Gravitas Impact

This week we are joined by Brandon Dempsey, Author of Shut Up and Go, and Co-founder of St. Louis marketing company, goBRANDgo!, whose mission is to Empowergize People and Organizations with the innovation, imagination, and inspiration to see higher and be better.

Systemization around branding and operations is a big missing link in many organizations. The disconnect occurs when Marketing sets an expectation and there are no standard operating procedures systematized throughout the journey aligning the experience with the expectation.

Are you a Brand Generalist or a Specialist? “Generalists get talked to, and specialists get paid”. Systemization of the brand will create cohesion and connects customers with what the company “Specializes” in. Customers are willing to pay to solve their problems.

The Systems Attribute within the 7 Attributes of Agile Growth® IP framework is a key differentiator for Gravitas Impact Premium Coaches. Many mid-market companies, and coaching organizations don’t focus on Systems, and Systems are the key to scaling efficiently and profitably.

Learn how to accelerate growth with a 7 Attributes of Agile Growth® Certified Coach at www.GravitasImpact.com

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This week we are joined by Dominick Bencivenga, former VP with Citibank and current President of A Team Consulting, financial experts who outsource fractional CFO and accounting services as well as Systems Analysis to small and mid-sized businesses. Dominick brings decades of CFO experience and big picture strategy to help CEO’s improve their PEOPLE, PROCESSES and PROFITS.

Dominick discusses how small to Mid-Market CEO’s could create financial predictability and a competitive advantage by investing in their financial and accounting technology and strategic talent.

Fractional CFOs provide not only strategic financial planning advice, but also provide an “outside looking in” perspective, putting your business success at the forefront of their mission.

Learn how to accelerate growth with a 7 Attributes Certified Coach. www.GravitasImpact.com

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This week we are joined by David Mann, keynote speaker, trainer, professional actor/director/storyteller and founder of the Simple Message. Through his tenure in theater, David learned the art of connecting with an audience. He is on the adjunct faculty of Loyola School of Law in Chicago and the National Institute for Trial Advocacy.

David offers insight into the costly mistake of generic and/or overly technical messaging. As a storyteller, he recommends exploring what differentiates them, and use uthentic, simple language to engage customers. The customer should be the main character of their story, and you should be there to guide them in their journey, and aid in their success. Discover what familiar simple language you can use to help them in their initial journey, rather than use messaging which generally focuses only at the end of their “buyers journey”.

David’s core purpose, his heart and soul, has always been with language expression. He encourages CEO'S to not be afraid of the ups and downs in their career and personal life. Life is not always about growth. Sometimes retreat has to happen to grow bigger with the next wave. 

David believes a prospective customer should know “What you do” and “Why you do it” at every stage. Think your messaging accomplishes this? Take the free assessment to find out. 

Download the free assessment tool here

Learn how to accelerate growth with a 7 Attributes Certified Coach at www.GravitasImpact.com

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This week we are joined by Bill Bishop, founder and CEO of The BIG Idea Company, keynote speaker and author of 11 books. Bill discusses the necessary Mindshift from Old Factory Thinking to New Factory Thinking in order to survive and succeed in the new factory value hub marketplace.

Learn how to accelerate growth with a 7 Attributes Certified Coach at www.GravitasImpact.com

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This week we are joined by Greg Crabtree, speaker, author of two books, entrepreneur, and financial expert. Greg has used his entrepreneurial skills to develop Crabtree, Rowe & Berger, PC, a CPA firm focused solely on the needs of entrepreneurs, helping them build the economic engine of their businesses.

Greg shares how his BIG IDEA works with entrepreneurs worldwide in a broad range of industries, Crabtree has simplified financial reporting and empowered all entrepreneurs to take ownership of their finances. He has pioneered a revolutionary metric for driving business profitability: measuring labor efficiency and developing simple benchmarks for company, team, and individual performance. Greg goes deeper in his human interest of helping entrepreneurs understand the power of investment returns to the privately held business. Greg shares his background growing up on a chicken farm to becoming an accountant and how strongly he feels about helping entrepreneurs create security for their families.

Learn how to accelerate growth with a 7 Attributes Certified Coach at www.GravitasImpact.com

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This week we are discussing Strategy with Leigh Paulden, 7 Attributes Certified Coach and author of Gravitas Impact Monograph: Radical Alignment to a Core Strategy, due out this September.

Leigh is an internationally certified business growth consultant with 30+ years’ business experience across 30+ different industries with an extraordinary knowledge base of globally proven frameworks, effective tools, and actionable strategies to help business leaders achieve sustainable, scalable business growth.

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This week we are joined by David Irvine from Alberta, Canada. David is a Family Therapist, Entrepreneur, Author and Leadership Advisor Coach for over 35 years.

David Shares his BIG IDEA, which is that CEOs and entrepreneurs should throw away their titles if they want to be a leader. His premise roots from the basic idea, you do not get promoted to be a leader. You get promoted to being a boss. Leadership is something very different. You have to earn the right to be a leader, and it does not come from your position.

David shares his purpose to connect leaders and difference makers in the world with their authentic self to amplify their impact on the world. His passion has been around connecting leaders with their hearts and bringing that entire message through their healing.

Learn how to accelerate growth with a 7 Attributes Certified Coach at www.GravitasImpact.com

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This week, we are joined by Andy Warren, former President of Maracay Homes in Phoenix, Arizona,

Andy shares his journey of building the number one company to work for in the state of Arizona, and the three key elements he calls the “three-legged stool strategy” for building a winning culture. First, start with the right people; Next, equip those people with the resources they need to be successful; and last of all, hold those people accountable for results. Clear, simple strategy? Yes, but, very difficult to execute in a high growth industry through changing economic conditions!

“If you want to get something done in your organization, it’s just the sum total of all the people.”

Andy is co-author of the recently published Gravitas Impact Monograph “The 7 Attributes of Agile Growth®”, available now on Amazon.

Looking for a 7 Attributes Certified Coach for your business email? Visit www.GravitasImpact.com

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This week, we are joined by Nancy MacKay, CEO of MacKay CEO Forums, a high impact and low time-intensive peer group for over 1200 CEOs, Executives, and business owners worldwide. 

Nancy shares how she helps CEOS, executives, and business owners solve their toughest problems and maximize their best opportunities through peer learning and support. She is an author of several publications. Nancy shares her BIG IDEA she refers to as the "MacKay mastery model" for inspired leadership. She learned through covid that CEOs need a roadmap to inspire themselves every day. This roadmap is applicable well beyond COVID, in an ongoing manner for high performing leaders. For her, it was heartbreaking to see what was happening to CEOs, so during quarantine, she decided to write this strategy guide so that business leaders would have a roadmap and the idea of surrounding themselves with game-changers. The self-guide is available on her website https://mackayceoforums.com/. 

Nancy’s personal vision for MacKay CEO forums is to populate the world with inspiring leaders. Nancy shares her and her husband Rob's journey of founding MacKay CEO forums in 2005, and some insights on the journey to success, which included some bumps, bruises and celebrations!

Nancy wants the listeners to know, do not suffer in silence. She has encountered all too many leaders who felt they could not find a path into the future, and in doing so, created their own prisons of misery. There are plenty of people out there that can help you clarify your purpose, what your passion is, what it is that will give you pure joy to jump out of bed every day.
Looking for a 7 Attributes Certified Coach for your business? Visit www.GravitasImpact.com, or Email [email protected]

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