Her First 3 Years - A podcast for women entrepreneurs

This is a special encore of one of the most popular episodes on the podcast.
 
If you've heard it before, you'll still want to listen in because these can help save you so much time (and money too!)

 The original episode 4...

How hard is it really to run an online business?
 
 Let’s be real—growing ANY business is challenging but there are special quirks to doing it online that we don’t talk enough about in the entrepreneur world. 

In this solo episode, I walk you through my chaotic business journey of starting with in-person fitness coaching to moving online and the 9 lessons I really wish someone would have told me when I made that shift. You might know some of these but listen as best you can because practicing they will save you time and exponentially grow your sales. 

There are so many advantages of taking your business online, but it’s best to be prepared and learn from these mistakes! Trust, if I had known about these pitfalls, I wouldn’t have fallen on my face so many times! 

Are you ready for the 9 UNfiltered lessons to online business growth?

In this online business episode: 
  
 *The one thing every entrepreneur skips 
 *9 lessons every online business owner needs to know 
 * Why online is both easier and harder for business 

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


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How do I sell  online if I don’t have a following or a big email list?

This is a special encore of one of the most popular episodes on the podcast.

If you've heard it before, you'll still want to listen in because there is so much helpful strategy in here on making selling online EASIER (and more heartfelt too!)

The original episode 17....

It feels overwhelming and confusing about where to begin and how to invest your time. In this episode I’m sharing with you a quick n’ dirty guide to selling one of the most popular digital products out there – a course – even if your social media presence is tiny.

In fact, I’d invite ANY entrepreneur launching a brand new product or service to listen to this one because these are key stages and steps that every successful business owner takes before selling online. I’ll also share BIG mistakes I made and how you can avoid them. 

In this business podcast episode we talk: 

•  Selling successfully with no or small following
• The curse of sticking only with what you love
• What makes an online product/service in demand 
• Why you should create AFTER selling 
• The one important customer every one forgets about

Listen for support and helpful direction!

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


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Your unique selling proposition isn’t a complex formula—it’s something you uncover, especially when you’re launching a business for impact.

We’ve all been told we need a unique selling proposition — but Marketing 101 is all about the how and not the heart. This episode changes that.

This conversation is about what a unique selling proposition actually looks like in real life, especially when you’re launching a haircare business (or any business.)

Not the polished version.
The lived, messy, human version.

It’s about the reality a lot of early-stage founders don’t hear enough:

If you’re struggling to “stand out,” feel weird about marketing yourself, or keep thinking your story isn’t strategic enough… the problem isn’t your idea.

It’s that you’ve been taught to look outside yourself for your competitive advantage.

In this podcast interview, I’m joined by Nadia Hussain — a professional hairstylist and makeup artist and the founder of Hair Loving — who built her business around lived experience and underserved women. Her journey launching a haircare business didn’t start with branding or market trends, but with real people and real gaps in her industry.

This episode is for small business owners who:

• Are trying to define their unique selling proposition 
• Feel overwhelmed by Marketing 101 advice that's cookie-cutter
• Are launching a product-based business and want answers

Nadia shares what it actually takes to build a brand over time — including figuring out mentorship, competition and the emotional reality of being a founder — while staying grounded in who you are and who you’re here to serve.

By the end of this episode, you’ll understand why your story isn’t separate from your strategy — and how owning it can make your marketing more powerful.

Inside this conversation:

• What a strong unique selling proposition really comes from
• Marketing 101 lessons you only learn by launching a haircare business
• How to stand out without copying competitors or chasing trends

🔗 Connect with Hair Loving
Website: https://www.hairloving.com/
Instagram: https://www.instagram.com/hairlovingco_/

Next Steps:

1. Share this episode with a friend
2. Listen to next: How to Attract Loyal Customers (ep 74)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


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If you feel overworked BUT working with other people in your business also feels stressful  — clients, freelancers, VAs, etc. — this episode will explain why.

This conversation is about leadership skills for entrepreneurs, especially the leadership no one teaches you when you start a business: 

• how you communicate under stress
• how you handle conflict 
• how your own patterns (and baggage) shape your business
  
  

It’s about this messy truth most entrepreneurs hide from:

If managing people drains your energy, costs you time, or keeps creating the same issues with different people… it’s not a “them” problem. 

It’s a leadership one…

In this podcast interview, I’m joined by Jody Urquhart, a former stand-up comedian turned leadership and communication expert with over 25 years of experience. She brings lots of humor and honesty to how to be a leader — especially as a small business owner.

