Halftime Snacks

Today's episode features Cathy Long, who worked for over 15 years in the Premier League on fan campaigns, media, partnerships, policy, and diversity.

Cathy became an independent consultant for clients like Tottenham, Liverpool, Watford, and Swansea FC.

She has also collaborated with multiple organizations like Kick It Out, the FSA, and Women in Sport to promote equality, diversity, and supporter empowerment. 

Cathy founded Aposto – a digital platform that provides services and tech products for sports venues and organizations.

In this episode, you'll learn what it's like to work at a sports league from Cathy's experiences in the PL and with the clubs. You'll also hear best practices on working (and understanding) with fans, fan empowerment, diversity, and inclusion. Finally, we discussed how Aposto enables new solutions for sports venues and organizations.

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Today we’re hosting Kenneth Giles – an expert on Financial Modeling and Investments who also holds a bachelor’s in Actuarial Science and Economics.

Kenneth worked for three years as an Actuarial Analyst at Allianz Life and then founded SimBull in September 2020 to create a new form of sports investment. 

SimBull is the stock market for sports allowing fans to profit from their sports knowledge by trading shares of teams.

The platform was designed to lower gambling fees, create long-term investing in the sports industry, and develop a new form of sports entertainment centered around the stock market.

We talked about the story and foundation of SimBull, the features, concept, and product roadmap. Finally, we discussed the business model, economics, and market that SimBull created.

Come snack with us!

- Promo: If you sign up for SimBull in May, you’ll get $10 when you open an account. Plus, if you deposit with the promo code “Ronen” you’ll get a $500 money-back guarantee for three months. You can try the market completely risk-free, meaning you can keep it if you make money. We will refund it in the first three months if you lose money!

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- Apply to be a guest on the Halftime Snacks Podcast here.

- Leave a review on Apple Podcasts.

- Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.

Robert Schneider joined this episode of the Snacks from Dallas, Texas. He is a former paratrooper commander and Columbia Business School alumni.

Rob is the Chief of Content, Development, and Strategy at Learfield – the leading media and technology company in college athletics. They connect brands with passionate fans through media, technology & data.

He’s responsible for growing Learfield’s direct-to-consumer business across data, marketing & content. He’s also an advisor to diverse organizations in sports like Stadia Ventures, Courtside Ventures, and Big Media Holdings.

We talked about Robert's specific background in the military and the experiences that built his mindset around content and marketing. We then discussed the product mix strategy for Learfield through learning the reasoning behind projects like The Varsity Network and Learfield Studios. Lastly, we chatted about diverse trends around content, data, digital media, and innovation in college sports.

Come snack with us!

- Listen on Apple | Spotify | Google

- Follow The Halftime Snacks Podcast on Instagram, Twitter, and LinkedIn to get all future updates on the show!

- Apply to be a guest on the Halftime Snacks Podcast here.

- Leave a review on Apple Podcasts.

- Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.

It's very rare to see a fully qualified physical therapist and sports psychologist with the experience and understanding of human performance that Dr. Jo Brown has. 

With over 20 years of experience in high-performance sports, Jo is a phenomenal physical therapist and coach from Australia who works with multiple Olympic and pro athletes. 

She has taken her expertise in performance & mindset coaching to sixteen sports at the international level in five different countries.

She's the founder of Performance State, where she works with high-performing athletes supporting both their physical and mental aspects of performance.

In the interview, I asked Jo about her story and path toward finding her life's mission in performance coaching. We also discussed the different daily challenges of a sports performance expert, the value and evolution of the mental aspects of performance, technology for rehabilitation and performance, and much more!

Come snack with us!

- Listen on Apple | Spotify | Google

- Follow The Halftime Snacks Podcast on Instagram, Twitter, and LinkedIn to get all future updates on the show!

- Apply to be a guest on the Halftime Snacks Podcast here.

- Leave a review on Apple Podcasts.

- Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.

Kelly Pracht is an entrepreneur and tech leader with over 18 years of experience leading solutions through engineering.

She first worked at HP Enterprise and then innovated in sports by delivering unique new experiences to sports fans.

Kelly’s the CEO and Co-Founder of nVenue – a software that uses machine learning and artificial intelligence to provide real-time predictions and analytics to every outcome of a play. The platform supplements broadcasts, games, and sports betting providers.

We discussed specific knowledge, her career at HPE, nVenue's story and role in the present and future of fan engagement, product, technology, and growth towards full potential.

Come snack with us!

