Growth marketing is a term that has been thrown around the marketing industry and startup space for a while now. It’s only becoming more popular, but what is growth marketing? Growth marketing can be a pretty intense part of marketing as it can become cutthroat because it’s fast-paced, technical and requires constant management. This is why the role of growth marketing or growth hacking particularly suits tech startups. In this video, I try to explain what growth marketing is so stay tuned. 

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My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point in their journeys. I'll be sitting down to share my experiences in marketing and personal growth to provide the right strategies for people to grow themselves, their careers and their businesses. growthvertical.com