Sign up to save your podcastsEmail addressPasswordRegisterOrContinue with GoogleAlready have an account? Log in here.
Heavy Business is a metal marketing podcast presented by C Squared Music. You've toiled away to make your music great, don't drop the ball on the promotion! We dig deep with our guests on when to DIY ... more
FAQs about Heavy Business:How many episodes does Heavy Business have?The podcast currently has 421 episodes available.
January 24, 2023305 - Ian Chainey (Stereogum) - Lessons from Recent Successful PR CampaignsWelcome back one of the podcast BFFs, Ian Chainey of Stereogum! We started with the topic of "What Obituary did right with their PR Campaign, and what you're doing wrong." From there we walked through other recent successes like Blackbraid and Electric Callboy. We hope you have some valuable take-aways from our discussion of these campaigns! Read Ian's interview with Obituary:https://www.stereogum.com/2207140/obituary-dying-of-everything/columns/the-black-market/...more43minPlay
January 19, 2023304 - Belgian Jasper: Growing a following on YouTubeWho better to talk about growing a following on YouTube than the renowned interviewer, Belgian Jasper? Tune in to hear some tips on how to get (and handle) coverage for your band. Check out Jasper's YouTube channel!https://www.youtube.com/@BelgianJasper/videos...more50minPlay
January 17, 2023303 - Milton Mendonça: ProgPower USA Booking, Promoting, and How To Get NoticedWe were so excited to talk to Milton again. We talked about booking in the recent economy, how to get noticed by festivals, in good and bad ways, and more!Get your tickets for ProgPower USA Day 2, Thursday, Sept. 7th, 2023https://www.ticketmaster.com/progpower-usa-xxii-day-2-atlanta-georgia-09-07-2023/event/0E005D4CB6AB455ELine-Up:Beast in Black(Finland)Vola(Denmark)The Halo Effect(Sweden)Zero Hour(USA)Seven Kingdoms(USA)...more39minPlay
January 12, 2023302 - Planning Your Year with Holly RoyleIn our monthly sit-down with C Squared music's Holly Royle, we discuss timing, planning the year and more. Have you started on your holiday covers for this year yet? Get a better idea of timelines and what great plan might look like for any release. If you're ready to start a campaign, reach out to us! https://csquared.info/?page_id=391...more37minPlay
January 10, 2023301 - RADIO with Munsey Ricci of Skateboard Marketing and Metal ContrabandJust because you're not making "Billboard Top 40" music doesn't mean you should ignore radio as a media outlet! We dig in with Munsey Ricci and talk about how and why indie bands of all metal subgenres can benefit from a little bit of AM/FM love. Metal Radio Marketinghttp://skateboard-marketing.com/Metal Radio Newshttps://metalcontraband.com/Photo by James Weber...more41minPlay
January 05, 2023300 - Matt McGachy of Cryptopsy/Vox & Hops"We're here to talk about life, music, and craft beer!" Aliyah and Curtis chat with Matt McGachy about the origins of the Vox&Hops Metal Podcast, craft beer, Cryptopsy and more! Matt McGachy Photo Credit: Susan MossVox&Hops:www.voxandhops.comCryptopsy:www.cryptopsy.ca...more47minPlay
January 03, 2023This Is Heavy BusinessNew name, same pod! Aliyah and Curtis discuss our name change and refocused direction....more13minPlay
December 22, 2022298 Curtis Dewar's Origin Story!Get to know the PR professional in the room! Aliyah interviews Curtis on how he got involved with the metal scene, and PR. Learn about C-Squared https://csquared.info/?page_id=312...more33minPlay
December 20, 2022297 Natasha from Looters PR | Lifestyle & Social MediaNatasha from Canada's Looters PR goes over her perspective on PR, self-sabotaging your PR, bringing your lifestyle into your band's brand and marketing, and a quick social media primer. ...more42minPlay
December 15, 2022296 Pedro of A&P Reacts Talks Journalistic IntegrityIn today's episode we went down a path discussing journalistic integrity for metal media outlets, venue merch cuts, and more. Pedro's TOP 5 BIGGEST DISAPPOINTMENTS OF 2022 https://youtu.be/jBDPqNqfyQo...more41minPlay
FAQs about Heavy Business:How many episodes does Heavy Business have?The podcast currently has 421 episodes available.