This episode is for small business owners and entrepreneurs who:

• Want to know how to manage others better
• Work with clients, VAs, freelancers, or contractors
• Feel drained by emails, hiring or where to even begin

Jody talks about why many entrepreneurs repeat the same team and client issues even as their business grows.

By the end of this episode, you’ll understand how to be a leader that people love working with  (so you can grow faster and NOT burn out.) 

Inside this  conversation: 

• Leadership skills every entrepreneur needs to grow
• How to manage a team (or freelancers) with less conflict
• How to be a leader who understands people instead of trying to control them

🔗 Connect with Jody Urquhart
Website: https://idoinspire.com/
Instagram: @jodyurquhart

Next Steps:

1. Share this episode with a friend
2. Listen to next: Stopping Burnout as a Solopreneur (ep 59)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


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How to get coaching clients without using social media — without burning out, disappearing, or dancing for the algorithm.

What if learning how to get coaching clients without using social media wasn’t risky… 

but actually the most stable way to grow your business in the long run?

If posting feels exhausting, inconsistent, or quietly draining your confidence, you’re not doing anything wrong — you’re just leaning on a platform that doesn’t always love you back. 

In this episode, we’re talking about how to get coaching clients without using social media and why many women entrepreneurs are choosing to get coaching clients without relying on social platforms at all. 

Timestamps
00:57 – Why social media exhaustion is a strategy issue, not a motivation one
08:10 – Is it possible to get traffic without social media in today’s online world?
19:30 – The 3-part framework to get coaching clients without using social media
33:05 – How long-form content and SEO create visibility that lasts
46:10 – The MEE Method: minimum-effort social media that still supports growth

Now, social media is definitely valuable but the way you do it can be less overwhelming…if you choose to still use it in your business.

In this business podcast episode:

• How to get coaching clients without using social media 
• A clear, honest answer to is it possible to get traffic without social media
• Gentle but strategic quit social media tips for this season of business
• How podcasts, blogs, email, and SEO quietly do the heavy lifting 
• Why social media works best as a notice board 

Start building a business that works with your energy, not against it!

Next Steps:

1. Share this episode with a friend
2. Listen to next: You Don’t Need to Go Viral (ep 71)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


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What happens when your female founder journey pivots you to build a business you never planned — but the world clearly needs?

This episode explores how to find your niche through personal experience and build a purposeful business that solves a real, overlooked problem.

Sophia Maslin went from running a disruptive modeling agency to building Morby — a digital estate-planning platform for younger adults in the UK — after losing a cousin and realizing how unprepared most of us are financially for an unexpected death. 

And yes… Sophia shares what it really took to build Morby: experimenting in public, redesigning the user experience, and using TikTok founder storytelling to generate early sign-ups and validate demand.

This episode is such a beautiful reminder of the power you hold as an entrepreneur and how to find your niche at the same time.

Inside this female founder podcast episode:

• how to find your niche through YOUR experience (not trends)
• how to build a purposeful business you genuinely believe in
• how to grow a startup using founder storytelling on TikTok
• how to design a better user experience on apps and online

If you’re in your first three years of business, OR ready for a new entrepreneur idea, this is the kind of story that sharpens your strategy and strengthens your confidence.

🔗 Connect with Sophia Maslin, founder at Morby
Website: https://www.instagram.com/morbyapp/ 
Instagram & TikTok: @morbyapp 

Next Steps:

1. Share this episode with a friend
2. Listen to next: How to Build an Online Community (ep 29)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


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January hustle is the fastest way to burn out by March...

If you’re craving real entrepreneur motivation and sustainable business motivation — without sacrificing your nervous system, your joy, or your health — this episode rewrites the rules.

Today, we’re challenging the hustle-based new year motivation and teaching you how to choose New Year goals that actually support your energy, your identity, and your long-term success.

Inside this episode, you’ll learn:

• Why most women struggle to achieve their goals each new year 
  
  
• How to choose New Year goals that align with your nervous system 
  
  
• A simple reset ritual to recalibrate your energy and focus
  
  
• Why Q1 is a Maintenance Quarter — not a performance race
  
  
• How to redefine what it truly means to be successful in life and business
  
  
• Why March is your real beginning
  
  
  

This is your invitation to build a business that grows sustainably — without burning you out in the process.

