While at Vitafoods Europe 2017, we attended the NCN Investor Meeting and Vitafoods Venture Den—if you haven’t listened to our Venture Den Recap podcast, spoilers ahead! We’re joined by the winner of the Venture Den: Michael Kuech, CEO of Your Superfoods to discover how they market to millennials and use the power of Instagram to drive their sales.

While at Vitafoods Europe 2017, we attended the NCN Investor Meeting and Vitafoods Venture Den—if you haven’t listened to our Venture Den Recap podcast, spoilers ahead! We’re joined by the winner of the Venture Den: Michael Kuech, CEO of Your Superfoods to discover how they market to millennials and use the power of Instagram to drive their sales.

While at Vitafoods Europe 2017, we attended the NCN Investor Meeting and Vitafoods Venture Den—if you haven’t listened to our Venture Den Recap podcast, spoilers ahead! We’re joined by the winner of the Venture Den: Michael Kuech, CEO of Your Superfoods to discover how they market to millennials and use the power of Instagram to drive their sales.

Social media could be a great way to market supplements to consumers using influencers and brand ambassadors, but the most popular social media sites restrict supplement advertising—some too much, according to Mark Potocnjak, CFO, Herbally Yours. In this podcast with Sandy Almendarez, editor in chief, INSIDER, Potocnjak talks about being denied advertising of supplements by Snap Inc., the owner of the popular social media site Snapchat.

Social media could be a great way to market supplements to consumers using influencers and brand ambassadors, but the most popular social media sites restrict supplement advertising—some too much, according to Mark Potocnjak, CFO, Herbally Yours. In this podcast with Sandy Almendarez, editor in chief, INSIDER, Potocnjak talks about being denied advertising of supplements by Snap Inc., the owner of the popular social media site Snapchat.

Social media could be a great way to market supplements to consumers using influencers and brand ambassadors, but the most popular social media sites restrict supplement advertising—some too much, according to Mark Potocnjak, CFO, Herbally Yours. In this podcast with Sandy Almendarez, editor in chief, INSIDER, Potocnjak talks about being denied advertising of supplements by Snap Inc., the owner of the popular social media site Snapchat.

Ganeden recently contributed a blog to Vitafoods Insights debunking three common probiotic myths. Probiotics are gaining awareness worldwide for their potential myriad health benefits and have become a high-demand ingredient for functional foods and beverages. We caught up with Mike Bush, CEO of Ganeden, to combat some more myths and misconceptions surrounding the category. You can learn more about probiotics on our website, vitafoodsinsights.com, where you can download the May edition of our Digital Magazine, Beyond the Gut Instinct.

Ganeden recently contributed a blog to Vitafoods Insights debunking three common probiotic myths. Probiotics are gaining awareness worldwide for their potential myriad health benefits and have become a high-demand ingredient for functional foods and beverages. We caught up with Mike Bush, CEO of Ganeden, to combat some more myths and misconceptions surrounding the category. You can learn more about probiotics on our website, vitafoodsinsights.com, where you can download the May edition of our Digital Magazine, Beyond the Gut Instinct.

Sandy Almendarez, editor in chief, and Rachel Adams, managing editor, discuss the top takeaways from the Natural Product Association’s (NPA) newly launched event, The Big Natural, Las Vegas, June 7-9.

Sandy Almendarez, editor in chief, and Rachel Adams, managing editor, discuss the top takeaways from the Natural Product Association’s (NPA) newly launched event, The Big Natural, Las Vegas, June 7-9.