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How and Why Businesses Should be Doing Marketing & Sales Automation Wondering how you can save time and boost sales, too? There are powerful tools and processes available (some of them free!) to help you automate your sales and marketing efforts to get maximum value out of them. Automation is still in its early days,
The post Episode 22: Marketing Automation and Why You Need It appeared first on Impressive.
Technology in Fashion with Saskia Fairfull Saskia Fairfull, Founding Member of IFAB, lives and breathes the fashion industry. Working closely with start-ups and fashion entrepreneurs, she helps businesses grow through the development of brand identity, marketing and the integration of emerging technologies. Though the fashion industry has traditionally been relatively slow to latch on to
The post Episode 21: The Future of Technology in Fashion appeared first on Impressive.
The Importance of Marketing Automation & Personal Branding Santi Vela from PACCAR Inc., the company behind DAF and Kenworth trucks, has kindly agreed to join us today to discuss marketing automation, share of voice and personal branding. These are three key areas that Santi is well-versed in and are something that every marketer and business
The post Episode 20: Santi Vela Talks Personal Branding appeared first on Impressive.
Why Omnichannel is More than a Buzzword A LinkedIn debate inspired this podcast episode, where we’re pulling apart the meaning of “omnichannel marketing” and are discussing it in today’s landscape. Businesses need to be able to find ways to bring a human element to their marketing and make their customers more comfortable, so how do
The post Episode 19: What is Omnichannel Marketing? appeared first on Impressive.
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