Holistic Women's Business

Holistic Women's Business

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Holistic Women's Business episodes

  • HWB 86: How you can create freedom and flexibility in your business with simple systems.

    Do you want to make content creation feel easier with simple systems that align with how you work best?

    This episode is for you.

    Systems are simple processes that make things easier, especially content creation. The secret is creating them to suit your personality and your productivity style.

    I spent years trying other people’s systems in my business only to find that they didn’t work for me.

    It’s why I started creating my own simple, flexible systems based on the way I like to work.

    Today, I’ll share the system I use for this podcast to spark ideas for what you could create in your own business so you can make content creation so much easier.

    3 things I share in this episode are:

    1..How you can use simple systems and processes to give you more freedom and flexibility in your heart-led business.

    2..Why it’s essential to create content creation systems in your business that feel right for you instead of following someone else’s strategy.

    3..How I created a flexible system for this podcast so it works in flow with my intuition and my energy. I share what worked and what didn’t to inspire you to create an aligned process in your own business.

    Do you have questions about how to make content creation easier by creating your own simple system?

    I’d love to hear from you. Please send me your questions by clicking on the link below:

    melaniecampbell.com.au/contact-melanie



    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    16 min
  • HWB 85: How to see your unique value so you can weave it into your business messaging.

    Do you want a simple way to see your value so you can share it in your service-based business?

    This episode is for you.

    We can usually see what makes other people special but when it comes to seeing it in ourselves, it can be a struggle. The problem is, that makes it hard to talk about the unique way you can help your ideal clients.

    It’s why I created a simple system to start taking notice of positive comments from both your clients, your business networks and friends.

    These aren’t testimonials. These are comments people have made about how you’ve helped that you probably haven’t noticed until now.

    In this episode, I’ll show you a simple way to document these comments so you have a reminder of the value you give to people without even realising it.

    I want to inspire you to recognise your own special qualities so you can start weaving them into your business messaging.

    3 things I share in this episode are:

    1..Why it’s so hard to see our own value in business even though we can see it in other people.

    2..Why it’s important to recognise what makes you special and how this can help with your business messaging. 

    3..My simple system for noticing and documenting the unique ways you help people through the work you do.

    Do you have questions about how to weave your unique value into your business messaging?
    I’d love to hear from you. Please send me your questions by clicking on the link below:
    melaniecampbell.com.au/contact-melanie


    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    10 min
  • HWB 84: Why you don't always need testimonials for your business and what to do instead.

    Do you want tips on what to do when you don't have testimonials for your new  business or services?

    This episode is for you.

    When you create a new offering for your business you often don't have testimonials yet. If that's you and you're wondering how you can give your ideal clients proof that your services work, I'm here to help. 

    Today I’m sharing my thoughts on why you don't always need testimonials and what you can do instead.

    3 things I share in this episode are:

    1..Why testimonials aren't as important as everyone says they are and how you can launch your business or offer without them.

    2..How you can use your own journey to show how you can help your ideal clients.

    3..Why it isn’t always possible to use testimonials even if you do have them.

    Do you have questions about what to do when you don’t have testimonials for your business or offer?
    I’d love to hear from you. Please send me your questions by clicking on the link below:

    melaniecampbell.com.au/contact-melanie



    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    5 min
  • HWB 83: Why you need soul-aligned marketing for your business, instead of social media.

    Do you want your marketing to feel more aligned and fun?  

    This episode is for you.

    There's so much pressure to be on social media and if it doesn't feel aligned for you then marketing your business can drain your energy. Today I’m sharing why it’s essential to choose marketing options that feel aligned for you instead of listening to all the social media advice.

    Because the best marketing strategy for your business is the one that feels good for you. It means you’ll bring the right energy to it and that’s what your ideal people will feel.

    It’s time to say no to social media guilt and create a soul-aligned marketing system that focuses on building genuine connection with your ideal clients. Heart-led marketing that feels good for you.
     
    3 things I share in this episode are:

    1..Why using social media as a marketing strategy can lead to burn out if it isn’t aligned for you.

    2..Why it’s essential to choose a marketing system that feels enjoyable for you instead of trying to be on all the platforms.

    3..Practical examples of how I use organic heart-led marketing in my business to inspire you to create your own system.

    Do you have questions on how to use heart-led marketing in your business?
    I’d love to hear from you. Please send me your questions by clicking on the link below:

    melaniecampbell.com.au/contact-melanie


    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    11 min
  • HWB 82: How to work with your ideal clients so it aligns with your energy.

    Do you want to create an aligned way to work with your clients so you don’t burn out?

    Today I’m here to inspire you to create your own way to guide and support your clients because it’s okay to choose what works for you. And when you offer a unique approach, you’ll attract your ideal people.

    I used to think that I had to offer zoom calls as part of my one to one work until I created my own process. Now I do most of my co-creating with my clients over email. It’s a flexible approach that works so much better for both of us.

    What could that look like for you in your business? It’s time to create something that works better for you even if it’s never been done before.

    3 things I share in this episode are:

    1..Why I created a new process of working with my one to one clients over email and why it works better for both of us.

    2..A few ideas for guiding and supporting your clients without zoom. This could be email collabortaion, Voxer or phone coaching.

    2..How you can change the way you work with clients so you can make a difference without burning out.

    Do you have questions on how to work with your ideal clients in an aligned way?

    I’d love to hear from you. Please send me your questions by clicking on the link below:

    melaniecampbell.com.au/contact-melanie


    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    7 min
  • HWB 81: Why the perfect words for your messaging are your words and how to find them.

    Do you wish you could find the right words for your messaging?

    Today I’m sharing my favourite tips to help you get started because I believe that the perfect words are already inside you.

