Welcome to another week of Have You Herd, the social media podcast where our Co-Founders sit down with some team members to tell you everything you need to know about social for the week ahead. 🚀
Listen to Zoe, our CEO, discuss all of the marketing updates of the week, Steven Bartlett's latest drama with the ASA and our favourite brand collaborations… 👀
0:00 Intro
1:02 Meta x UMG
3:44 Amazon Integration on TikTok
9:24 Shorts Feed on YouTube
16:34 Instagram’s Friend Map
19:52 Threads Insights Dashboard
21:53 Molly Mae & Tommy Fury
22:20 ASA vs Steven Bartlett
27:17 Polly Pocket x Airbnb
28:41 Surreal x Gymshark
29:01 Lick x MacCosmetics
32:33 Grind Coffee x Lazy Oaf
34:04 Social Media Trends
35:10 Outro
#socialmedia #socialmediamarketing #socialmedianews #tiktok #stevenbartlett #meta #amazon #socialmediatrends
👩💻 Resources:
Meta Expanded Global Agreement with Universal Music Group: https://www.prnewswire.com/news-releases/meta-and-universal-music-group-announce-expanded-global-agreement-302219807.html
Amazon Integration on TikTok for Purchases In-Stream: https://www.tiktok.com/business/en/blog/amazon-ads-native-checkout
ASA vs Steven Bartlett: https://www.asa.org.uk/rulings/zoe-ltd-g24-1241850-zoe-ltd.html
SURREAL & Gymshark: https://www.instagram.com/eat_surreal/p/C-aYtzrIQcr/
Mattel, Inc. teams with Airbnb: https://news.airbnb.com/en-uk/polly-pockets-90s-era-compact-is-now-life-sized/
Lick & MAC Cosmetics: https://www.housebeautiful.com/uk/decorate/walls/a61815645/lick-mac-black-paint-collaboration/
Grind | Certified B Corp & Lazy Oaf: https://grind.co.uk/collections/lazy-oaf
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The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.