You drive to Starbucks with your cell phone in your pocket, go online, read your favorite newspaper, share an interesting book review on Facebook and then go and order the bestseller from Amazon. It’s only 9:00am, but you’ve already left a data trail—a big one—on your whereabouts, your taste, your friends, and your financial habits.

In his new book, Hacking Happiness: Why Your Personal Data Counts and How Tracking It Can Change the World, John C. Havens talks about how megacorporations hoard these details and use them for their own monetary gain. But, Havens argues it doesn’t have to be like that. Using emerging technologies, we can reclaim control over our information and use it, not to boost company sales, but to improve our own happiness.

Hosts: Ted Burnham and Jane Palmer

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