McCarter sits down with Mason Tvert, longtime cannabis advocate, strategist, and one of the key architects behind Colorado’s landmark Amendment 64, making it the first state to legalize recreational marijuana. Mason, now a partner at Strategies 64 based in Denver, takes McCarter through his history in cannabis, the origins of the Colorado legalization movement, political battles behind the scenes, and how to shift public opinion from prohibition to policy reform. Mason shares what it really takes to challenge decades of stigma, the role of PR stunts and messaging in the fight, and where cannabis policy is headed next. This is a conversation you won't want to miss!

This episode is sponsored by the new Innovation Line from Dialed In Gummies—precision rosin blends crafted for focus, calm, relief, and sleep. Available now at dispensaries across Colorado! Find more information at dialedingummies.com.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Find more information at TheGoodTreesCo.com or on Instagram @youcantteachgoodtaste.

Think greener: McCarter chats with Shawn Naughton, founder of Green for Green, Colorado's pioneer cannabis packaging recycling business to dive into the world of cannabis sustainability. As the legal cannabis industry grows, so does its environmental footprint—especially when it comes to single-use plastic and child-resistant packaging. Shawn shares how Green for Green is tackling this issue head-on by creating innovative solutions for recycling cannabis containers, educating consumers, and partnering with dispensaries statewide. We discuss the challenges of recycling in a highly regulated industry, how policy can support sustainability, and what other states can learn from Colorado’s approach.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount! Find more information at TheGoodTreesCo.com or on Instagram @goodtrees.co.

Stefani Lucas, founder and CEO of Workhorse Global, a contract manufacturing and white labeling company for the cannabis industry in Denver, joins McCarter on the podcast for episode 96! A true force in the Colorado cannabis industry, Stefani is a self-made CEO, and unapologetic hot mom who built her MIP (Marijuana Infused Products) manufacturing and processing company from the ground up. She shares how she bootstrapped her way into a chaotic space dominated by Chads and gatekeepers, what it really takes to thrive as a woman in weed, and why certain platforms (cough LeafLink) just weren’t cutting it. From early hustle to industry headaches, this episode is a raw, inspiring look at the grit behind the green.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount! Find more information at TheGoodTreesCo.com or on Instagram @goodtrees.co.

Edibles made with flower? YUP. In episode 95, McCarter chats with brand owner and founder Jon Spadafora of Flower Union, a bold new cannabis gummy brand making its debut in Colorado and New Jersey. From navigating complex state regulations to crafting a unique product identity, Jon shares what it really takes to launch in two of the most dynamic cannabis markets in the U.S. We dive into the brand’s origin story, Jon's unassuming backstory in Miami nightclubs, product development process, market strategy, and the challenges—and surprises—of entering the ever-evolving world of legal edibles. Whether you're in the cannabis industry or just curious about what goes into building a standout gummy brand, this conversation is packed with insights and inspiration.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount! Find more information at TheGoodTreesCo.com or on Instagram @goodtrees.co.

Sit down with McCarter as she chats with Oli (@oli.seventen) and Katie (@710katie), the visionaries behind "Safe Sesh" (@safes3shnight), a unique series of pop-up events creating safe consumption spaces for LGBTQ+ and other marginalized communities in the Colorado cannabis scene. Hosted at rotating venues across the Denver area and powered by partnerships with local cannabis brands, these gatherings are all about connection, visibility, and concentrates. Tune in as we explore how cannabis and community come together to celebrate identity, uplift voices, and create a vibe where everyone can feel seen, safe, and high in peace.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount!

GET HIGH AT HOME: This episode is also sponsored by Sacred Grove Organics ~ McCarter's favorite hemp-derived 1:1 THC:CBD drops that makes any drink into the perfect infused mocktail. Use code "MCCARTER" to save & get discrete delivery right to your doorstep nationwide. Get yours at SacredGroveOrganics.com!

