Here's what I almost never get a clear answer on when I'm working with a client (or even in the DM's with a potential client)...

"What's the purpose of your program?"

Either it's super vague and not enough information, or it's super long and way too much information.

It's also why your program isn't selling.

In this week's episode, I'm breaking down:

✨ how to get clear on your purpose for your program

✨ how to use that purpose in your marketing and sales conversations

✨ what to do if you aren't sure why your program isn't selling (instead of throwing money at it)

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Listen to Group Coaching Masterclass on Apple, Google, Stitcher or Spotify!

Please subscribe, rate and screenshot this episode to share on your social media so we can say thank you!

GET CONNECTED TO ALLISON:

Book a FREE Group Coaching Success Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Join my FREE Masterclass, Why Most Group Coaching Programs Don't Get Results (And How To Fix It This Year): https://allison-nelson.ck.page/groups

Follow me on IG: www.instagram.com/theallisonnelson

Is launching dead?

In the 7 years I've been in online business, I've done launches, anti-launches, a cross between a launch and "just talking about it," and everything in between.

And you're right - a lot has changed in the time we've been on these platforms and the way people buy is radically different than it was even a year ago.

So if you're wondering whether you should do a launch for your next program, listen to this week's podcast episode first.

In this episode, we dive into:

✅ the 2 things you should focus on as you get ready to sell

✅ exactly how to find out if your audience is ready for your program

✅ how to plan your launch around your life so that you aren't sacrificing your health

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Listen to Group Coaching Masterclass on Apple, Google, Stitcher or Spotify!

Please subscribe, rate and screenshot this episode to share on your social media so we can say thank you!

GET CONNECTED TO ALLISON:

Book a FREE Group Coaching Success Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Join my FREE Masterclass, Why Most Group Coaching Programs Don't Get Results (And How To Fix It This Year): https://allison-nelson.ck.page/groups

Follow me on IG: www.instagram.com/theallisonnelson

How do you pick yourself back up again?

In this episode, I'm getting vulnerable about my past few years and how it's been to make money online - and have a life I'm thriving in at the same time.

This week, I'm going deep on:

❤️ how I told my ego to take a walk when it came to how much money I made

❤️ the process I went through to be able to move through low income months

❤️ what my life looks like now

If you've ever asked yourself the question "can I have it all?" then this episode is for you.

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Listen to Group Coaching Masterclass on Apple, Google, Stitcher or Spotify!

Please subscribe, rate and screenshot this episode to share on your social media so we can say thank you!

GET CONNECTED TO ALLISON:

Book a FREE Group Coaching Success Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Join my FREE Masterclass, Why Most Group Coaching Programs Don't Get Results (And How To Fix It This Year): https://allison-nelson.ck.page/groups

Follow me on IG: www.instagram.com/theallisonnelson

THE LAST EPISODE OF GROUP COACHING MASTERY IS HERE!

In this episode, I break down:

⭐ each step of Group Coaching Mastery

⭐ how to move past the "hangover" of too much information

⭐ your next step to getting your group program off the ground (ps. it's free!)

THE GIVEAWAY WINNERS WILL BE ANNOUNCED ON WEDNESDAY 9/12! IF YOU WON, YOU WILL RECEIVE AN EMAIL FROM ME!

ENTER THE GROUP COACHING MASTERY SERIES GIVEAWAY UNTIL WED 9/11 AT 10 PM EST!

1️⃣ Join the FB Group: www.facebook.com/groups/superfanstatus

2️⃣ Comment on this week's episode post (pinned to the top of the group) with your takeaway from the episode!

Let's master group programs together!

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Group Programs Don't Have to Suck FB Group:

www.facebook.com/groups/superfanstatus

STEP 10 OF GROUP COACHING MASTERY IS HERE!

In the LAST step of Group Coaching Mastery, making money from your program comes down to this: the group calls and how you make them transformational!

In this episode, I break down:

💜 how to craft the perfect group call

💜 the secret to less wear and tear on you as the leader of the program

💜 participation hacks for your clients so they actually get the results they came for

ENTER THE GROUP COACHING MASTERY SERIES GIVEAWAY!

1️⃣ Join the FB Group: www.facebook.com/groups/superfanstatus

2️⃣ Comment on this week's episode post (pinned to the top of the group) with your takeaway from the episode!

There will be THREE winners with these prizes at stake:

🎁 Amazon gift card

🎁 1 free 30 min coaching session with me

🎁 1 6-month membership to my Group Coaching Mastery mini mastermind starting on 10/1!

Let's master group programs together!

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Superfan Status FB Group:

www.facebook.com/groups/superfanstatus

STEP 9 OF GROUP COACHING MASTERY IS HERE!

The ultimate betrayal in online business: only learning marketing & sales, when learning how to actually get results for your clients is what makes you money, gives you street cred, and makes you feel like a real-ass business owner.

I'm done with the cookie cutter marketing templates that promise clients over and over again.

Being a better leader is what will get you clients over and over again, so if you're here for the long haul, let's build a group leader out of you, together ❤️

In this episode, I break down:

❤️ what the real role of a group coach is and how to embrace that easily

❤️ how to interact with your clients so you're not interrupting their growth

❤️ how to run a group coaching program even when you don't consider yourself a coach

ENTER THE GROUP COACHING MASTERY SERIES GIVEAWAY!

