GROW Limitless

Welcome to Episode 3 of GROW Limitless, hosted by Marketopia CEO Terry Hedden. 

This episode features channel leader Len DiCostanzo, co-founder of Affire and longtime MSP advocate, with decades of experience helping vendors and partners scale smarter. 

Together, Terry and Len unpack why the most successful MSP vendors don’t just push products; they build communities. They share real examples of companies like ConnectWise and Pax8, who invested in education, enablement and thought leadership to create raving fans. 

They also dig into the role of AI for MSPs, the importance of human oversight, and how smart MSPs are already using AI to automate operations, increase profitability and deliver more value to clients. 

Key takeaways: 

• How strong communities drive stickiness and growth 

• Why training and enablement are non-negotiable for scaling your MSP practice 

• How vendors can support partners with real sales and marketing investment 

• What AI MSP leaders are doing to stand out (and why you should too) 

Subscribe for more episodes on MSP AI, partner success, and the future of the channel. 

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🌐 GROW Community: https://marketopia.com/community/ 

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#AIforMSPs #AIMSP #MSPAI #ManagedServices #GrowLimitless #Marketopia 

MSP AI Opportunities: What Jay McBain Thinks You Should Do Now 

Welcome to Episode 2 of GROW Limitless, hosted by Marketopia CEO Terry Hedden. 

This episode brings in one of the most respected voices in the channel: Jay McBain. Known for his research, forecasts, and no-BS takes on tech trends, Jay joins Terry to talk about what MSPs should be paying attention to right now. 

We look into Iron Man-level agentic AI, expose the 99% of business data still untouched by AI, call out MSPs giving away their best advice for free, and break down why success isn’t about being the biggest — it’s about being better than the guy across the street. 

We dig into the real growth numbers in managed services and cybersecurity, why MSPs are leaving money on the table with AI, and how platform giants like Microsoft and Salesforce are shaping the future of service delivery. 

If you're exploring AI for MSPs, already building your AI MSP stack, or looking to stay competitive as the market shifts, this episode is your blueprint. 

Subscribe for more episodes and stay connected: 

📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 

🌐 GROW Community: https://marketopia.com/community/ 

📱 Follow Marketopia: 

Facebook: https://www.facebook.com/MarketopiaMarketing/ 

X: https://twitter.com/marketopiatgm 

Instagram: https://www.instagram.com/marketopiatgm/ 

LinkedIn: https://www.linkedin.com/company/marketopia/ 

#AIforMSPs #AIMSP #MSPAI #ManagedServices #GrowLimitless #Marketopia 

AI for MSPs: How to Stop Waiting and Start Winning with Gregg Lalle

Welcome to the first episode of Grow Limitless, hosted by Marketopia CEO Terry Hedden. 

This episode dives straight into what MSPs need to hear right now: how AI is changing the game, and what to do about it. Gregg Lalle, former ConnectWise exec and now co-founder of Synthreo, joins Terry to talk about what’s coming fast and what MSPs can do to stay ahead. 

They break down the shift happening in SaaS, how AI for MSPs is already creating new revenue opportunities, and why sticking with the status quo is the most expensive move you can make. 

If you’re an AI MSP looking to scale smarter or just starting to explore MSP AI strategy, this episode gives you a real-world look at how to turn AI from a buzzword into a business advantage.

Subscribe for more episodes and stay connected: 

• 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 
• 🌐 GROW Community: https://marketopia.com/community/ 

📱 Follow Marketopia: 

• Facebook: https://www.facebook.com/MarketopiaMarketing/ 
• X: https://twitter.com/marketopiatgm 
• Instagram: https://www.instagram.com/marketopiatgm/ 
• LinkedIn: https://www.linkedin.com/company/marketopia/ 

#AIforMSPs #AIMSP #MSPAI #ManagedServices #GrowLimitless #Marketopia