Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀

Listen to Zoe, our CEO, discuss all of the marketing updates of the week, UK and US election strategies on social & how to go viral on social by making a simple mistake… 😅

0:00 Intro

#socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube

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🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/

TikTok: https://www.tiktok.com/@thesocialshepherdagency

Facebook: https://www.facebook.com/thesocialshepherdagency/

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The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀

This week, Zoe, Adam & Lucy talk about the latest TikTok features, Instagram updates, Pinterest’s Gen Z report, influencers getting caught and all things Bidgerton… 👀

#socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube

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🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/

TikTok: https://www.tiktok.com/@thesocialshepherdagency

Facebook: https://www.facebook.com/thesocialshepherdagency/

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The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀

This week, Zoe, Lucy & Scott talk about Instagram's new algorithm, how creators can benefit from these changes, new AI features from Google and Sabrina Carpenter... 👀

#socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #instagramalgorithm #sabrinacarpenter #espresso #ai #artificialintelligence

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🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

Follow us! LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/

TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/

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The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Join us for the first episode of This Week in Social, a new podcast series where the team at The Social Shepherd share the top social media industry updates you need to know ahead of the week. 🚀

This week, Zoe, Bobby & Imogen talk about the upcoming TikTok ban, the hottest travel trends released by Pinterest, creators sharing content behind paywalls and if they'd wear the newest RayBan Meta Smart Glasses... 🙌

#socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #tiktok #meta #instagram #pinterest #tiktokban

🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/

The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

In today's episode of Have You Herd, our Influencer Marketing team talks about the rise of Gen Z influencers and how they'll shape consumer trends, trends and platforms. 👀

They discuss influencer examples, current campaigns, what it's like to work with talent from different generations, kids' safety concerns and more! 👀

Join the conversation and let us know your thoughts 👇

#socialmedia #socialmediamarketing #socialmediaagency #influencermarketing #influencers #genalpha #sephoratweens

🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

🚀 Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/

The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content. Social Media Experts Unveil Their Wishlist for Platform Updates.

In today's episode of Have You Herd, Social Media Directors, Zoe and Katie, talk about the social media features they'd like to see released soon to make our jobs easier. 🚀

They discuss updates that would make their lives easier working at a social media agency, as well as personal features they'd love to see. TikTok drafts across several devices, who's seen your Instagram profile, keyword insights and more! 👀

Join the conversation and let us know your dream social media updates 👇

#socialmedia #socialmediamarketing #socialmediaagency #socialmediamanagement #socialmediamanager #instagram #tiktok

🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

🚀 Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/

The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content. Social Media Experts Unveil Their Wishlist for Platform Updates

In today's episode of Have You Herd, Jakub, Joey and Lauren, from our Paid Media department, talk about the recent Marketing Mix Modelling announcement Google did, as well as what's to come for the performance marketing industry.

🚀 They discuss what 'marketing mix modelling' is, how long it's been around and how it could help tackle some of the current tracking issues, due to cookies being sunsetted, consent modes and data privacy settings.

👀 Join the conversation and let us know your thoughts 👇

#socialmedia #socialmediamarketing #socialmediaagency #performancemarketing #digitalmarketing #paidmedia #google #googleads

🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

🚀 Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/

The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

In today's episode of Have You Herd, Joey & Jakub, from our Paid Media department, sit down with Moe, our Meta rep, to talk about the top 5 tests we're running to boost our ad performance on Instagram and Facebook.

🚀 They discuss what ASC (Advantage+ Shopping Campaign) is, why Meta is investing so much in automation, as well as our testing and learning experience as an agency of the different tests Meta recommended for 2024.

📝Join the conversation and let us know if you've run any of these tests for your brand yet 👇

#socialmedia #socialmediamarketing #socialmediaagency #paidsocial #meta #instagram #facebook #digitalmarketing #marketing

🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

🚀 Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/

The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

In today's episode of Have You Herd, Lucy & Becci, from our Influencer Marketing department, talk about the recent shift of influencers' behaviour towards PR lists and how brands should change their gifting approach to create more meaningful relationships.

💕They discuss why influencers are removing themselves from PR lists and why brands should be going for a more exclusive approach to influencer and content creator gifting campaigns.

🎁 Join the conversation and let us know what your approach to influencer gifting is 👇

#socialmedia #socialmediamarketing #socialmediaagency #influencermarketing #influencers #contentcreators

🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

🚀 Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/

The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.