Holistic Women's Business

Do you want to take control of your perimenopause journey so you have the energy to run your business and enjoy this phase of life?

Today’s conversation with Mel Macoun is for you.

If you’re a regular listener, you’ll know I often talk about perimenopause. As a woman in business over 40, I’ve been on my own journey.

And I know from my own personal experience how challenging it can be to navigate your business around the changes to your memory and energy levels. I also know that making small changes to support your mind and body in perimenopause can make a big difference to the way you feel.

It’s why I invited Mel Macoun to share her practical insights and simple strategies to help you use this phase of life as an opportunity to make choices that work for you in both your business and your personal life.

Mel Macoun is a Perimenopause Health & Wellness Practitioner, Chronic Pain Physiotherapist and Yoga Teacher. She helps women in Perimenopause to stop pushing through and start creating healthier habits to support their mind and body so they can feel calm, confident and in control of their own wellbeing.

4 things we chat about in this episode:

1..What happens when perimenopause means you can't remember all the things you used to and what you can do to support yourself. We share stories from our own journeys with perimenopause.

2..How focusing on your mindset can help you use perimenopause as an opportunity to make choices in your business and life that work better for you.

3..Mel’s essential tip of doing less and choosing what to let go of before you add anything new to your to-do list. Why this makes it easier to create healthy habits that support you instead of trying to push through.

4..Why it’s important to talk about perimenopause with like-minded women so we can empower and support each other. Because you deserve to get the help you need, whatever that looks like for you.

Do you have questions about perimenopause?
You can contact Mel Macoun and ask your Perimenopause questions by clicking on the link below:
thehealthshift.com.au/contact

Would you like to book a Perimenopause Insight Session with Mel Macoun?
You can learn how it works and book your session with Mel Macoun on the link below:
thehealthshift.com.au/

Do you have questions on how to navigate your business around perimenopause? Or other topics you’d like me to talk about in future episodes?
I’d love to hear from you. Please send me your questions on the link below:
melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

Are you feeling stuck in procrastination and you want to find a way to get your focus back? Today’s episode is for you because I know how that feels.

It’s normal to procrastinate, it’s something we all go through. But it can stop you from getting started on the things you really want to focus on. It’s why you need simple strategies to overcome procrastination so it doesn’t keep you stuck.

Today I’m sharing a few of the ways that procrastination shows up in my business and how I move through it in case these strategeies help you too.

3 things I chat about in this episode are:

1..Why it's important to notice when procrastination is getting in your way and what’s behind it. Awareness is the first step because it means you can do something about it. 

2..How you can overcome procrastination when it’s tied up in perfectionism and unrealistic expectations. I share an example of how this shows up in my business and how I move through it by focusing on my purpose instead.

3..My favourite techniques for noticing procrastination and getting started anyway. Some of these are EFT Tapping, going for a short walk and focusing on the first tiny step.

Do you have questions on how to overcome procrastination in your heart-led business?
I'd love to hear from you. Please send me your questions by clicking on the link below:

melaniecampbell.com.au/contact-melanie

My recommended resources for this episode
Do you want to learn more about tapping to overcome procrastination?
The Tapping Solution website is my favourite resource for getting started with tapping. Here are links to their blog articles on tapping points and procrastination. If you want to go deeper, they also have a book which I highly recommend.

The Tapping Solution - 9 main tapping points

The Tapping Solution website - procrastination

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

Do you want a simple checklist for what to include on your website so you can attract and connect with your aligned clients?

Today I’m sharing my simple tips and insights on the essential things to include on your website based on my experience as a holistic women's business guide, intuitive copywriter and website designer.

Heart-led women in business often ask me to review their website and recommend simple changes and refinements to help them transform their website into an authentic visibility platform that shows their aligned people why they need to work with them.

I love doing this because I believe that your website is an essential part of your heart-led business. There are a few common things that I often notice are missing and they’re easy to implement. In this episode I’ll share what they are and why they’re important.

5 things I chat about in this episode are:

1..Why you need an About page that reflects who you are and includes a photo of you.

2..Why you need to include an invitation page for at least one service or offering.