- Listen on Apple | Spotify | Google

- Follow The Halftime Snacks Podcast on Instagram, Twitter, and LinkedIn to get all future updates on the show!

- Apply to be a guest on the Halftime Snacks Podcast here.

- Leave a review on Apple Podcasts.

- Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.

This Halftime Snack features Adam White – the CEO and founder of Front Office Sports.

FOS is the leading media brand covering the business of sports and reaching millions of business professionals through its newsletters, social media channels, courses, podcasts, and exclusive content.

Adam leads the company's day-to-day operations, including content, strategy, socials, events, partnerships, and more.

We discussed the beginnings of FOS and Adam’s process, vision, and mindset for building a brand in sports media. We then learn more about FOS’s growth stage, challenges around hiring the right people, setting the culture, creating a reputation through content, and different perspectives on the future for media and FOS.

Come snack with us!

- Listen on Apple | Spotify | Google

- Follow The Halftime Snacks Podcast on Instagram, Twitter, and LinkedIn to get all future updates on the show!

- Apply to be a guest on the Halftime Snacks Podcast here.

- Leave a review on Apple Podcasts.

- Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.

This episode features Helene Guillaume – data scientist and athlete who loves extreme sports and outdoor adventures. Her life mission is to change the perception of what a "woman" is to achieve equality in society. 

Helene is the CEO & Founder of WILD.AI– a platform that applies the science of female physiology to athletes to enhance their performance and everyday life.

They provide women with the training, nutrition, and sleep recommendations based on their physiology, considering whether they menstruate, use birth control, or are in menopause.

We talked about Helene's story of building Wild AI, the progress and challenges of changing the perception of women in sports, and ended up discussing best practices, lessons, and science from the data of Wild AI about performance.

Come snack with us!

- Listen on Apple | Spotify | Google

- Follow The Halftime Snacks Podcast on Instagram, Twitter, and LinkedIn to get all future updates on the show!

- Apply to be a guest on the Halftime Snacks Podcast here.

- Leave a review on Apple Podcasts.

- Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.

Today's Halftime Snack features Nick Meacham – a sports and media leader with +20 years of experience in the media and sports industries.

Nick currently serves as the CEO of SportsPro Media – the premier publisher, advisory, and events business driving the digital transformation of global sports.

SportsPro delivers some of the best content across diverse channels, including a printed magazine, newsletters, podcasts, conferences, articles, etc.

Nick is also an independent director of the British Volleyball Federation and host of the StreamTime Podcast (weekly episodes profiling the leading people and organizations across streaming and digital sports).

In this conversation, we dove into Nick's story and relationship with sports, discussed content-as-a-strategy on the attention economy, and learned about the digital transformation of sports and its impact on SportsPro and media.

Come snack with us!

- Listen on Apple | Spotify | Google

- Follow The Halftime Snacks Podcast on Instagram, Twitter, and LinkedIn to get all future updates on the show!

- Apply to be a guest on the Halftime Snacks Podcast here.

- Leave a review on Apple Podcasts.

- Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.

Today’s episode features Dinesh Natarajan. Dinesh is based in Singapore and has a solid background in law.

He’s the founder & CEO of Trident Strategy – a consultancy firm that provides commercial and legal advisory to clients worldwide in several areas in sports related to sponsorships, investments, rights, and E-sports.

In this conversation, we discussed Trident’s operations and types of clients in sports, trends related to investments and technology, the back-end of sports operations, and much more.

Come snack with us!

- Listen on Apple | Spotify | Google

- Follow The Halftime Snacks Podcast on Instagram, Twitter, and LinkedIn to get all future updates on the show!

- Apply to be a guest on the Halftime Snacks Podcast here.

- Leave a review on Apple Podcasts.

- Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.

Issa Hall is the founder and CEO of the JRZYVERSE – a decentralized playground where athletes connect, engage, and monetize the opportunities they create. Their mission at JRZYVERSE is to empower athletes with technology to develop their careers and leverage the unique opportunities they encounter at every stage.

In this conversation, we learn the story and vision of JRZYVERSE, the evolution and roadmap of such product, social, technological, and legal trends that are helping and challenging Issa’s mission, and end up discussing the role and potential of the metaverse, NFTs and blockchain for athletes.

Come snack with us!

Listen on Apple | Spotify | Google

Follow The Halftime Snacks Podcast on Instagram, Twitter, and LinkedIn to get all future updates of the show!

Apply to be a guest on the Halftime Snacks Podcast here.

Leave a review on Apple Podcasts.

Learn more about the intersection between sports, business, and technology by subscribing to the Sports-Tech Biz newsletter.