Fork in the Road: Grady Ranch Farms: From Dairy to Delicious

Episode Description:

This episode of Fork in the Road visits Grady Ranch Farms in southwest Georgia, a fourth-generation family business that transitioned from dairy to specializing in 100% grass-fed Angus beef.

Adapting to Change:

• The dairy industry's changing landscape prompted the switch to grass-fed beef.
• Bill West (partner) details the challenges of learning a new business.
• Necessity led to innovation in finding the perfect blend of forages for optimal flavor and fat content.

The Importance of Quality:

• Bobby Holden (owner) emphasizes the importance of delicious and healthy grass-fed beef.
• The ranch prioritizes high-quality Angus cattle and utilizes various grasses for diverse flavor profiles.
• Consumers enjoy the health benefits without sacrificing taste.

Building Relationships:

• The shift to a retail focus required a new skillset - interacting with customers directly.
• Bill and Bobby discuss the rewards of meeting consumers and receiving feedback.
• Farmer's markets provide an opportunity for consumer education about agriculture.

A Legacy for the Future:

• Ben Holden (fifth generation) expresses his gratitude for the transition away from dairy.
• He highlights the importance of trial and error in a constantly evolving industry.
• Ben's goal is to learn and grow the business for future generations.

Local Appreciation:

• The episode features Chef Tyler Thomas from The American restaurant, a fan of Grady Ranch beef.
• He describes the unique flavor profile of the grass-fed cuts and their use in various dishes.

Overall, this episode explores Grady Ranch Farms' successful adaptation, commitment to quality, and dedication to building a sustainable future for their family business.

Fork in the Road Podcast by GPB: Exploring Georgia's Rich Agricultural Heritage

Fork in the Road, presented by Georgia Public Broadcasting (GPB) in partnership with Georgia Grown, takes listeners on a captivating journey through Georgia's vibrant agricultural landscape. Hosted by David Zelski, this podcast uncovers the stories behind the state's diverse food products, from farm to table. Each episode spotlights the hardworking farmers, skilled artisans, and innovative chefs who contribute to Georgia's flourishing food industry. Whether you're interested in learning about local farming practices, food production, or the unique flavors of Georgia, Fork in the Road offers a fresh, informative perspective on the state's rich agricultural heritage.

Tune in to discover the passion and dedication that make Georgia a leader in sustainable and innovative food production.