3..Why it’s important to connect your core content to your website to show your ideal people what you stand for and how you help.

4..How to make it easy for your aligned people to start a conversation with a simple contact form.

5..Bonus tip: What to include on your Home page so people can clearly see who you help and what you do as soon as they visit your website.


Do you have questions on how to turn your website into an authentic online home for your heart-led business?
I'd love to hear from you. Please send me your questions by clicking on the link below:

melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

Do you want to create income streams in your service-based business that help you make a difference for your ideal people and take care of your energy?

This episode is for you.

Today I’m guiding you through my simple process for brainstorming income stream ideas for your heart-led business. Which means you can start mapping out your own system for growing a sustainable business that works for you.

The reason this matters is because as a heart-led service provider I know you’re trying to balance your energy with the amount of time that you can spend working with clients so you don’t burn out.

I’ve been there. It’s why I believe it’s essential to have a mixture of active and passive income streams that support you to work in flow with your own energy.

I want to help you see that you have other options besides one to one services or group programs.

3 things I chat about in this episode are:

1..Why you need a variety of income streams from active 1:1 offers to automated offerings like courses, workshops or digital products to grow your heart-led business in a sustainable way.

2..How to start brainstorming your own income stream ideas for each category so you can choose what feels most aligned for you.

3..What to create first by using your intuition to choose the income stream ideas that inspire and excite you the most. So you can pick one idea to get started on and break it down into tiny, manageable steps.

Do you have questions on how you can map out soul-aligned income streams for your heart-led business?
I'd love to hear from you. Please send me your questions by clicking on the link below:

melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

Are you struggling to create an elevator pitch because you don't want to feel like you're selling?

Today's conversation with Cat Matson is for you. Join us to hear how you can create a heart-led conversation starter instead of an elevator pitch. 

Which means you don’t need to come up with the perfect script or feel like you have to sell. Instead, it’s about creating genuine connections with the people you're here to help.

Cat is an Authentic Speaking Mentor and Coach who helps heart-led change makers and humble leaders to change their world one conversation at a time.

I’ve experienced Cat’s work for myself so I know she values authenticity and connection as much as I do. It’s why I invited her to discuss this important topic. 

3 things we chat about in this episode are:

1..Why authentic conversations are essential for creating connection in heart-led business and why you don’t need a traditional elevator pitch. 

2..Our simple tips to help you share what you do, who you help and authentically showcase your expertise. 

3..How you can use a meaningful creative title to spark interest and give your ideal people a simple way to understand what you do.

Do you want to connect with Cat? 

You can find her here:

https://www.catmatson.com.au/

Do you have questions on how you can create heart-led connection phrases for your business? 

Please send me your questions and I’ll help you get started. You can contact me here:

melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

Are you looking for inspiration to create programs and offers that align with your unique gifts and energy flow? This episode is for you.

Today I want to encourage you to experiment with new ways of helping your clients. If the thought of having to include weekly zoom calls in your program doesn’t feel like the right fit for you then it’s okay to create your own way of guiding and supporting your clients.

I want you to be guided by your own intuitive way of working instead of trying to fit into what other people are doing in your space. Becasue when you do what works best for you, you can make the most of your gifts and help your clients get what they need too.

3 things I chat about in this episode are:

1..Why it’s important to choose your own intuitive way of delivering your offers and supporting your clients.

2..My simple tips for clearing space for creativity when you’re in offer creation mode.

3..Why you need to use your unique skills and experience to guide the way you create your heart-led programs and offers.

Do you have questions on how you can create soul-aligned offers for your business?
Please send me your questions and I’ll help you get started. You can contact me by clicking on the link below:

melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

Do you want to change the energy around marketing your business so it feels heart-led and aligned? This episode is for you.

It’s time to say no to the pushy energy of traditional marketing and create a heart-led system that feels aligned with you. Which means you don’t need to focus on selling, it becomes a natural process instead.

Authentic marketing is really about sharing value, building genuine relationships and inviting your people to work with you.

I want to inspire you to think differently, to see that you can be visible and connect with your ideal clients in a way that feels good.

