the numbers, not just the numbers themselves
Clint also shares what years of working across public companies, restaurant groups, franchise systems, and growing businesses have taught him about translating financial data into action. Because a report is only useful if the person running the business understands what to do differently because of it.
And yes, somewhere in a conversation about CFO strategy, multi-unit finance, and AI, we also managed to tackle the highly controversial subject of pineapple on pizza. Please don't cancel us. 🍍🍕 Some financial risks are simply impossible to model.
If you lead a restaurant group, franchise organization, or multi-site business and you're wondering whether your financial function is actually keeping pace with your growth, this episode is packed with the kind of perspective that comes from someone who has been in the CFO seat and knows what happens when the numbers get complicated.
Clint Fendley is a CPA, MBA-trained finance executive and former public-company CFO with a career spanning multi-unit restaurants, franchising, financial strategy, data analytics, capital markets, and turnarounds.
His experience includes finance and strategy leadership at 7-Eleven, serving as CFO of RAVE Restaurant Group, the publicly traded parent company of Pizza Inn and Pie Five, and serving as CFO of Latitude Food Group, a multi-brand restaurant platform with more than 100 company-owned and franchised locations. Clint now provides fractional, interim, and strategic CFO leadership to businesses navigating growth, transformation, and financial complexity.
During his time at RAVE, Clint helped lead the company through the pandemic, strengthened its financial controls, forecasting, and analytics, and helped return the company to NASDAQ compliance. In 2022, he was named CFO of the Year by the Dallas Business Journal.