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The market outside the four walls of a business are always in motion - small and mid-size businesses need to be up-to-date on the latest market trends, consumer research, and related strategy to win t... more
FAQs about Good Morning, Market:How many episodes does Good Morning, Market have?The podcast currently has 102 episodes available.
August 14, 2023Powering Your Business w/ TikTok w/Adam TsangAdam Tsang has started many a business. When he and his team decided to get creative with TikTok branding, some posts got hot, and his retail business blew up. Join Phillip as he learns the marketing and commerce power of the hottest social media channel from a serial entrepreneur who has unlocked the key to leveraging TikTok power for business profits. Connect with Adam: https://www.linkedin.com/in/uknowadamtsang/Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more52minPlay
August 07, 2023The Royal Restrooms story w/Robert GlissonFrom the depths of a porta potty mishap in 2004 surged a revolution in the portable restrooms industry. Outdoor event guests everywhere needed a sensible portable restroom alternative, and two innovative guys with an idea had the solution.Join Phillip as he talks with co-founder Robert Glisson about the birth, old-school growth, and franchising success of Royal Restrooms.Explore Royal Restrooms: https://royalrestrooms.com/Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more51minPlay
July 24, 2023Smart Funding Your Business w/Jen BonnetBusiness requires money, but smart funding requires wisdom on the right sources during the appropriate stage of the business life.Jen Bonnet has been starting businesses, funding businesses, and consulting businesses for decades. As Executive Director of The Creative Coast, she has seen the good, bad, and ugly of funding in the fast lane of commerce.Join Phillip as he finds the "smart money" strategy in scaling a business.Discover The Creative Coast: https://thecreativecoast.org/Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more1h 7minPlay
July 03, 2023Transforming a Century Old Industry w/ Andrew Smith of Kennickell GroupPrinting services have been around for over a century. There has long been strong competition in that business, and then COVID hits and reduces overall demand as digitization accelerates.For Kennickell Group, they had two choices: wade out the storm and settle in the new reality, or innovate and get aggressive. Andrew Smith, VP of Sales, shares the journey of how a 100 year old business strategically set itself up for long-term success amidst pandemic, recession, and a shocked industry.Explore Kennickell Group: https://www.kennickell.com/Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more55minPlay
June 26, 2023Penetrating an Emerging Market: How Nillie.IO is tackling marketing and NIL w/Hannah WhiteheadVicTreeFi was busy delivering financial literacy education to young people, when suddenly the multi-billion dollar college sports business got turned on its head. With Name, Image, and Likeness (NIL) policy changes unleashing a new industry for student athletes and business brands, VicTreeFi decided to jump into a brand new market.Hannah Whitehead joins GMM to share how Nillie.IO (the child brand of VicTreeFi) is adding value, and winning market share in this new market with its unique approach to CX.Explore Nillie.IO: https://www.nillie.io/VicTreeFi on Instagram: https://www.instagram.com/victreefi/Contact the VicTreeFi team: [email protected] || [email protected]Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more58minPlay
June 19, 2023The Marketing Taste TestBig businesses have Research & Development (R&D). Every-day businesses have taste tests. Inspired by the guidance of Google’s Chief Strategist, Phillip decided to help some retail companies venture into digital targeted advertising via a first-time, small scale campaign.Join Phillip as he dives into the taste test experience - what to expect, and why your business should be allocating significant budget to this important business practice.Learn more about Sol Insights: solinsights.comFollow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more45minPlay
June 12, 2023That's Small Biz: Rachelle Gregory's journey from big media to small business marketingRachelle left Savannah, Georgia and her family's business to go strike her own path as a strategic marketer for the TV industry. Having acquired experience and marketing savvy in metros like Atlanta, Los Angeles, and London, Rachelle ended up coming full circle to Carver State Bank, one of the few African-American-owned banks in the United States.Rachelle and Phillip discuss her experiences in big media and the challenge of taking that experience to a mid-size market, a smaller family-owned organization, and marketing team of one.Explore Carver State Bank: https://www.carverstatebank.com/Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more1h 9minPlay
May 15, 2023Establishing Your Personal Brand, w/Victoria Baylor (RE-RELEASE)Special announcement in this episode! At the core of a strong business brand is a great personal brand. Victoria Baylor, mindset and clarity coach, shares the importance of personal branding for business leaders and how to position that image to your target market.Connect w/ Victoria Baylor: https://www.victoriabaylor.com/Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more49minPlay
May 08, 2023Driving Sales and Service: Lessons from the Auto Industry w/ Vaden AutomotiveSupply chain constraints, long-term labor shortages, and a complete transformation of the industry products are some of what Neal Wilson and his team have faced. How does a single business gain success in such a climate? Neal joins the program to share how they overcome major forces beyond their control with organizational development, customer service, and agility.Explore Vaden Automotive https://www.danvaden.com/Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more49minPlay
May 01, 2023Leading With LinkedIn w/Lisa KandaBusiness gets done on LinkedIn. The World's most professional social network has a bevy of tools for recruiters, sales executives, marketers, and thought leaders. Yet many "every day" businesses are doing the bare minimum. Enter Lisa Kanda.Lisa Kanda has been working the power of LinkedIn for well over a decade and is one of the leading consultants and instructors on the social media ecosystem. Learn from Lisa on how to up your game in the World's largest, never-ending networking event.Connect w/ Lisa Kanda: @lisakandaDiscover Elkay Advisors: https://www.lisakanda.com/Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/Connect w/ Phillip on LinkedIn: @phillipscroggin...more47minPlay
FAQs about Good Morning, Market:How many episodes does Good Morning, Market have?The podcast currently has 102 episodes available.