HBIC Nation Podcast

Show Notes:

Our show this month starts with an Oprah's Super Soul Sunday worthy sermon from Laura about the importance of finding your "why" in order to connect with people who will love the things you create and support your business. She reminds us that as creatives, we are master storytellers and that marketing is really just an extension of our creativity. She also issues a staunch warning against falling prey to the advice of "dudebro-preneurs".

Preach on.

While ultimately connection is about growing our businesses and making sales, here at HBIC Nation we wholeheartedly believe that connecting with your audience doesn't have to be gimmicky or inauthentic. This show is full of practical tips about how to make those connections.

We start by dissecting Julia's recent newsletter as an example of how to use your "why" as the driving force behind engaging content. Then Lindsay shares her take-away from a Tim Ferris podcast about cultivating the "intense few" followers instead of pursuing the masses (aka: not trying to sell your women's fiction to everyone with a uterus). Alexandra drops wisdom about how to be authentic and maintain your privacy, and Alexis shares her journey toward learning how to make amazing connections as an introvert.

We also laugh a lot. Because uteruses. And dudebros.

Here are the examples and resources we mentioned in the show:

• Ted Talk: Golden Circle (on finding your "why")
• Marie Forleo on marketing being a vessel for your creativity (see minutes 8:00-13:00)
• Julia's Amazing Newsletter
• Tim Ferriss podcast Lindsay mentions : The 3 Critical Rules of Branding, October 3, 2017
• Facebook group thread where we brainstormed things to share/nerd out about
• Emily Giffin's Instagram
• The Jason Momoa Carhartt ad that made Alexis want to buy all the things.
• Article about the intimacy of podcasting from NPR

If you've decided that podcasting might be exactly the right tool for you to use to start cultivating connections, just a reminder to check out our Five Step Guide to Podcasting for Authors & Creatives.

And of course, while we're talking about connections, we'd be remiss not to mention that the best ways to stay in touch with the HBIC Nation are though our newsletter, as well as, on Instagram, and Facebook.

Thanks for listening! Go forth and Dream. Do. Dominate.

We're so excited to share the newest addition to our empire with you: HBIC Nation-- The Podcast! Every month we'll be bringing you a conversation about topics related to being a boss lady and growing your own creative empire.

This month we're talking about goal getting. There's always a lot of excitement at the beginning of the year about setting your goals and intentions. We love words of the year, and vision boards, and those specific/measurable/attainable, etc. goals just as much as the next HBIC. But once you've dreamed up your shiny, lovely, amazing plans for total world domination, it's time to get to the business of doing. That's the part we're talking about this month on our inaugural podcast.

Fitting, since one of our goals for 2018 was to start a podcast-- see how we did that?!

We mentioned these resources and tools on the show:

Mind Mapping (You'll need to join our Facebook group to see this!)

Back Timing (Same as above about Facebook, *hint, hint: we want you to join!)

Bullet Journaling

Write Better Faster course by R.L. Syme (aka Becca Boyd) for the Margie Lawson Academy (starts February 1!)

Call Your Girlfriend, Episode 186: Level Up 2018!

And these apps:

One Note

Google Keep

Mind Node

MindMeister

Agenda

Also, just in case podcasting is on your goal getting list for 2018 too, we've put together a helpful guide to getting started. Check out the website here.

Want to make sure you don't miss our next episode? Sign up for our newsletter. And as we subtly hinted, we'd love to have you join the conversation on our Facebook page, if you haven't already.

Thanks for listening! Go forth and Dream. Do. Dominate.