Having your own podcast is a great way to network.
By interviewing industry experts you get to know them and their network gets to know you!

Whatever your business, passion, brand, interest, or specialty, there is likely a podcast audience ready for it. if you go to the iTunes store, you can find podcasts on almost every conceivable subject

2017 Edison Research states that out of those 50 million, those fans typically listen to five shows a week and the average podcast listener subscribes to six different podcasts!

A study by Bridge Ratings predicted that as marketers gain more & more confidence in podcasts, the market spend for the platform will grow at a consistent 25% a year through to 2020. 

The amount of podcast listeners who are engaged weekly increased from 10% to 13% in 2016.Those who consume podcasts on a weekly basis listened to an average of five podcasts per week. So, the magic number is... five.

Did you know 30% of the population are auditory learners?
This group learns better by listening instead of reading. Podcasting is a no brainer to reach this audience!

Podcasting gives your customers an all access pass to your business

64% of people who are listening to podcasts are using their smartphone or tablet. Starting with their commute, to their cubicle to their evening workout. They can take you and your content with them to the places computers don’t go!

It is quicker to speak than it is to write.You can present 30 minutes of quality content in well, 30 minutes. Writing the same amount would take much longer. Start speaking to your audience and grow your visibility through audio.

Your Podcast will be instrumental in developing a core brand for your business. Use it as a center focus for your audience to get to know you while repurposing your content to expand your audience.