Chris Tayler of Cobalt Analytics has presented seminars at the last three Utah Dental Association Conventions and published articles in UDA Action magazine concerning third party dental insurances. He has been a guest speaker for 2014 yearly Utah Dental Association CQI (Continuous Quality Improvement) Seminars and has presented at many District and Study Group meetings.

Cobalt Analytics: https://www.cobaltanalytics.net/

Med Rank Interactive: https://medrankinteractive.com/

We discuss why is it critical to find out the net profit of insurances, rather than just looking at write-off percentages, why dentists should know which insurances are most and least profitable, which insurances negotiate, and how often will they do so, concerning in-house office plans, what dentists need to do to ensure it is priced with profitably in mind, how can knowing which insurances are most and least profitable for helping in my marketing for new patients, and much more.

#healthcaredigitalmarketingpodcast #christayler #lamarhull #cobaltanalytics #dentalinofficeplans #dentalinsurances #dentalmarketing #marketingpodcast #medrankinteractive

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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

Check out the video on YouTube: https://youtu.be/ykgn2aRmsmQ

Known as the "Mother Theresa of Healthcare", Dr. Abubakar Earns the Pharmacist of the Year Award for Tireless Service to Community Health and Advancing Pharmacy Education. Dr. Abubakar is the owner and manager of the Rx Clinic Pharmacy in Charlotte.

She is a clinical pharmacist, Certified HIV Specialty Pharmacist, a preceptor to UNC Chapel Hill residents and students from several schools of pharmacy.

She has fostered an environment that showcases the significance and impact of patient care of community pharmacists by collaborating with medical providers and expanding pharmacist led clinical services in her community.

Currently, she shares her passion for pharmacy advancements with pharmacists, patients and policy makers all over the country through Pharmacogenomics. She was invited to the White House Office of Science and Technology Policy and to the FDA to discuss the role of pharmacists in pharmacogenomics.

RX Clinic Pharmacy: https://rxclinicpharmacy.com/

Med Rank Interactive: https://medrankinteractive.com/

We discussed her two most recent awards, the reasons why she decided to open her own independent pharmacy, the difference between the big retail pharmacies and her pharmacy, the impact of COVID on her pharmacy, why pharmacists are the most accessible healthcare providers, her pharmacy’s marketing strategy, and much more.

#healthcaredigitalmarketingpodcast #aminaabubakar #pharmacistoftheyear #lamarhull #rxclinicpharmacy  #pharmacycharlotte #pharmacymarketing #marketingpodcast #medrankinteractive

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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

Check out the video on YouTube:

With over 8 years of experience in the finance industry, Michael Acosta of the Medicus Group helps physicians create better habits around managing their personal finances to increase their odds of achieving their personal and professional goals. Michael’s responsibility is to help the doctors that he works with to build wealth and help them protect it at all cost.

His goal is to build individualized strategies that are not dependent on uncontrollable factors or assumptions, allowing his clients to live the life they love and desire.

Medicus Group: http://www.mymedicusgroup.com/

Med Rank Interactive: https://medrankinteractive.com/

We discuss why physicians trust The Medicus Group with their financial planning, what separates The Medicus Group from other financial advisors, how the Medicus Group is assisting physicians in reactivating their practice during COVID, how they market to their ideal customer, and much more.

#healthcaredigitalmarketingpodcast #michaelacosta #lamarhull #themedicusgroup #dentalfinancialplanning #dentalmarketing #marketingpodcast #medrankinteractive

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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

Check out the video on YouTube: https://youtu.be/ncnGo2eBV4E

An awesome business man, but an even better person, Tom Loeblein is the President/CEO of The Dental CFO™ whose mission is to improve the lives of dentists by simplifying practice success.

Tom is a graduate of the United States Naval Academy and a retired Lieutenant Colonel in the United States Marine Corps, Reserve.  Tom is celebrating his 28th year with The Dental CFO™.

He is a Certified Healthcare Business Consultant and a Kolbe Certified™ Consultant.

Dental CFO™: https://www.thedentalcfo.com/

Med Rank Interactive: https://medrankinteractive.com/

We discuss some of the biggest challenges new dental practices face, how important marketing is in a dental practice, key areas a dentist should consider when purchasing a practice, common mistakes dentists make when hiring, what successful dental practices do well to set themselves apart, and much more.

#healthcaredigitalmarketingpodcast #tomlobelein #lamarhull #dentalcfo #dentalpracticemanagement #dentalmarketing #marketingpodcast #medrankinteractive

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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

Check out the video on YouTube: https://youtu.be/ZDb4b9_WhWA

Alex Compton, a New York Life financial advisor, has been surrounded by medicine his entire life. His dad is an Ear, Nose, and Throat physician, his wife is an ICU nurse, and he has experience working in the hospital environment.

He understands the unique challenges that come from working in healthcare and has developed strategies that give his clients the right tools and information they need to set and achieve their financial goals.

As a holistic financial advisor, he strives to counsel his clients on their entire financial situation: from budgeting, savings and insurance to investments, real estate, and marketing.

We discuss what medical practices should do about their financial planning during COVID, the short and long-term impacts of COVID, benefits through the workplace, marketing strategies for healthcare professionals, and much more.

#healthcaredigitalmarketingpodcast #alexcomptonn #lamarhull #financialadvisor #financialmanagement #medicalmarketing #marketingpodcast #medrankinteractive #newyorklife #healthcaremarketing

Resources:

Alex Compton: https://www.linkedin.com/in/alex-compton-b0ab4a147/

Med Rank Interactive: https://medrankinteractive.com/

Free Digital Marketing Audit: https://medrankinteractive.com/services/seo/

Lamar Hull's LinkedIn: https://www.linkedin.com/in/charlotteseoexpert/

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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

Check out the video on YouTube: https://youtu.be/qN_EwwoVTd0

With all the craziness going on in the world today, I’m still proud to be a black business owner. Google is making it easier to identify black owned businesses.