3 things I share in this episode are:

1..Why it’s important to transform traditional marketing language into words that feel heart-led and authentic.

2..What heart-led marketing means and how it can help you be visible so you can connect with your ideal people.

3..My simple strategies for how you can change the energy around marketing your business by focusing on sharing value and creating invititations instead of selling.

Do you have questions on how you can bring the heart back into marketing your business? 

Please send me your questions and I’ll help you get started. You can contact me by clicking on the link below:

melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

Do you want to create a heart-led business that feels authentic to who you are?

Today’s episode is for you.

This is one of my favourite topics because I believe that creating a soul-aligned business starts with you. To help you get started, I’m sharing 5 essential things for you to reflect on so you can create a heart-led business that feels inspiring, fulfilling and in flow with your energy.

Whether you’re new in business or you want to change your current business model, I hope this episode helps you to brainstorm ideas and spark new possibilities for how you can align your business with you.

5 things I guide you through in this episode are:

1..What do you enjoy doing in your business and your personal life? List all of the things that feel fulfilling, fun or inspiring for you.

2..What are your energy rhythms in your business? Do you need regular rest breaks or can you do focused work for several days then you need a break? Start noticing when you feel energised and when you need to take a break.

3..What are your favourite ways to help people in your business and your personal life? Do you prefer one to one connection and conversations or do you like teaching or guiding a group of like-minded people? Even though this is for your business, your personal life can give you valuable insights as well.

4..What are all of your heart-led values? Your values are the motivation behind your business. You can choose as many as you like. These are things like authenticity, integrity, meaningful connection, empowering women. Choose the words or phrases that resonate with you. 

5..Who are the people you enjoy working with in your business? These are the people that you feel naturally drawn to because they inspire you and align with your own values. Think about the personal qualities you want them to have.

If you can, write down all of the ideas that come up while you’re listening to the episode. This is a great starting point for making choices in your business that feel good for you.

Do you have questions on how to know yourself better so you can create a heart-led business that feels inspiring and fulfilling? 

Please send me your questions and I’ll help you get started. You can contact me by clicking on the link below:

melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

If you’re tired of seeing and hearing about AI generated content, this episode is for you.

Today I’m sharing my thoughts on why it’s more important than ever before to share your authentic voice in all of your content.

Because AI will never be a replacement for you and your heart-led words. When you use words that come from your heart in your content, you can create meaningful connections with the people you’re here to help.

3 things I share in this episode are:

1..Why your own authentic words are essential for creating connection with your community. I share a story about an email newsletter that I unsubscribed from recently and why.

2..How you can use AI in an authentic way by thinking of it as a content assistant not a replacement for you.

3..My favourite simple tip for writing authentic heart-led words even if you feel like you’re not a writer.

Do you have questions on how to find your unique voice and write words that connect with your soul-aligned clients?

I'm here to help you. Please send me your questions and I’ll help you get started. You can get in touch with me here:

melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community

Do you want a simple way to follow your own intuition so you can make choices in your heart-led business that feel right for you?

This episode is for you.

Today I’m talking about how to use your intuition to guide the choices you make in your business. Which means you can say no to the business strategies that don’t feel aligned for you and create your own path.

I’ll guide you through a simple way to start listening to your intuition, especially if you’ve never tried it before.

And if you've already started experimenting with intuitive decision making, this episode is your reminder to trust it for guidance in your heart-led business.

3 things I share in this episode are:

1..Why you need to listen to your own inner guidance in business.

2..My simple method for connecting with your body’s intuition so you can make choices in your business that feel right for you.

3..My favourite way to use intuition and inner guidance for coming up with ideas and working through challenges in your business.

Do you have questions on how to use your intuition to make aligned decisions in your business?

I’m here to help you get started. Please send me your questions here:

melaniecampbell.com.au/contact-melanie

Hi I'm Melanie,

I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.

Discover how we can work together:
melaniecampbell.com.au

Do you want to receive insights over email?

You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply.

I never send sales emails and your details are always private. 

Here’s your link to join:
melaniecampbell.com.au/join-my-email-letters-community