1️⃣ Join the FB Group: www.facebook.com/groups/superfanstatus

2️⃣ Comment on this week's episode post (pinned to the top of the group) with your takeaway from the episode!

There will be THREE winners with these prizes at stake:

🎁 Amazon gift card

🎁 1 free 30 min coaching session with me

🎁 1 6-month membership to my Group Coaching Mastery mini mastermind starting on 10/1!

Let's master group programs together!

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Superfan Status FB Group:

www.facebook.com/groups/superfanstatus

STEP 8 OF GROUP COACHING MASTERY IS HERE!

My first experience as a group coach went like this:

❎ watching my daughter play outside with my husband from my office window while I toiled away on spreadsheets, modules, and worksheets...

❎ ...only to wake up at 3 AM worried that I didn't deliver enough "stuff" and I'd have to do it all over again the very next day.

If this is you around the deliverables and curriculum for your group program... let's set fire to that lifestyle and try something that I've personally and professionally seen work wonders time and time again.

In this episode, I break down:

📝 how to turn your process into a learning path for your group coaching clients

📝 how to create deliverables that are so unique to anything your clients have experienced before

📝 the inside out method to enriching your sales content so it converts at a higher rate

ENTER THE GROUP COACHING MASTERY SERIES GIVEAWAY!

1️⃣ Join the FB Group: www.facebook.com/groups/superfanstatus

2️⃣ Comment on this week's episode post (pinned to the top of the group) with your takeaway from the episode!

There will be THREE winners with these prizes at stake:

🎁 Amazon gift card

🎁 1 free 30 min coaching session with me

🎁 1 6-month membership to my Group Coaching Mastery mini mastermind starting on 10/1!

Let's master group programs together!

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Superfan Status FB Group:

www.facebook.com/groups/superfanstatus

STEP 7 OF GROUP COACHING MASTERY IS HERE!

If sales don't make you feel super vulnerable and even a little yucky, are you even a business owner?

Holding on to that pressure will only make you burn out faster, and it doesn't have to be that way when it comes to selling your group program.

In this episode, I break down:

👋 how to let go of the "shoulda coulda woulda" around selling your group program so you can sell from a genuine place

👋 how to front your talents inside your selling path so that you never burn out from selling

👋 the 3 steps inside your selling path that create a high profit business with recurring income on just your group program

ENTER THE GROUP COACHING MASTERY SERIES GIVEAWAY!

1️⃣ Join the FB Group: www.facebook.com/groups/superfanstatus

2️⃣ Comment on this week's episode post (pinned to the top of the group) with your takeaway from the episode!

There will be THREE winners with these prizes at stake:

🎁 Amazon gift card

🎁 1 free 30 min coaching session with me

🎁 1 6-month membership to my Group Coaching Mastery mini mastermind starting on 10/1!

Let's master group programs together!

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Superfan Status FB Group:

www.facebook.com/groups/superfanstatus

STEP 6 OF GROUP COACHING MASTERY IS HERE!

...and we are focusing on your entire marketing plan for your group coaching program and getting it done.

I know, right?!

In this episode, I break down:

🔥 what 2 pieces of content you absolutely have to have in your marketing plan to convert clients easily

🔥 how to seamlessly create trust between you and your followers through your content so they raise their hand for the next step (aka, working with you!)

🔥 the one thing most online business owners get wrong when it comes to writing converting content

ENTER THE GROUP COACHING MASTERY SERIES GIVEAWAY!

1️⃣ Join the FB Group: www.facebook.com/groups/superfanstatus

2️⃣ Comment on this week's episode post (pinned to the top of the group) with your takeaway from the episode!

There will be THREE winners with these prizes at stake:

🎁 Amazon gift card

🎁 1 free 30 min coaching session with me

🎁 1 6-month membership to my Group Coaching Mastery mini mastermind starting on 10/1!

Let's master group programs together!

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Superfan Status FB Group:

www.facebook.com/groups/superfanstatus

STEP 5 OF GROUP COACHING MASTERY IS HERE!

In this episode, I break down:

✅ the 5 steps to building an evergreen marketing plan for your group program

✅ how to tailor your messaging to attract right-fit clients to your program

✅ how to bring in leads consistently for your group program

ENTER THE GROUP COACHING MASTERY SERIES GIVEAWAY!

1️⃣ Join the FB Group: www.facebook.com/groups/superfanstatus

2️⃣ Comment on this week's episode post (pinned to the top of the group) with your takeaway from the episode!

There will be THREE winners with these prizes at stake:

🎁 Amazon gift card

🎁 1 free 30 min coaching session with me

🎁 1 6-month membership to my Group Coaching Mastery mini mastermind starting on 10/1!

Let's master group programs together!

MENTIONED IN THE EPISODE:

FREE 20 Minute Group Program Roadmap Strategy Call: https://calendly.com/allisonnelson/getyourgroupon

Superfan Status FB Group:

www.facebook.com/groups/superfanstatus