Google ads for accountants fail because they're built without a clear understanding of who to target and how much to realistically spend.

If you've tried Google Ads before and felt like the money disappeared too fast, this episode will help you understand why.

Christian Jones and Noah Jenks walk through real Google Ads data from an accounting firm they're actively managing right now. You'll see what qualified tax leads are actually costing during tax season and what changes when campaigns are built with the right structure.

They show you where money gets wasted in Google Ads and how it's avoided in a live campaign. You'll hear how they're controlling spend, filtering out bad searches, and turning paid clicks into booked conversations for their client.