In this brief episode, I discuss Google’s new tool that allows businesses to identify themselves as “Black-Owned” through the company’s maps and search listings.

The new feature is part of Google’s pledge to support the Black community with “initiatives and product ideas that support long-term solutions.

Why I love Google, in 2018, Google introduced similar badges for businesses to display if they were either “Women-Led” and/or friendly to members of the LGBTQ+ community.

Check out the video on YouTube for a visual: https://youtu.be/KMABM4wwiGY

#healthcaredigitalmarketingpodcast #googlemybusiness #blackownedbusinesses #lamarhull #medicalmarketing #marketingpodcast #medrankinteractive #healthcaremarketing

Med Rank Interactive: https://medrankinteractive.com/

Free Digital Marketing Audit: https://medrankinteractive.com/services/seo/

Lamar Hull's LinkedIn: https://www.linkedin.com/in/charlotteseoexpert/

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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

Check out the video on YouTube: https://youtu.be/KMABM4wwiGY

In this episode, Stephen Fogg is the founder of Fogg Media. Fogg Media is a values-based marketing agency dedicated to serving the unique needs of the healthcare industry.

Stephen has nearly two decades of experience in branding, advertising and sales with a proven track record of developing and executing creative and successful marketing campaigns. Stephen is a cancer survivor, which was a huge reason why he wanted to help medical practices grow to support the community better.

We discuss why medical practices need to tell their story within their branding strategy, how to ensure your story resonates with your audience, how to effectively get your story told to your target audience, and much more.

Fogg Media: https://www.foggmedia.com/

#healthcaredigitalmarketingpodcast #stephenfogg #lamarhull #medicalmarketing #marketingpodcast #branding #messaging #medrankinteractive #foggmedia #healthcaremarketing

Med Rank Interactive: https://medrankinteractive.com/

Free Digital Marketing Audit: https://medrankinteractive.com/services/seo/

Lamar Hull's LinkedIn: https://www.linkedin.com/in/charlotteseoexpert/

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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

Check out the video on YouTube: https://youtu.be/6QF1Fuh-ioA

In this episode, Jeff Wanner and Kit Foreman discuss why medical practices should outsource non-core competencies. Jeff is the Founder of Pair PEO, a HR partner for doctors. Kit is a certified Human Resources professional. They have a combined 15+ years of employee relations experience.

We discuss what role PEOs play inside privately held medical practices, the power of outsourcing your non-core competencies (marketing, hr, finance, accounting, etc.), how do you attract and retain top talent that supports consistent business growth, and much more.

Pair PEO: https://pairpeo.com/

Kit Foreman: https://www.linkedin.com/in/foremanspshcm/

#healthcaredigitalmarketingpodcast #jeffwanner #lamarhull #kitforeman #medicalmarketing #marketingpodcast #pairpeo #peo #medrankinteractive #hr #humanresources

Med Rank Interactive: https://medrankinteractive.com/

Free Digital Marketing Audit: https://medrankinteractive.com/services/seo/

Lamar Hull's LinkedIn: https://www.linkedin.com/in/charlotteseoexpert/

👇🏼

Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

Check out the video on YouTube: https://youtu.be/Z76tUVuALA0

Super pumped about this episode with Dino Gomez, a successful marketing consultant and coach who I personally look up to. This guy is as cool as he looks. 😀 Dino started his career in SEO and then pivoted to focus more on FB Ads. I met Dino in San Diego after joining his Funnel Consultant Society mastermind group. This by far was one of the best marketing events that I have ever attended.

In this episode, we discuss how to effectively build your brand and acquire a ton of new leads through Facebook advertising, powerful FB Ad offers for medical practices, innovative FB Ad client acquisition strategies and much more!

Resources

Dino has a mastermind group on how to run successful FB Ad campaigns step-by-step: https://funnelconsultantsociety.com/

Dino is a successful marketing consultant and coach: https://dinomgomez.com/about/

Med Rank Interactive: https://medrankinteractive.com/

Free Digital Marketing Audit: https://medrankinteractive.com/services/seo/

Lamar Hull's LinkedIn: https://www.linkedin.com/in/charlotteseoexpert/

Check episode out on YouTube: https://youtu.be/msXeclYn7pQ

#healthcaredigitalmarketingpodcast #dinogomez #lamarhull #facebookads #marketingpodcast #funnelconsultantsociety #medrankinteractive

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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing

Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing

In this episode, Brad Mckeiver, a partner-in-charge of Aprio’s National Dental Industry Practice, arms dentists with real-time financial data about their practices.

He has helped numerous dental practitioners make informed business decisions that focus on driving increased practice profitability, growth and value.

We discuss what dentists need to be aware of that might affect their marketing, what are some of the greatest business challenges dentists are facing in the next few months, what kinds of services would be the most beneficial for practice owners as they reopen, and much more.

Aprio: https://www.aprio.com/people/brad-mckeiver/

#healthcaredigitalmarketingpodcast #bradmckeiver #lamarhull #medicalmarketing #marketingpodcast #dentalcpa #dentalaccountant #medrankinteractive #aprio

Resources

Aprio: https://www.aprio.com/people/brad-mckeiver/

Brad's LinkedIn: https://www.linkedin.com/in/brad-mckeiver-cpa-mba-32b52417/

Med Rank Interactive: https://medrankinteractive.com/

Free Digital Marketing Audit: https://medrankinteractive.com/services/seo/

Lamar Hull's LinkedIn: https://www.linkedin.com/in/charlotteseoexpert/