In this episode of the GROW Limitless podcast, Terry Hedden sits down with Shane Mishler and Wes Ulmer from SD Tech to unpack a 20+ year journey of growth, grit and reinvention.
From home-built PCs and late-night tech jobs to leading a modern MSP with a systems-thinking approach, Shane shares how SD Tech evolved from a passion project into a full-fledged IT services firm. Alongside Wes, the duo dives into how they’ve scaled smart, kept customer experience at the forefront, and built trust in a highly competitive space.
If you’re a founder who's ever juggled full-time work and a dream on the side, or if you're trying to grow without losing your personal touch, this one’s for you. What you'll learn in this episode:
– Why slow growth isn’t always a bad thing
– How to transition from break/fix to full MSP
– Tips for building client trust over time
– How to juggle day jobs and business building
– Why SD Tech puts system design at the heart of its strategy
Subscribe for more episodes on MSP sales, marketing strategy, and real-world growth stories.
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