Growing In The Green Industry

Growing In The Green Industry

By NALP Young ProfessionalsBusinessCareers
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Growing In The Green Industry episodes

  • REPLAY: Helping Your Team Find Their Path to Success with Cate Deane

    In this replay episode of Growing in the Green Industry, we welcome Cate Deane with Ruppert Landscape.  Cate talks about finding your passion and being able to utilize the resources out there that are available to everyone.  Cate talks about finding the balance with training and mentoring and the importance of finding the best ways to keep your learners engaged.  She shares how important it is to have a safe space when it comes to learning and not assuming that the learner knows all – assume they do not know.  This episode is hosted by Skyler Westergard with LandCare and Brett Lemcke with RM Landscape.

    55 min
  • Empowering Future Leaders: NCLC, Industry Growth, and Professional Development with Jenn Myers

    In this episode of Growing in the Green Industry, we welcome our guest Jenn Myers, Executive Directorof the NALP Foundation and Senior Director of Workforce Development at NALP. With the National Collegiate Landscape Competition (NCLC) approaching Jenn, Brett andSkyler talked about their experiences and insights with their involvement in NCLC and its impact on their careers. They highlighted the importance of industry events, networking opportunities and fostering student growth and professionaldevelopment. They also talked about the evolution of NCLC, its significance in attracting and recruiting talent, and the need for continued support to ensure student participation and industry engagement.  This episode is hosted by Brett Lemcke of R.M. Landscape and Skyler Westergard with LandCare.

    34 min
  • REPLAY: Inviting People to Bring a Different Part of Themselves to Work with Brandon Sheppard

    In this replay episode of Growing in the Green Industry, we welcome our guest, Brandon Sheppard, Franchise Owner of Weed Man and President-Elect of NALP.  In this episode we also welcome our newest host, Skyler Westergard with LandCare.  Brandon shares his experience with volunteering at Renewal and Remembrance and how important the opportunity is to give back to those who give to the green industry.  Brandon also talks about his passion for transforming lives within his company and the power of investing and caring for your team as individuals.  He talks about representing yourself and company through recruiting, interviews and training and that you should be more than a company that gives just lip service but that invites people to bring a different part of themselves to work. Brandon, Skyler, and Brett also talk about the book,⁠Setting the Table⁠ by Danny Meyer and the six hospitality quotient characteristics and building in those characteristics into the interview process.  They also mention the books⁠Unreasonable Hospitality⁠ and⁠Winning on Purpose⁠. This episode is hosted by Brett Lemcke with R.M. Landscape and Skyler Westergard with LandCare. Listen here or on your favorite podcast app: https://podcasters.spotify.com/pod/show/nalp-young-professionals

    51 min
  • Strategy, AI, and Expanding Your Market with Jaden Miller

    In this episode of Growing in the Green Industry, we welcome our guest Jaden Miller, Marketing Manager at Weller Brothers Landscape Professionals.  Jaden shares her journey of transitioning her marketing career into the landscape industry.  She shares the challenges of marketing in a highly visual industry, and the importance of data and understanding the target audience in your marketingefforts. She also touches on utilizing AI tools for various tasks, the challenges of expanding a business into new markets, and the importance of strategic planning.  This episode is hosted by Brett Lemcke of R.M. Landscape and Skyler Westergard with LandCare.

    46 min
  • REPLAY: Peer Groups with Joe Kujawa

    In this replay episode of Growing in the Green Industry, we welcome Joe Kujawa, Practice Leader of Bruce Wilson & Company. Joe talks about the power and value of peer groups.  Joe talks about the uniqueness that our industry has compared to other industries and how our industry is willing to share information – successes and failures.  He also shares how networking can be intimidating but the importance of it.  This episode is hosted by SkylerWestergard with LandCare and Brett Lemcke with RM Landscape.

    46 min
  • Revolutionizing Landscaping with Luke Reinhart

    In this episode of Growing in the Green Industry, we welcome our guest Luke Reinhart, Director of

    Autonomous Mowing with Reinhart Landscaping and Snow.  Luke shares his journey of working in the family business and discusses his development of autonomous mowing systems and his future plans beyond the family business. Luke talks about his passion for business analytics, his transition from a management major, and the challenges of applying new knowledge in a business setting. Luke also touches on the role of autonomous mowing technology, environmental benefits, and labor shortages. He also talks about the importance of innovation, long-term thinking, and
    fostering strong relationships in business. This episode is hosted by Brett Lemcke of R.M. Landscape and Skyler Westergard with LandCare.

    46 min
  • REPLAY: VILN Takeover: Developing that “We: Mentality with Joe Lewis, Brian Chapman and Terry Williams

    This replay episode of Growing in the Green Industry is presented by the Veterans in Landscape Network and hosted by Joe Lewis with Yard Solutions, Brian Chapman with LMI Landscapes and Terry Williams with Green Lawn Fertilizing.  In this special VILN takeover episode these military Veterans discuss how to be adaptable leaders and working beside your team as well as leadership dependability and being able to lean on your team.  They discuss patience and how having the military mentality has helped them to learn and adapt to a new environment.  They also talk about being present to make an impact.  It’s an episode you won’t want to miss! Listen here or on your favorite podcast platform: https://anchor.fm/nalp-young-professionals.

    52 min
  • Navigating Career Transitions and Leadership with Kayla Lujan

    In this episode of Growing in the Green Industry, we welcome our guest Kayla Lujan, Vice President

    of Sales and Marketing with Down to Earth Landscape and Irrigation.  Kayla shares her experience with career transitions and the importance of understanding the people business of the industry.  She discusses her new role and
    her focus on leadership and the challenges of adjusting her leadership style.  She also talks about empowering your team and retaining talent.  This episode is hosted by Brett Lemcke of R.M. Landscape and Skyler Westergard with LandCare.

    40 min
  • REPLAY: Never Leave Anything on the Table with Kohler Brafford

    In this replay episode of Growing in the Green Industry, we welcome Kohler Brafford, Principal at Black Pearl Management and Principal at White Pearl Management. Kohler talks about his story and how he entered into the green industry.  He talks about early milestones that helped accelerate his career and shares his advice on never leaving anything on the table and taking a leap.  He talks about as a business owner; his focus is not as much on the plants but is more about embracing the people and how important that is to the business. This episode is hosted by Skyler Westergard with LandCare and Brett Lemcke with RM Landscape.

    53 min
  • Preparing for Winter and Measuring Leadership Impact

    In this episode of Growing in the Green Industry, our hosts discuss what they have been doing to prepare for the winter and green season.  They also discussed the challenges of measuring the effectiveness of training and development programs and highlighted the difficulty in assessing

    the impact of leadership training as it is influences by many factors such as mentorship, local associations, and trade shows.   This episode is hosted by Brett Lemcke of R.M. Landscape and Skyler Westergard with LandCare.

    34 min

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