Grow Your Business With Video

We all have access to wonderful cameras, right in our pockets. But many people aren’t getting the most out of their smartphones, and end up producing videos that look like… well, everyone else’s. In this episode, Alex and Naomi share 4 tried-and-tested fundamentals of effective smartphone filmmaking. Not only can you apply these tips quickly and easily today, but you can continue to use them in your filmmaking no matter what equipment you’re using, and consistently produce high-quality content that will help position your business as premium.

Get Alex's book "Grow Your Business With Video":

https://artifactmedia.co.uk/growyourbusinesswithvideo/

Are your audience even listening? Do they even care?! It’s easy to make videos about you and your business, but your results will suffer unless you put your viewers’ interests first. Luckily, entrepreneur and Artifact Media client Katie Bulmer-Cooke knows a thing or two about this, and kindly shares her insights and experience in this episode of the GYBWV podcast.

Connect with Katie on Instagram:

https://www.instagram.com/katiebulmercooke/

Watch Katie’s “Cabpool Kareoke” for Station Taxis Sunderland:

https://www.facebook.com/201467213226674/videos/2191496747557034

Book a (discounted) Video Marketing Consultation with Alex:

https://artifactmedia.co.uk/consultation-corona/

As a creator of literally thousands of videos and live streams, Luke has put video at the forefront of his marketing and thinks that more business owners should do the same.

In this special guest episode of the Grow Your Business With Video podcast, Luke and Alex discuss:

To connect with Luke:

https://www.facebook.com/luke.j.harrison.31

https://www.instagram.com/lukejohnharrison/

overthinkingaudio.com 

To watch my live stream on Running Your Business Remotely Using Video:

https://www.facebook.com/AlexW42/videos/10159365326670410/

Most people are selfish when it comes to their marketing - they only think about themselves! In this episode, Naomi and Alex discuss why we as marketers always need to put our viewers first. We talk about the difference between ephemeral and evergreen content; how you can (and should) get more comfortable with making videos every day; and how casual, rough-and-ready, imperfect videos are actually incredibly valuable.

In the official first episode of the Grow Your Business With Video podcast, Naomi and Alex discuss the power of emotion in video content - and indeed in all marketing.

Even for "serious" businesses, whose owners may not believe that the use of strong emotions in their marketing is appropriate, planning your video content around what kinds of feelings your viewers will experience is a powerful way to form a deeper connection with your audience. We discuss how to do just that. 

In the inaugural episode of the Grow Your Business With Video podcast, Alex Wardle and Naomi Watson discuss the challenges facing anyone and everyone responsible for marketing a business, and how they intend to help out.

We talk about what makes an "effective" video, and why you should strive for it - always. We also touch upon confidence on camera, authenticity,  the technical side of producing video and even psychology... All topics which will be discussed and debated in greater detail throughout future episodes of the show.