Grow Your B2B SaaS

In the B2B SaaS world, achieving sustainable growth is no small feat. It involves more than just capturing quick wins; it requires a well-thought-out strategy that ensures long-term success. In this episode of the Grow Your B2B SaaS Podcast, host Joran Hofman sat down live with Ferdinand Goetzen, a founding partner at the Growth Syndicate, at the B2B Rocks SaaS event in Paris, where Ferdinand shared his key tips for building a strong SaaS business and offered valuable insights into this complex process.

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In the early days of a startup, founder-led sales are crucial. Founders know their product and market well, often leading customer conversations. But as the company grows, this approach can hold back progress. To succeed long-term, it’s essential to shift to a scalable sales model. In this first episode of Season 5 of the Grow Your B2B SaaS podcast, host Joran sits down with Gavin Tye, the founder of Sales Market Fit, as they take a look at a simple plan to help make this transition and allow your business to thrive.

Are you wondering how to grow your B2B SaaS towards 10M ARR?

In Season 4 of the Grow Your B2B SaaS podcast, we asked all our guests a crucial question: “What advice would you give to a B2B SaaS founder aiming to reach $10,000,000 in Annual Recurring Revenue (ARR)?” We’ve compiled their answers into one special episode, which you can listen to in under 30 minutes.

If you’re looking to grow your SaaS business and need help surpassing the $10,000,000 ARR mark, this episode is a must-listen. It’s packed with practical advice from industry experts who share their strategies and tips for achieving long-term success.

The episode features diverse perspectives from experienced professionals, providing you with a range of actionable insights. Whether you need advice on marketing, sales, or customer retention, you’ll find valuable information to help you move forward.

If you find any particular guest’s advice particularly helpful, we recommend checking out their full episodes for even more in-depth guidance. Each guest’s individual episode offers additional tips and detailed strategies that can further support your growth efforts.

In short, this episode gathers the best advice from Season 4’s guests to help you overcome the $10,000,000 ARR hurdle. Tune in to gain valuable insights and practical advice that can make a significant impact on your SaaS business.

In Season 4 of the Grow Your B2B SaaS podcast, we asked all our guests a crucial question: “What advice would you give to a B2B SaaS founder aiming to reach $10,000 in Monthly Recurring Revenue (MRR)?” We’ve compiled their answers into one special episode, which you can listen to in under 30 minutes.

If you’re looking to grow your SaaS business and need help surpassing the $10,000 MRR mark, this episode is a must-listen. It’s packed with practical advice from industry experts who share their strategies and tips for achieving long-term success.

The episode features diverse perspectives from experienced professionals, providing you with a range of actionable insights. Whether you need advice on marketing, sales, or customer retention, you’ll find valuable information to help you move forward.

If you find any particular guest’s advice particularly helpful, we recommend checking out their full episodes for even more in-depth guidance. Each guest’s individual episode offers additional tips and detailed strategies that can further support your growth efforts.

Starting a SaaS company can be a fun and challenging adventure. In this exciting episode of the Grow Your B2B SaaS Podcast, host Joran sits down with the proud founder of SwipeGuide, Daan Assen. SwipeGuide helps big companies like Heineken and Coca-Cola manage their workers better. In this episode, we’ll explore Daan’s story, the smart choices he made, and what he learned along the way.

In this episode of the Grow Your B2B SaaS podcast, Host Joran sits down with Rory Sadler, the co-founder and CEO of Trumpet, a dynamic SaaS platform designed to streamline the buying process for customers. Since its launch in December 2021, Trumpet has rapidly grown, attracting hundreds of customers and thousands of companies on its free plan. 

In this episode, Rory shares the origins of Trumpet, detailing how he and his co-founders identified a crucial gap in B2B SaaS sales and built a solution to address it. He also opens up about Trumpet's funding journey, the challenges faced, and the lessons learned along the way. From embracing technology and AI to maintaining a strong customer focus and building a robust social media presence, Rory provides valuable insights for SaaS founders and entrepreneurs looking to navigate their own growth trajectories.

In entrepreneurship, the path is full of ups and downs, with both triumphs and challenges. David Baum CEO & Co-founder @ Relato, a veteran entrepreneur with 25 years of experience, has navigated this journey, building and scaling several businesses. In a recent podcast episode on the Grow Your B2B SaaS Podcast hosted by Joran, David shared important lessons from his experiences, emphasizing perseverance, problem-solving, and engaging with the community. This episode is full of his key insights, providing valuable guidance for both new and experienced entrepreneurs.

In this episode of the Grow Your B2B SaaS podcast, host Joran sits down with Farzad Rashidi, the co-founder and driving force behind Respona. Farzad reveals how Respona, a startup born within VisMe, a massive platform with 20 million users navigated the exciting journey of growing from an in-house tool to a thriving business.

Farzad shares the ups and downs of building a startup inside a big company, the critical role of SEO in their growth, and the valuable lessons learned from engaging directly with customers. Plus, he offers insider tips on how Respona uses AI to stay ahead and why focusing on the right audience is key to success.

Tune in for actionable tips and real-world advice from someone who’s turned a startup dream into a profitable reality.

Are you thinking about exiting your SaaS business? Unsure about where to start, who to talk to or what it’s worth is? This episode will guide you through buying and selling SaaS businesses with expert advice!

In this episode of the Grow Your B2B SaaS Podcast, Joran chats with Blake Hutchinson, CEO of Flippa. They dive into how to prepare for a business exit, the details of buying and selling SaaS businesses, and Blake’s own journey as an entrepreneur. This discussion is packed with valuable tips for anyone involved in the SaaS world.This episode looks at SaaS business transactions and gives helpful advice for new and experienced entrepreneurs.

In this episode of the Grow Your B2B SaaS Podcast, Joran hosts Thomas De Clerck, founder of Luzmo (formerly Cumul), a company specializing in AI-powered analytics solutions for businesses. Thomas, who brings extensive experience from previous roles at Google and other tech companies, shares his journey from Luzmo’s inception in 2015 to its current status with over €5 million in annual recurring revenue (ARR). 

Thomas’ story provides a masterclass in navigating the complexities of scaling a SaaS startup and offers invaluable insights for aspiring entrepreneurs. Tune in to explore the key takeaways from his experience that can guide you on the path to success.