Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. π
Listen to Zoe, our CEO, discuss all of the marketing updates of the week, Euros campaigns, Instagram being more intrusive with ads and the most important metrics to track on socialβ¦ π
0:00 Intro
1:30 Instagram Reels Feedback
6:03 Instagram Comment Prompts
7:42 Meta AI Training
11:21 TikTok Shop Search
11:53 The Importance of SEO
15:28 How TikTok Shop Works
20:53 Google TV Ad Placements
21:53 Adam Mosseri's Interview
23:21 Key Instagram Metrics
24:53 Shares Per Impression Importance
25:50 TikTok Ban
27:19 Sound-Off Videos
28:35 Creators Over Publishers
29:59 Euros Campaigns
30:30 Top Ad Campaigns
32:26 Office Sweepstake
32:47 Coming Up...
33:54 Local Vs. Global Marketing
36:24 Outro
#socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube
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The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.