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Goodbye Free Returns. It's Been Costly.
H&M is the latest fashion retailer to start charging shoppers for online returns. Jonathan De Mello, Founder & CEO at JDM Retail, joins Natalie to explore whether the days of free returns are really over. Why has bracketing (ie. buy 5 items, return 4) become normalised? Hint: retailers, you created a monster. And will charging for returns will be enough of a deterrent to reverse the buy-to-try shopping mentality?
Links:
JDM Retail
Connect with Jonathan on LinkedIn
Follow Jonathan on Twitter/X
Register for DEPT Commerce Week on 27/9! Natalie be speaking alongside TikTok and HighSnobiety.
WHAT is a geriatric millenial?
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By Natalie Berg
5
55 ratings
H&M is the latest fashion retailer to start charging shoppers for online returns. Jonathan De Mello, Founder & CEO at JDM Retail, joins Natalie to explore whether the days of free returns are really over. Why has bracketing (ie. buy 5 items, return 4) become normalised? Hint: retailers, you created a monster. And will charging for returns will be enough of a deterrent to reverse the buy-to-try shopping mentality?
Links:
JDM Retail
Connect with Jonathan on LinkedIn
Follow Jonathan on Twitter/X
Register for DEPT Commerce Week on 27/9! Natalie be speaking alongside TikTok and HighSnobiety.
WHAT is a geriatric millenial?
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