In episode 93, McCarter chats with Adrian Garcia, founder of Shisha Leafa, a bold new brand that's redefining the hookah experience using cannabis fan leaves. Instead of tobacco and nicotine, Shisha Leafa offers a natural, hemp-based alternative designed for a smoother, cleaner smoke. Adrian shares his journey as a cannabis and hemp entrepreneur, the inspiration behind his innovation, and what it means to create a socially-conscious product in a rapidly evolving industry. Whether you're a hookah lover, a cannabis connoisseur, or just curious about industry innovation, this conversation hits different.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount! Find more information at TheGoodTreesCo.com or on Instagram @goodtrees.co.

In Episode 92, McCarter chats with Travis Michalowski, founder of Grateful Grove, a Boulder-based cannabis cultivation company powered entirely by the sun. Travis shares how his team combines sustainable energy, organic practices, and a deep respect for the plant to produce high-quality cannabis with a lighter environmental footprint. We discuss their recent win of first place at the 2025 Rooster Magazine THC Classic in the Sativa Flower competition with their strain Trop Pink Zkittlez. We dive into what it takes to run a solar-powered grow operation, the challenges of staying green in a growing national industry yet shrinking Colorado industry, and why conscious cultivation is the future.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount!

GET HIGH AT HOME: This episode is also sponsored by Sacred Grove Organics ~ McCarter's favorite hemp-derived 1:1 THC:CBD drops that makes any drink into the perfect infused mocktail. Use code "MCCARTER" to save & get discrete delivery right to your doorstep nationwide. Get yours at SacredGroveOrganics.com!

Geoff Livingston, founder of Stone Street Canna, joins us to talk about his path from growing up in San Diego, California to running a quality, small-scale cannabis grow in Colorado. Known for their hands-on pheno hunting and careful genetic selection, Stone Street Canna recently took home honors at the Rooster THC Classic for their standout flower. Geoff shares what it really takes to stay independent in an industry leaning toward consolidation, why small-batch still matters, and how deep attention to genetics shapes everything they do. A sharp, unfiltered look at the craft cannabis world from someone in the thick of it.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount! Find more information at TheGoodTreesCo.com or on Instagram @goodtrees.co.

In this powerful episode, we sit down with James Granger — an Ohio native who grew cannabis in California’s legendary Humboldt County cannabis scene. From growing in the rugged hills to surviving a near-death experience that reshaped his life and meeting patients first-hand that benefit from cannabis medicine, James shares his incredible journey from legacy cultivator to cannabis industry advocate. Now working with The Clear, one of the most recognized brands in cannabis concentrates, James brings his deep-rooted experience to the front lines of political reform and corporate cannabis leadership. We talk legacy-to-legal transitions, the urgent need for equitable policy, and how real voices from the past are driving the future of the cannabis movement.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount!

This episode is also sponsored by Sacred Grove Organics ~ McCarter's favorite micro-dosed hemp-derived THC/CBD tincture that makes any drink into the perfect infused mocktail. Use code "MCCARTER" to save & get discrete delivery right to your doorstep nationwide. Get yours at SacredGroveOrganics.com!

A boutique hotel with a cannabis lounge in the basement and a bar on the patio? Chris Chiari is bringing this dream to life in Denver, Colorado and tells us all about it in episode 89. The Patterson Inn, located at 420 E 11th Ave, Denver, CO has had several owners but the current one is here to stay and execute a vision of cannabis destigmatization and normalization that he's been working on his entire life. Join us for this hilarious conversation with this Denver entrepreneur and long-time cannabis advocate, Chris Chiari. Find more information about the Patterson Inn and booking at PattersonInn.com.

This episode is sponsored by Good Trees, McCarter's favorite rosin brand in Colorado! Pick up their products at The Trust Cannabis Co. in Boulder, CO and use "MCCARTER" for a 20% discount! Find more information at TheGoodTreesCo.com or on Instagram @goodtrees.co.