Forget about January.
Let March be the month you truly begin.

Next Steps:

1. Share this episode with a friend
2. Listen to next: The Hell Yes Guide to Loving Your Business Again (ep 52)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


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This is a special encore of one of the most popular episodes on the podcast.

If you've heard it before, you'll still want to listen in because this is the ULTIMATE MOTIVATION FOR YOUR BUSINESS.

The original episode 54....

If you’ve ever said “I’m not expert enough” or “I’ll share when I’m more ready”—this is your visibility wake-up call.

In this solo episode, I’m sharing the invisible blocks that hold so many women back from owning their voice, showing up, and getting visible in a way that actually connects.

It's about stepping into thought leadership—and why visibility isn’t about being viral, it’s about being real.
 
Whether you're launching a podcast, pivoting your message, or finally putting your voice out there, I’m walking you through why you don’t need to be viral, polished, or credentialed to make an impact—you just need to start.

🎯 What You’ll Hear

• The Invisible Identity Trap that had me sitting on podcast ideas for five years
• Why your voice doesn’t need a PhD—just lived experience and courage to speak it
• The visibility dare I’m inviting you to take this week 

I break down the blocks to being visible—from perfectionism to waiting for the “right moment”—and dare you to show up now.
 
🎧 Listen for visibility myths + real ways to reclaim your voice.

📲 DM your visibility dare to @chardetryel on Instagram—I want to cheer for you!

 Listen to Next ep 39: Finding Your Path

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
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This is a special encore of one of the most popular episodes on the podcast.

If you've heard it before, you'll still want to listen in because we get rid of that fear that's stopping you from "doing the thing!"

The original episode: 49....

I’m officially 12 years into this wild entrepreneurial ride. (If I had a baby when I started, it would be a pre-teen — let that sink in).

To mark the moment — and honestly, to save you from a few of my hard-earned mistakes — I’m sharing the 12 biggest lessons I wish I’d known sooner. These are the ones I had to learn the long way, so you don’t have to.

This isn’t a list of quick fixes or surface-level advice. This is about the lessons that change how you think, how you build, and how you lead. 
 
 

Inside this episode, I’m opening up about:

• 🧩 The messy truth about your first clients — and how I went from zero sign-ups to 200 in one weekend (without a fancy website or audience).

• 💸 Why cheaper offers aren’t always the easier sell (This one still surprises me — and I’ll tell you exactly why it happens.)

• 🤝 The real reason “doing it alone” slows you down — and how collaborations boosted my growth. 

 It’s an honest, unpolished chat — full of stories, lessons, and the things I wish someone had told me back in year one. If you’re building, pivoting, or just need a reminder that it doesn’t have to be perfect, this one’s for you.

Listen and then come tell me which lesson you feel the the most — I want to hear your stories too! 

LISTEN TO NEXT:
Kill Your Darlings (ep 49)
 

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
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This is a special encore of one of the most popular episodes on the podcast.

If you've heard it before, you'll still want to listen in because we get rid of that fear that's stopping you from "doing the thing!"

The original episode: 67....

If self-doubt in business has ever made you question your talent or hold back from showing up—this conversation is inspiration fire for you!

Cassandra Claude talks about talent, visibility and how self-belief is built step by step.

As a vocal empowerment coach, artist, and founder of the Artistic Freedom Mentorship—she’s helping musicians reconnect with their voice and grow their visibility.

In this empowerment podcast episode, we talk about:

• The Real Reason You Hold Back: How early experiences create visibility wounds—and what it takes to feel safe being seen.
  
  
• Beyond Confidence Tips: Real tools that shift your nervous system so self-belief becomes felt, not forced.
  
  
• Overcoming self-doubt in business & marketing: How growing your awareness starts with removing those internal self-doubt blocks 
  
  

🎧 This episode is a must if you’ve felt stuck in a cycle of pushing and proving, or wondering why success or self-belief feels so out of reach.

🔗 Connect with Cassandra Claude
Join Creative Connect - starting October 1st!
Regularly booked out, this is THE place to be if you're a musician!


https://www.artisticfreedommentorship.com/ | IG: @sassyclassycassie

Next Steps:

1.     Share this episode with a friend 

2.     Listen to next:  You Are Beautiful (ep 55) 

3.     Rate and Review to share your support! 

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
Start Your Own "Private" Podcast Workshop
Start Your Podcast
Grow Your Podcast
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