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"All tech operates in context and it's good for one context. Think about what's the right place for AI, and what is not the right place for this technology." - Lisa Falco
Key take aways
Data can change how we understand our bodies: Tracking cycles, sleep, or health metrics can reveal patterns but it should support, not replace, personal awareness.
Health data is never neutral: The same data that helps improve care can also be used in ways that affect people’s access to insurance, privacy, or even legal protection.
Real impact depends on the full system: Detecting a disease is only useful if people can afford and access the next step in diagnosis and treatment.
The gender health gap is built into historical data: Women’s health has long been under-researched, but increased awareness and new data are starting to close that gap.
Context decides how AI should be used: The same AI system can act as support in one place and as a primary solution in another.
Learn more about Lisa’s work
If this episode made you rethink the role of context and the personal experience when building AI or tech solutions, share it with someone in your environment and join the conversation in the comments.
More episodes & shownotes: Hello 50:50 World Podcast
Support us on Patreon: https://www.patreon.com/c/Hello5050World
Producing partner: Tess Marketing Consulting & Stephan Germann
"AI is no longer just a tool. It’s part of our social world and the way people relate to it shapes their behavior.” - Dr. Marisa Tschopp
Key take aways:
Dr. Marisa Tschopp is a corporate researcher at scip AG, a cybersecurity company based in Zurich. She specializes in both academic and corporate research on AI, focusing on human-AI relationships, trust, agency, and gender issues in AI. Since April 1st 2026, she is Head of Subject Area Humans & AI at ZHAW Angewandte Psychologie.
Learn more about Marisa's work
If this episode made you rethink how you design or use AI from the perspective of the human psychology, share it with someone in your environment and join the conversation in the comments.
More episodes: https://www.hello5050.world/podcast
Support us on Patreon: https://www.patreon.com/Hello5050World
Producing partner: Tess Marketing Consulting & Stephan Germann
Help us spread the word and help make tech more humane by subscribing, commenting and sharing our podcast.
Learn more about Martina's work
More episodes & shownotes: https://www.hello5050.world/podcast
Producing partner: Tess Marketing Consulting & Stephan Germann
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