    The reason we get stuck is because most of the advice out there says that if we don’t follow the formula and include the right copywriting words our message won’t connect.

    I’m here to show you that the perfect words are your words. It isn’t about following a formulaic messaging structure.

    What matters is your own unique way of expressing who you are, who you intuitively want to help and why it matters to you.

    That’s what really builds connection and relationships with your ideal soul-aligned people.

    3 things I share in this episode are:

    1..Why we get stuck when we try to write the perfect messaging for our heart-led business.

    2..Why using your own words is the best way to build connection with the people you’re here to help and how you can find them.

    3..I guide you through three intuitive messaging questions to help you write and talk about who you help, what you do and why it matters to you.

    Do you have questions on how to find the right words for your messaging?

    I’d love to hear from you. Please send me your questions by clicking on the link below:

    melaniecampbell.com.au/contact-melanie


    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    11 min
  • HWB 80: How to use your intuition for guidance in your heart-led business.

    Are you tired of second guessing yourself or overthinking all the shoulds in your heart-led business?

    Today, I’m showing you a simple way you can start using your intuition for guidance instead of listening to the noise in your mind.

    We all get stuck in overthinking because there’s so much advice out there telling us how we should do things in our business.

    And all that advice has a way of getting into your head and before you know it, your inner critic (or the panel of judges, as I like to call them) are telling you what to do.

    I’m here to help you stop your mind from getting in the way and make intuitive choices that feel aligned for you.

    3 things I share in this episode are:

    1..Why we get stuck in overthinking and how to notice when you’re making decisions in your business based on shoulds.

    2..Why listening to your intuition in business is a practice not a done once solution. My simple technique for getting to know your intuition and how you can use it to make aligned choices in your business.

    3..I share an example of how I used my intuition to cancel calendar scheduling on my website because it didn’t feel aligned.


    Do you have questions on how to stop overthinking your business decisions and let your intuition guide you?

    I’d love to hear from you. Please send me your questions by clicking on the link below:

    melaniecampbell.com.au/contact-melanie


    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    13 min
  • HWB 79: Why I don't believe in discounts for service-based business and what you can do instead.

    Are you feeling the pressure to offer discounts in your business because everyone else seems to be doing it? Especially around Black Friday sale time.

    This episode is your permission to say no to discounting your services because your price is an energetic exchange.

    Today I'm sharing my insights on why I don't believe in discounts for heart-led service-based businesses and what you can do instead.

    3 things I share in this episode are:

    1..Why discounting your services can lead to burn out and how you can say no to things like the Black Friday sales if it deosn’t feel aligned.

    2..How you can offer value through your core content instead of offering discounts.

    3..Why you need to see your own value and use your intuition to guide how much you give in your business.


    Do you have questions about packaging your services and giving value without discounting?

    I’d love to help you get started. Please send me your questions by clicking on the link below:
    melaniecampbell.com.au/contact-melanie


    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    8 min
  • HWB 78: How to create an aligned brand style for your heart-led business that reflects who you are.

    Do you want to create branding for your heart-led business that feels like you?

    This episode is for you.

    Your brand style matters because it gives your ideal people a visual impression of who you are before they even start reading any of your words.

    It’s why I want to inspire you to choose colours and images for your website that reflect who you are.

    My own branding journey has been a long one. When I first started in business, I thought I had to choose colours that everyone else said were the right thing even though I didn’t like them.

    Everything changed when I stopped looking for the perfect colours and started choosing what I actually liked. Now I have branding that feels completely aligned with who I am. It's why I want to help you do it too.

    And if you’ve already done your branding and it’s never felt right then this is your opportunity to choose what feels good for you.

    3 things I share in this episode are:

    1..Why it’s important to choose a brand style for your business that reflects who you are instead of trying to find the perfect colours.

    2..How I found my own brand style so I could work with Naomi Gora, from Brand Whisperers, to create an aligned brand that I love.

    3..My practical tips for finding your own brand style by noticing what you like and creating an inspiration board in Pinterest.

    Do you have questions about creating a brand style for your business that feels like you?

    I’d love to help you get started. Please send me your questions by clicking on the link below:
    melaniecampbell.com.au/contact-melanie


    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    8 min
  • HWB 77: How to intuitively align your business with who you are and why it matters.

    Do you want to create a fulfilling, inspiring business without changing who you are?

    This episode is for you.

    If you feel like most of the business advice out there doesn’t work for you, there’s nothing wrong with you. It’s because you need to choose systems and strategies that feel aligned for you.

    Today I’m sharing my own experience with changing the way I do things in my business to inspire you to choose what works for you.

    3 things I share in this episode are:

    1..Why generic business advice can keep you feeling stuck and what you can do instead.

    2..How re-aligning your business with who you are can lead to more freedom and fulfillment.

    3..My insights on what I changed in my own business and how it helps so I can inspire you to choose what works for you. 

    Some of the examples I share are:

    • Why I create invitation pages instead of sales pages.
    • Why I'm choosing not to do email list building right now.
    • Why I work with clients over email instead of zoom.


    Do you have questions about how to align your business with who you are?

    I’d love to help you. Please send me your questions by clicking on the link below:

    melaniecampbell.com.au/contact-melanie


    Hi I'm Melanie,

    I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

    Discover how we can work together:
    melaniecampbell.com.au


    Do you want to receive insights over email?

    You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

    I never send sales emails and your details are always private. 

    Here’s your link to join:
    melaniecampbell.com.au/join-my-email-letters-community

    12 min

About Holistic Women's Business

From the publisher's feed

Welcome to the Holistic Women’s Business podcast, for heart-led women in service-based business over 40. It's time to discover your unique potential and create the freedom and fulfilment you…