We invite Leah Withrow back for another #GroundskeeperChat, this time to discuss branding. What started as an organic effort on turf twitter has evolved into a strategic recruiting and engagement tool for Leah. This #GroundskeeperChat is a part of our branding 101 series, here's what you'll hear in this week's episode:
The benefits of personalizing social accounts What strategies Leah uses to spark engagement and interest in the turf industryHow Leah utilizes her social accounts as validation for her skills Lastly, the importance of visibility and keeping it simple on social